
Fannar Hannesson
Service Relations

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About me
Co-founder La Fresca | Exis Commodities | CBS | Emory - Goizueta Business School
Education

Copenhagen Business School
2018 - 2020MSc Economics & Business Administration, International Marketing & ManagementThesis: The Journey Towards Circularity. A Study Of Novo Nordisk And Its Environmental Strategy, Circular For Zero.Grade awarded: 12/12Other courses included: Financial Analysis of Investment Projects in Emerging Markets and Developing Countries.Strategic Management - Competitive StrategyInternational ManagementInternational NegotiationsEntrepreneurial Business Planning and DevelopmentInternational MarketingManaging International… Show more Thesis: The Journey Towards Circularity. A Study Of Novo Nordisk And Its Environmental Strategy, Circular For Zero.Grade awarded: 12/12Other courses included: Financial Analysis of Investment Projects in Emerging Markets and Developing Countries.Strategic Management - Competitive StrategyInternational ManagementInternational NegotiationsEntrepreneurial Business Planning and DevelopmentInternational MarketingManaging International OperationsInternational Business and StrategyCost and Management AccountingPerspectives in Marketing and Marketing ResearchFoundations of StrategyBusiness Project Show less

Copenhagen Business School
2015 - 2018BSc Business Administration and Service ManagementThesis: Strategic Analysis of Siteimprove And The Web Governance Industry.Grade awarded: 10/12Other courses included:Statistics and Quantitative MethodsPhilosophy of Science and Qualitative MethodsManagerial EconomicsMacroeconomicsStrategy in a Service Perspective: Service and InnovationCorporate FinanceManagement Control SystemsFinancial AccountingService Innovation and SustainabilityService Economics: Service and InnovationService… Show more Thesis: Strategic Analysis of Siteimprove And The Web Governance Industry.Grade awarded: 10/12Other courses included:Statistics and Quantitative MethodsPhilosophy of Science and Qualitative MethodsManagerial EconomicsMacroeconomicsStrategy in a Service Perspective: Service and InnovationCorporate FinanceManagement Control SystemsFinancial AccountingService Innovation and SustainabilityService Economics: Service and InnovationService MarketingOrganizational Behavior: Service and InnovationPrediction Markets and Crowdsourcing for InnovationPublic Regulations: Service and InnovationService Development and Design Show less

Emory University - Goizueta Business School
2017 - 2018Exchange semesterCourse: Multinational Firms and Strategy.Grade awarded: AAlong with the other members of my team, we became the first foreign exchange students in 14 years to earn the highest possible grade for both large projects for the term in the BBA program.Other courses included:Strategic ManagementNegotiationsSeminar on Global MarketingBusiness Ethics
Experience

The Harbour
Jun 2014 - Aug 2015Service Relations
Exis Commodities
Jan 2015 - Jan 2018Office AssistantCoordinated meetings.Handled and organised various documents such as commercial invoices and packing lists.Answered enquiries from sellers and buyers.Did accounting with MS Dynamics NAV.Participated in business meetings.

Milestone Systems
Sept 2018 - Mar 2019Student AssistantManaged international partner relationships.Provided service support to current and prospective partners.Used the CRM platform Salesforce for relevant data entry and cleansing as well as for management of partner accounts.Used the CMS platform Episerver for creating and updating product websites with detailed overviews, images, videos and product descriptions. Shipped cameras abroad.

Novo Nordisk
Jun 2019 - Jul 2020Device Strategy & Marketing Intern - Commercial InnovationThe Device Strategy and Marketing team is part of Global Commercial Strategy in Novo Nordisk.The team is responsible for setting commercial direction to the device pipeline projects as well as ensuring successful launches, and lifecycle management of the device portfolio.Tasks:Led a development project for a new sustainable soft case for durable devices. Provided the link between R&D and the commercial side by giving marketing input that served as a prerequisite for an international usability study.Led Skins for durable device projects.Analysed the environmental impact of the entire device portfolio in collaboration with the Corporate Environmental Strategy Department.Conducted portfolio and competitor analysis.Created marketing materials and budget estimates.Conducted market research and presentations with senior management.Developed content for internal digital engagement channels.Created websites for the company intranet Show less

VELUX
Jan 2021 - Feb 2022Marketing Communications Manager - Region North West EuropeRegion North West Europe was formed as part of the biggest organisational re-structure in the history of VELUX. The regionalised structure is connected to a global marketing team, focused on brand and strategic coherence. The region covers: Great Britain, Ireland, Netherlands, Belgium, Sweden, Denmark, Norway and Finland.As Regional Marketing Communications Manager, I designed and executed a campaign for the rewards program in the Nordic markets which resulted in an average increase of 15% in signups and activity in the program Led the regional implementation of a Global awareness campaign towards the architect audience across 4 markets in the region, resulting in a reach of + 1mlnMapped out and audited the process for regional POS materials, highlighting key challenges and suggested concrete solutions for improvement of the process across the region to senior managementTook ownership of managing the regional development of the rewards program while consistently collaborating with Global, Regional and Local stakeholdersEnsured effective use of relevant channels to push promotions, product launches and training by consistently collaborating with local sales and marketing teams to localise regionally created messagesMeasured and reported campaign performance towards defined KPIs to relevant stakeholders such as Global Biddable Media team, CXU and regional/local marketing & sales teamsRegularly collaborated with various external agencies such as REVOLT and Carat on creative content ideation, development and deliveryManaged regular newsletter copywriting and communication to the B2B audience. Promoting latest product launches, rewards promotions and optimisations Show less

Novo Nordisk
Feb 2022 - Nov 2022Business AnalystCFa is a part of Finance, Legal & Global Solutions in Novo Nordisk, comprising 250 employees and a net book value of 6 billion DKK.CFa is responsible for delivering agile solutions within real estate management, building projects and facility services that enable Novo Nordisk to focus on the core business.My areas of responsibility:- Ownership of quarterly KPI reporting and presentations to CVP and management team- Responsible for monthly management of the procurement pipeline - Lead on analysing vendor landscape spend of 1 billion DKK across CFa. Presented results to CVP and management team, identifying challenges and providing suggestions for resource optimisations- Ad-hoc business case and project management support with senior stakeholder engagement- Ownership of risk reporting, including overall business risks, BE and GDPR risks across CFa Show less

Exis Commodities
Oct 2022 - nowGeneral ManagerExis Commodities has been active in the trading of animal and vegetable protein materials since 1989 and sources raw materials all over the world.Our sales range from one truck/container to several thousand tons in bulk vessels. We provide full service and can handle all logistics from producers factory to end-users warehouse.Visit our website to learn more:https://www.exiscom.eu

La Fresca
Nov 2022 - nowCo-FounderCo-founder, together with Francesca Tenze of La Fresca fresh pasta production & boutique in Copenhagen.To learn more about La Fresca, please visit our website or Instagram below:Website: lafresca.dkIG: @lafrescadk
Licenses & Certifications

Google AdWords
Google Succes OnlineMar 2018
TOEFL iBT
ETSJan 2018- View certificate

Project Management: Iterative Methods
LinkedInMar 2022 
Spanish seminar
Don Quijote - Spanish Language LearningAug 2016
Mini MBA - Brand Management
Marketing Week Mini MBA with Mark RitsonDec 2021
Danish seminar
Hellerup SprogcenterJan 2014
Honors & Awards
- Awarded to Fannar HannessonInnovation in Action 2019 Novo Nordisk Oct 2019 Received 3rd place.In October 2019 I was chosen to participate in Novo Nordisks Innovation in Action case competition. My team and I collaborated to develop an innovative solution which motivates patients to stay on their treatment and succeed with their disease management. Link to the competition: https://www.novonordisk.com/careers/graduates-students-and-trainees/students/innovation-in-action.html
- Awarded to Fannar HannessonGreen Challenge 2018 Copenhagen Business School May 2018 In May 2018 my team and I were nominated by CBS to compete on the school’s behalf in an annual international student competition called the Green Challenge which was held at DTU. Where we showcased and pitched our business idea for a more sustainable future to multiple judge panels.Link to the competition: http://www.groendyst.dtu.dk/english
Volunteer Experience
International Student Advisor
Issued by Copenhagen Business School on Jan 2018
Associated with Fannar Hannesson
Languages
- icIcelandic
- enEnglish
- daDanish
- spSpanish
- itItalian
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