
Ankita Das
Product Merchandising Intern

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About me
Marketing Manager | Growth | Content |
Education

National Institute of Fashion Technology India
2016 - 2018M.F.M Masters in Fashion and Retail Management
The Assembly of God Church School - India
1997 - 2012School Regular/General High School/Secondary Diploma Program 92%
Indian School of Business
2022 - 2022Executive Education Digital Marketing and Analytics 98%Credentials: https://www.credential.net/f035f40d-ef35-485f-9cd5-3e32252d7f97

Calcutta University, Kolkata
2013 - 2016B.com Hons Business/Commerce, General
Experience

Arvind Fashions Limited
Jan 2018 - Apr 2018Product Merchandising Intern1. Managed sample development and production2. Handled EBOs and Roadshows for collection launch3. Handled sourcing and vendor onboarding for new collection4. Designed and strategized the online marketing campaign

Myntra
Aug 2018 - Dec 2018Brand Development Intern1. Handled Brand Development and Management for Ethnic Wear Brand-“Taavi”2. Handled end to end production3. Prepared Buy Plan and Costing Report4. Maintained MIS reports and Prospect list for Vendor Management5. Managed pre-launch and launch activities for the brand6. Market Research for new collection and vendors

Raymond Limited
Jan 2019 - Jun 2019Marketing and Merchandising Executive1. Handled Made to Measure segment for International Business2. Building BOM and mapping product specifications3. Handled end to end product development and production4. Measuring and managing performance of the assigned segment5. Handled Domestic account for Aditya Birla Orders from order receiving to shipping stage

Thus & Also
Jul 2019 - Sept 2020Marketing LeadMarketing Strategy and PlanningCampaign Management and ExecutionBranding and MessagingDigital Marketing and AnalyticsClient Relationship ManagementTeam Leadership and Collaboration

Cuemath
Oct 2020 - Jul 2021Team Lead-BD & MarketingBusiness DevelopmentMarketing Strategy and ExecutionLead Generation and ConversionTeam Leadership and CollaborationData Analysis and Optimization

Unacademy
Jul 2021 - Jul 2022Senior Content & Growth AssociateContent Strategy and DevelopmentUser Acquisition and RetentionPerformance Analytics and OptimizationPartnerships and Influencer MarketingTeam Leadership and CollaborationYouTube Marketing

Tally Solutions Pvt Ltd
Jul 2022 - Feb 2024Associate Marketing ManagerDeveloped and executed comprehensive marketing campaignsLed lead generation initiativesConducted market research and competitive analysisLeveraged data-driven insightsProduct Messaging and Content DevelopmentGo-to-Market Strategy PlanningCollaborated with cross-functional teams

Miles Education
Feb 2024 - nowMarketing Manager
Licenses & Certifications
- View certificate

Advanced Google Analytics
Google analyticsJul 2022 - View certificate

Email Marketing
HubSpot AcademyJul 2022 - View certificate

Mimic Pro
StukentSept 2022 - View certificate

Mimic Social
StukentSept 2022 - View certificate

Social Media Marketing
HubSpot AcademyJul 2022 
Search Engine Optimization
Amity Future AcademyApr 2020- View certificate

Cyber Security Compliance
EdurekaApr 2020 - View certificate

Content Marketing
HubSpot AcademyJul 2022
Volunteer Experience
Volunteer | THI
Issued by Tally Solutions Pvt Ltd on Mar 2023
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