刘瑞洋Seoyang Liu

Experience

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  PwC

  Dec 2010 - Jan 2011

  Internship

  • Contributed to the research project to analyze IPO patterns of small and medium-sized enterprise by collecting and cleaning IPO data within eight years

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  LG Economic Research Institute

  Mar 2011 - Apr 2011

  Internship

  • Assisted research to assess suitable sites in Asia for LG next manufacturing center by establishing suitability criterion and evaluation logic for selecting oversee production sites

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  Samsung Electronics

  Aug 2011 - Feb 2016

  • Researched on Asian smartphone market end users and benchmarked local set makers' strategies• Led revenue maximization Task Force; conducted worldwide customer exploration research; built a database of handset features and components; discovered smartphone product launching patterns• Set mid-long term plans of product portfolio investment and positioning, corrected overly optimistic estimation preventing potential loss, by forecasting shipment quantity and analyzing the smartphone market technical trend• Analyzed business environment in China and expansion options of application processor products and developed market entrance strategy• Conducted market entry and feasibility study for Chrome Book chipset, and for ARM-based server chipset, applied practical customer engagement plan and secured relationships with strategic partners of Dell, HP, and Google Chrome• Conducted BRIC market analysis by focusing on LTE penetration rate within five years• Oversaw Samsung’s first full platform SOC (system on chip) planning and development; conducted Return on Investment simulation; set market entrance strategies and promotional plans; Successfully promoted the full chipset to customers and engaged clients for next-generation smartphone models with total estimated shipment volume of 101 million• Managed client relationship after project engagement by facilitating development kit preparation and communications among R&D Group, Customer engineering group and software development group• Collaborated with benchmark software provider Antutu for improving Samsung brand performance image Show less • Expanded Chinese and Taiwanese customer by closing the gap of modem modes with China Telecom• Composed Market Research Document for mainstream products, full life-cycle product management• Managed 28 legacy processors for 9 global corporate clients including Acer and TOMTOM, assisted clients to find new processors, pitched new solution proposals• Marketed world first hexa-core (six core) ARM processor to smart device makers, conducted market research, feasibility study, applied the processor to Galaxy Camera series and Galaxy S4 Zoom smartphone Show less

  • Associate Manager

    Mar 2014 - Feb 2016

  • Staff

    Aug 2011 - Feb 2014
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  Columbia Unversity

  Sept 2018 - Dec 2024

  Postgraduate Student

  Case project with a venture capital company (cannot reveal company name due to NDA)• Delivered two reports on investable blockchain business use cases• Studied designated blockchain based product concepts and conducted research on market entry scenario• Acquired and now cleaned five-year data of blockchain backed companies and ICOs• Structured data analysis process for abstracting business relevant variables, and selected algorithms for data mining• Developed and tested models for evaluating blockchain related investment alternatives Show less

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  McKinsey & Company

  Dec 2018 - Jan 2019

  Part Time Assistant

  • Supported clients onsite to identify and clarify the target segment of OLED display • Benchmarked client current practice with industry best practice for improving corporate decisions• Prepared strategy workshop for clients` executives and vise presidents.

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  Goertek, Alpha Labs

  Dec 2021 - now

  Director of Business Development

  XR Business Development for R&D service