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Dana Paslaru

Dana Paslaru

Information Officer

Followers of Dana Paslaru276 followers
location of Dana PaslaruBucharest, Romania

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  • Timeline

  • About me

    Associate Creative Director, IBM Blue Studio

  • Education

    • University of Bucharest

      1999 - 2003
      Bachelor's Degree Faculty of Sociology and Social Assistance

      Activities and Societies: March 2005, University of Bucharest- Job Stress survey with different institutions as targets that involved: personal assessment, organizational environment description, performance assessment; May 2000, University of Bucharest-field operator for ICCV social survey (Institute of Research Life Quality).

  • Experience

    • ACCEPT Romania

      Sept 2002 - Jun 2004
      Information Officer

      creating the content and distributing the informational materials of ACCEPT - managing the informative newsletter of the organization - secretarial tasks: managing general correspondence, reception activities, etc - managing the weekly Info sheet - primary drafting of documents, contracts, presentations- managing press relationship: conferences, press releases - monitoring and maintaining ACCEPT data base - final editing of documents - PR and communication activities: participating in organizing events, designing layouts and promotional materials, advertising, etc Show less

    • NoLimit Advertising

      Oct 2004 - Nov 2004
      Dpt operator

      Designing customized stationery, designing graphic layout. project based.

    • Ringier AG

      Jan 2005 - Feb 2012

      Attending photo shooting sessions, graphic concept design, supervising the layout team, concept and visual design for special features, rebranding/refreshment of visual identity, working together with the Advertising and Sales Team to design print ads/indoor ads. Designing visual concept and layout, submitting final versions to the printing house, layout for special features, close collaboration with the Advertising and Sales Team to design indoor ads. Working with editors and producers to determine best photographic content, researching and approving photos to be utilized, negotiating acquisition fees, digitizing and formatting images, selecting, organizing and managing photos for all company projects, downloading images from photography sites, attending brainstorming meetings, responsible for assigning tasks to photographers, managing photo credits.

      • Art Director Lumea femeilor/Women’s World magazine

        May 2011 - Feb 2012

      • graphic designer Lumea femeilor/Women’s World magazine

        Jun 2008 - May 2011

      • photo editor Lumea femeilor/Women’s World magazine

        Jan 2005 - Jun 2008

    • Sanoma Hearst Romania

      May 2012 - Jan 2014
      Graphic designer Mamica de azi /Mommies Today magazine

      Designing visual concept and layout, selecting and purchasing photo materials, submitting final versions to the printing house, layout for special features, close collaboration with the Advertising and Sales Team to design indoor ads.

    • Burda Media Romania

      Jan 2014 - Jan 2016
      Graphic Designer

      Designing visual concept and layout, selecting and purchasing photo materials, submitting final versions to the printing house, layout for special features, close collaboration with the Advertising and Sales Team to design indoor ads.

    • IBM

      Jan 2016 - now

      working on IBM's design systems: data visualization, iconography, guidance on how to implement the IBM Design Language, contributing to Carbon charts library, art directing designers on different marketing, branding, design system projects; working cross-discipline with writers, designers, developers, etc.

      • Associate Creative Director, IBM Blue Studio

        Feb 2023 - now

      • Design Director, IBM Blue Studio

        Oct 2021 - Feb 2023

      • Senior Designer & Art Director

        Jan 2021 - Oct 2021

      • Visual Designer

        Jan 2016 - Jan 2021

  • Licenses & Certifications