Experience

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  Eagle creek golf club

  Mar 2006 - Dec 2006

  Bartender, server, and banquet attendant/intern

  -Responsible for shaping the guests overall experience through unprecedented customer service-Duties: F&B transactions, up-selling, cash handling, set-up, breakdown and event coordination -Internship: Thorough exposure to the operations of each department and cross-selling services-Banquet Attendant, Beverage Cart Attendant, Bartender, Server, and Snack Shop Attendant

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  The hive

  Jan 2007 - Dec 2009

  Promotional representative

  PROMOTIONAL REPRESENTATIVE FOR BROWN FORMAN • Created & maintained a positive brand image and expanded customer base for the Brown Forman portfolio through off and on premise activations • Increased sales & brand awareness through consumer interactions, pos, samplings, and various promotional events/national programs

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  Team enterprises

  Jan 2007 - Dec 2008

  Promotional specialist/intern/team lead

  • Increased sales & brand awareness through consumer interactions, pos, samplings, and various promotional events/national programs• Internship: Sales & account management, relationship-building, product placement and program implementation, and venue set-up & promotion• Managed and successfully executed promotional events as a Team Lead in the absence of the Market Manager

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  The taproom restaurant at dubsdread golf club

  Sept 2008 - Mar 2010

  Supervisor of outside f&b services

  •Official liaison between Dubsdread Golf Club & the TapRoom Restaurant•Responsible for forecasting golf course demand and coordination of tournaments and outings•Facilitating and implementing policies/strategies to increase sales and improve operations•Creating employee schedules, training new hires, and maintaining performance standards

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  Premier beverage company

  Mar 2010 - Jan 2011

  Sales development representative

  •Completed Premier Beverage’s Apprentice Certification Course with Honors, scoring 95 out of 100 in 2010 •Shadowed 12 different sales representative’s territories gaining invaluable exposure to diverse markets, retailers, and various selling techniques•Learned to navigate through complicated selling situations, counter objections, and offer solutions to remedy problems in the marketplace•Contributed to each division’s overall ‘Go To Market’ performance by identifying opportunities and initiating sales presentations to achieve new product placements, fill distribution voids, gain floor space, and leverage blitz deals Show less

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  Breakthru beverage group

  Jan 2011 - May 2019

  Account executive off premise sales

  •Awarded 2016 Sales Person of the year •Ranked #1 in ‘Go To Market’ Goals for 7 consecutive quarters 2015-2016 -Increased territory sales by 14% in year 2011, sustaining double digit growth in revenue for 6 years in a row •Nominated for the 1870 Old Forester Founder’s Reserve Society in 2015 for exponential growth of Brown Forman’s Whiskey portfolio by +2,000 cases YTD versus LYTD, and for the vast presence of creative displays in the market•Responsible for performing against aggressive growth targets and supplier initiatives on the ‘Go To Market’ module as well as flawless execution during blitz weeks, focus months, and new product launches •Consistently establishing, maintaining, and growing relationships with retailers and implementing partnership program initiatives to drive sales, revenue, visibility and increased equity of all supplier’s brands •Actively promoting various brands through POS, consumer events, samplings, national and personalized programs, and staff trainings•Manager of 40 off premise liquor accounts in the Kissimmee/Orlando area including independently owned liquor stores, national chain accounts and club stores for major wine and spirits suppliers such as: Bacardi, Brown Forman, William Grant & Sons, Proximo, and Gallo Show less

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  Western son vodka

  May 2019 - Nov 2022

  Central florida territory manager

  Built the 2nd largest territory in the U.S. Recruited, coached & led team of 30 Western Son Brand Ambassadors to conduct samplings and events across the Central Florida region. Led planning, execution, and representation of the Western Son brand at large-scale events with up to 20,000 attendees including professional sporting events, festivals, tradeshows, and conferences.• Captured 65% of total revenues for Central Florida market, igniting relationships with the top partner and high-volume accounts.• Delivered 40-50% growth year over year throughout tenure• 2020 2nd in country for percentage of growth to goal• 2019 Regional Territory Manager of the Year• 1st in country for total case volume sales over the goal• Top 4 in country for Lemon Launch based on % over goal. Show less

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  Yave tequila

  Jan 2023 - Aug 2024

  Florida state manager

  Help lead overall Florida sales and strategic direction at the company including:• Develop pricing structures, deals, incentives, event sponsorships, program design & execution• Manage market budget, projections and inventory• Lead Strategic Planning for YaVe brand (sales meetings, procurement, marketing tool deployment, business development strategy)• Scale sales efforts across entire state of Florida including on-premise and off-premise accounts & national account partnerships• Build high-performance teams & distributor relationships to drive results• Oversee Brand Ambassador operations and performance• Orchestrate and execute all events (trade shows, training sessions, activations)• Collaborate with marketing brand cohesion and maximum outreach• Leverage existing network to cultivate critical account relationships/strategic partnerships• Lead national sales in only 9 months with:HIGHEST CASE SALES | MOST NEW ACCOUNTS SOLD | HIGHEST NEW POINTS OF DISTRIBUTION Show less

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  Gortinore distillers & co.

  Aug 2024 - now

  Southeast regional sales manager