
Shubham Varma
Lead Generation Associate

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About me
Artificial Intelligence and Metaverse enthusiast | Virtual Worlds, Apple Vision Pro | XR | Data-Driven Marketer, Business Consultant and Product Analyst |
Education

Pace Junior Science College
2013 - 201512th Science
Vishwakarma Institute of Information Technology
2015 - 2020Bachelor of Engineering - BE Information Technology.webp)
St. Joseph's Convent Senior Secondary School, Jalgaon (CBSE)
2000 - 201310th
Oxford Brookes University
2022 - 2023MSc - International Business and Marketing Management International Business
Experience

DIGITALZONE
Feb 2020 - May 2020Lead Generation Associate
BYJU'S
Jul 2020 - Jan 2022Business Development Manager
Aug 2021 - Jan 2022Business Development Associate
Jul 2020 - Jul 2021

Neuromonk
Aug 2020 - Jan 2022Digital Marketing Manager• Developed websites and application for 5+ clients, with Search Engine Optimisation capabilities to broaden their ranking and visibility using Google analytics. Strategically placed keywords within blogs to enhance search engine visibility and improve organic traffic, resulting in increased website ranking and engagement.• Worked closely with account management, strategy, and production teams to ensure seamless coordi- nation and alignment of efforts in delivering cohesive and effective strategies. Leveraged strong interpersonal skills to facilitate communication and collaboration across departments. Show less

Welcome Break
May 2022 - Feb 2024Business Services ManagerManaged the Oxford M40 site of Welcome Break. Working into operations and supply chain for various brands and units existing on the site, like KFC, BurgerKing, WHSmiths and Waitrose. Using Data-Driven insights to manage the inventory and supply-chain of the units to minimise the loss.

3XM Productions
Jul 2022 - Jun 2023Business Analyst and Social Media Marketing SpecialistDeveloped strategies for business clients to enhance and grow their social media presence. Storyboarded brand strategy contracts averaging 6 months period.Specialised in Social media management and Search Engine Optimization. Hands-on experience with Meta-suite, Canva, Framer, Figma and Adobe Photoshop.
Licenses & Certifications
- View certificate

Technical Product Management
LinkedInApr 2024 - View certificate

Google Analytics 4 (GA4) Essential Training
LinkedInMar 2024
Honors & Awards
- Awarded to Shubham VarmaChartered Management Institute Chartered Management Institute Apr 2023 Completed Modules of Developing Organisational Strategy, Finance for Strategic Leaders, Marketing Strategy, Strategic Management Project, Applied Research for Strategic Leaders, Personal and Professional Development for Strategic Leaders for CMI Certification from Oxford Brookes University.
- Awarded to Shubham VarmaBusiness Challenge week Oxford Brookes University Jul 2022 Consulted Ashmolean Museum and Hoyles of Oxford, to search for customer touchpoints to enhance customer journeys both at their store and their online channels. These compamies were the clients for Steven spencer and associates. The Challenge -‘The Innovation Toolkit’ is a customer experience diagnostic model which has been developed by Stephen Spencer + Associates. The Innovation Toolkit seeks to help companies understand their customers’ journey and experience of their company and ultimately… Show more Consulted Ashmolean Museum and Hoyles of Oxford, to search for customer touchpoints to enhance customer journeys both at their store and their online channels. These compamies were the clients for Steven spencer and associates. The Challenge -‘The Innovation Toolkit’ is a customer experience diagnostic model which has been developed by Stephen Spencer + Associates. The Innovation Toolkit seeks to help companies understand their customers’ journey and experience of their company and ultimately quantify where their company is adding or losing value along this journey – even affecting their profitability. The Innovation Toolkit is based on three dimensions of customer experience: A) Brand Journey; B) Value Journey; C) Loyalty JourneyThe aim of the Business Challenge Week project is to develop a user-friendly version of the existing ‘Innovation Toolkit’. Show less
- Awarded to Shubham VarmaFundamentals of Extended Reality (XR) using Unity Unity Technologies May 2020 Developed a POV game playable on Extended Reality platforms like Unity and SteamVR. I learned the game's ability to take the real world surrounding and embed the game into reality. The first batch of students at the university to graduate from the lab set-up on campus.
- Awarded to Shubham VarmaMaharashtra Talent Search Examination(MTSE) Modern Education Society's Center for Talent search and Excellence Mar 2013 Cleared a 3 tier examination consisting of objective, subjective and interview modes of tests with the 99 percentile to be among the top 500 in the state.
- Awarded to Shubham VarmaBest speaker in Interschool debate competition St. Joseph's Convent school Sep 2012 Won the Best Speaker Award in the debate competition with the Topic " Internet: a Boon or Curse "
- Awarded to Shubham VarmaMathex (Ganit Prabhutva) Maharashtra Ganit Adhyapak Mahamandal Mar 2011 Cleared a 2 tier examination both subjective testing in advanced mathematics for class 8th conducted across the state to be awarded with scholarship.
- Awarded to Shubham VarmaInternational General Knowledge Olympiad Science Olympiad Foundation Oct 2010 Cleared an all India level General Knowledge examination with AIR - 344.
Languages
- enEnglish
- hiHindi
- maMarathi
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