Amanda Quinn

Experience

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  Deutsche Bank

  Jun 2007 - Aug 2007

  Summer Analyst, Global Markets
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  Deutsche Bank

  Jul 2008 - Mar 2011

  Salesperson and trader of international equity portfolios for international clients. Handled majority of portfolio trading into Canadian and Latin American markets from overseas clients.

  • Associate, Global Portfolio Trading

    Feb 2011 - Mar 2011

  • Analyst, Global Portfolio Trading

    Jul 2008 - Feb 2011
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  Tough Mudder LLC

  Mar 2011 - Oct 2011

  Director of Analytics and Strategy

  Headed all qualitative and quantitative marketing projects, including: registration forecasting, value proposition research for participants, customer segmentation, customer satisfaction and loyalty, and monitoring and predicting trends and seasonality in registrations.

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  Borderfree

  Feb 2012 - Jan 2015

  Responsible for overseeing financial and strategic planning process for the company. Key member of team who led the company to successfully sell $86 million of shares in its Initial Public Offering(NASDAQ: BRDR) in March 2014.Borderfree is the global ecommerce platform and partner which America’s most iconic brands & retailers rely upon to power their international ecommerce strategies and sales around the world.

  • Senior Manager, Financial Planning and Analysis

    Oct 2014 - Jan 2015

  • Manager, Financial Planning and Analysis

    Feb 2012 - Sept 2014
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  Republic Wireless by DISH

  Feb 2015 - Jul 2016

  Manager, Financial Planning and Analysis

  Assisted with a potential $50M fundraise due to previous IPO experience with scenario models, pitch decks, and due diligence. Directed cross-functional financial planning and budgeting process. Reported to the VP of Finance.Critical Analysis: Identified risk with suppliers by overhauling the financial model, which drove changes to the product and GTM strategy to ensure the viability of the business within these critical contracts.Strength: Enabled 204% revenue growth over 3 years by developing, monitoring, and analyzing Key Performance Indicators, financial ratios, and customer profitability.Operational Excellence: Identified and closed $100K monthly of revenue leakage and chargebacks by uncovering the need to improve detailed analytics around phone sales and gathering those metrics. Show less

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  Republic Wireless

  Aug 2016 - Jan 2019

  $130M+ wireless mobile services spinout from Bandwidth.com. Acquired by Dish Network (NYSE:DISH) in 2021.Promoted to lead all marketing based on the track record of accomplishing customer marketing goals. Reported to the General Manager.Operational Excellence: Drove customer acquisition costs (CAC) to the lowest levels in the brand's history using an ROI-driven approach, narrowing the target audience and running focused campaigns.Learning Agility: Jumped into acquisition marketing, website best practices, and SEO by leveraging agencies, marketing associations, and former coworkers to get up-to-speed on the best practices quickly.Operational Excellence: Improved team morale and e-commerce capabilities by partnering with engineering to transition the homegrown system to a scalable, out-of-the-box vendor solution (Shopify). Show less Pivoted to drive the vision, prioritization, and campaign plans, including experiments, segmentation, promotion, channel strategy, and analysis. Reported to SVP Marketing.Critical Analysis: Reduced customer churn by 18% by uncovering and solving the biggest barrier to a successful activation by laying out a cross-org strategy to change how the product was assembled.Operational Excellence: Grew conversion rate from more personalized email by 10%, open rates by 15%, and revenue by 20% in the first year by evangelizing and securing a budget to implement a CRM.Learning Agility: Increased customer lifetime value by 26% by applying learnings on client lifecycle and email marketing best practices by scouring white papers, watching webinars, and attending conferences. Show less

  • Director, Marketing

    Aug 2018 - Jan 2019

  • Director, Loyalty and Retention Marketing

    Aug 2016 - Aug 2018
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  ArenaCX

  Feb 2019 - Oct 2022

  Promoted due to being key in new business development, achieving double-digit revenue growth and margin expansion for multiple consecutive years. Responsible for building growth marketing, financial and strategy planning, and financial operations management. Reported to the CEO. Operational Excellence: Rolled out accounting system to manage revenue to cash financial operations. Operational Excellence: Monitored and analyzed marketing performance metrics, leveraging data-driven insights to optimize strategies and processes, driving the 1st $1M ARR with 100% of deals from marketing.Business Development: Closed 4 deals totaling $23K in MRR during a period of sales turnover. Agility: Pivoted GTM strategy from a software-based to a marketplace offering after how well the service marketplace resonated with SMBs and how long it took to release software updates. Show less

  • Senior Vice President, Marketing & Finance

    Sept 2020 - Oct 2022

  • Director, Finance and Marketing

    Feb 2019 - Sept 2020
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  Self-employed

  Feb 2023 - Dec 2023

  Independent Consultant

  Critical Analysis: Identified a new revenue stream, setting the stage to capture industry tailwinds. Learning Agility: Improved time on the firm’s website by 370% by gaining insight into the Contact Center as a Service (CCaaS) space and changing copy to address how the firm’s offering solves buyer pain points. Operational Excellence: Improved deal close velocity by 35% by enabling the team to use Hubspot CRM’s workflows, sequences, and other features to increase accountability and visibility of open opportunities. Show less

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  Quinn Growth Advisors

  Oct 2023 - now

  Principal
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  Milan Motivates

  Jan 2024 - now

  Strategic Advisor