
Marcus Gomes

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About me
Data Analytics Manager
Education

Centro Universitário FEI
2012 - 2017Graduação Mechanical EngineeringActivities and Societies: Estudos, esportes, ação social, monitoria, projetos.

MBA USP/Esalq
2022 - 2024Master of Business Administration - MBA Data Science & Analytics
SEDA College
2013 - 2014Intensive English Course Teaching English as a Second or Foreign Language/ESL Language InstructorIntercâmbio de 2 meses realizado em Dublin/Irlanda.Experiência na vivência de novas culturas e pessoas de diferentes regiões, bem como aprofundamento dos conhecimentos da língua inglesa.
Experience

Pirelli
Jul 2015 - Nov 2019Responsible of the Smart Manufacturing and Manufacturing areas:✔ Smart Manufacturing:- Member of the Data Science and Digital team;- Development of queries (SQL) to retrieve specific data for application and dashboard creation;- Conducting statistical studies of processes and products to reduce waste, predictive analyses, and the creation of statistical models with product data.✔ Quality - Manufacturing:- Management of four factories in Latin America, focusing on waste reduction, with on-site support - to monitor actions, participation in Kaizen improvement groups, and conducting awareness training on correct material disposal in factories;- Management of machine and process capabilities within factories;- Performing statistical analyses;- Responsible for quality documentation in production: control plans, FMEA, and flowcharts;- On-site monitoring of new technologies and innovations in the process/product: Barcode, RFID, process technologies;- Responsible for the management of quality training and systems: software and applications, as well as the annual waste planning for each factory;- Leadership of two Quality interns, overseeing and assigning tasks. Show less Quality & Data Analyst Role, including data acquisition, application development for indicator management, statistical studies of processes and products, as well as query development with production data.- Responsible for product evaluation, certifications, and smart manufacturing;- Product evaluation through market interviews across various segments, aiming to understand customer perception of the products from a technical perspective;- Management of market complaints, from analyzing the complained product in coordination with the Engineering team to implementing corrective actions; - Management of product certifications with government agencies: INMETRO, DOT, ECE, BIS, SNI; - Monitoring process and product audits;- Management of control plans, FMEAs, and quality documents for the motorcycle tire production plant;- Development of indicators, reports, and presentations for the Executive Board, with follow-up on market complaints. Show less
Quality Engineering – Manufacturing & Smart Manufacturing
Jan 2019 - Nov 2019Quality & Data Analyst – Certifications and Product Evaluation
Jul 2017 - Dec 2018Quality Intern - Manufacturing
Jul 2015 - Jun 2017

QuintoAndar
Dec 2019 - nowResponsible for managing and mentoring a high-performing Data Analytics team, driving cross-functional collaboration to support strategic initiatives and deliver actionable insights. I lead efforts in optimizing business performance through data-driven decision-making, A/B testing, and the development of key metrics, OKRs, and dashboards. Focused on continuous improvement, I also champion automation opportunities, support data governance practices, and ensure the alignment of teams to drive impactful results and innovation across the organization.- Manage and mentor a high-performing team of data analysts, fostering collaboration with product and business teams to drive innovation and deliver actionable insights;- Collaborate with cross-functional teams to align on project goals, drive activity planning, and develop actionable roadmaps, ensuring the successful execution of strategic initiatives;- Lead data analytics projects to extract actionable insights, inform strategic decision-making, and provide recommendations for continuous improvement across the organization;- Lead A/B testing initiatives to optimize business outcomes, enhance user experience and drive decision-making;- Communicate data insights to both technical and non-technical teams, influencing decision-making and aligning strategies to drive business outcomes;- Develop and implement key metrics, OKRs, and dashboards to track business performance, ensuring timely insights and driving continuous improvement;- Identify and implement automation opportunities to optimize analytics workflows, collaborating closely with data engineering teams to enhance data quality and reporting efficiency;- Support data governance initiatives, ensuring adherence to data policies, best practices, and maintaining high standards of data quality and compliance across teams. Show less Collaborate with cross-functional teams to solve problems and find new opportunities to achieve goals, designing data-driven strategies, working on complex data projects from inception to implementation- Lead strategy planning and projects of Data team along with the Data Manager;- Perform insights analysis, addressing the support decision-making and guide the business, with diagnostic analysis, application of data science techniques and experimentation in A/B tests;- Building new data models, maintaining ETLs and data pipelines using DataBricks, Amazon Redshift, PySpark. As examples: Braze, add-ons revenue, regions, crawlers;- Mentoring and developing junior analysts;- Create metrics and enabling data self-service, to coordinate, facilitate access and guide more appropriate decisions, through dashboards, datasets and data models. Show less
Data Analytics Manager
May 2022 - nowSenior Data Analyst
Jan 2021 - Apr 2022Data Analyst
Dec 2019 - Dec 2020
Licenses & Certifications
- View certificate

Data Scientist
DataCampNov 2018 
Formação em Liderança e Gestão de Pessoas
Escola ConquerSept 2021.webp)
Scrum Fundamentals Certified
SCRUMstudy - Accreditation Body for Scrum and Agile;Download Free Scrum Body of Knowledge(381 pages)Aug 2018
Languages
- poPortuguês
- inInglês – escolas de idiomas + uso profissional atual + intercâmbio irlanda
- itItaliano – spazio italiano, agosto/2017 a dezembro/2019
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