Alex Kaiser

Experience

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  Athletic Best for Life

  Aug 1991 - Oct 2013

  Responsibilities: General Manager of the company in Argentina with responsibility for market analysis, portfolio definition, pricing, import, point of sale contracting, training of the commercial team, comprehensive logistics, post-sale and technical assistance, and monthly reporting of results and management for partners and investors abroad. (210 people in charge).Achievements:• Start up of the company in Argentina until reaching a budget of 25 million dollars in sales per year.• I created the Athletic University to train high-performance sales teams, where more than 1,000 professionals attended.• During the 2001 crisis, we went from being fourth to first place in the country's ranking of importers.• I positioned the Athletic brand in 42 shopping malls, reaching 34% of the Market share.• I launched the 2nd brand for sale B2b (Tecno-Fitness) that represents 30% of the business.• I put together a outsourced network of 17 companies for technical assistance. Show less Responsibilities: Under my responsibility I had the complete project, from the dimensioning of the market, putting together the Business Plan, approval of the investment budget, starting and commanding the integral operation during the 3 years that I resided, which resulted in the introduction of the Athletic Brand in that country. (25 people in charge)Achievements:• Study and dimensioning of the Mexican Fitness market.• Build the Businnes plan and got approval with an investor bank.• I got US $ 500,000.00 of capital to invest in this business.• Position the brand in 3 Shopping Centers in the D.F.• Select national distributor and start of B2b operations.• Sale of assets and cessation of operation together with all relevant organizations. Show less

  • General Manager Merco Fitness Argentina

    Sept 1996 - Oct 2013

  • Manager of Comex Athletic Industria Brasil

    May 2006 - Feb 2008

  • Country and General Manager Merco Fitness Mexico

    Jan 2003 - Apr 2006

  • Gerente de Sucursal AthleticWay Florianópolis

    Aug 1991 - Sept 1996
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  Eco Motion

  Mar 2014 - Oct 2017

  Empreendedor y Gestor

  Responsible for market research, project and business start-up, currently with 3 sales points and 10 employees, ready to become the largest franchise for the commercialization of bicycles in Argentina ...Eco Motion Fitness (The webusiness dedicated to the world of fitness)Everything for the owners of Gyms, Apparatus, Floor Accessories, Lucez, Technical Service and personalized Assistance. Turnkey gym projectsEverything for physical activity at home in the gym or on the street.Home appliancesOutdoor and plaza devices, Physiotherapy and kinesiology devices, hotel clubs and clinics Show less

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  A.L.A.C. America Latina Asesoria Comercial

  May 2014 - now

  Senior Management Consultant

  Advice on strategic alignment, commercial developments and formation of high performance teams. Training of leaders and executives for companies that are more ethical, prosperous and that seek permanence.Currently (11/21) we are servingPOLAR Manufacture of electrical and hydraulic articles for construction.PERFILINE FORMWORK FOR CONSTRUCTION WITH CONCRETE WALLSITATIAIA Brazilian Factory of Kitchen Furniture.PIANOX Brazilian Factory of Bachas and Piletas.RENOVVA Aluminum Solutions Factory.Main clients and main actions were:- TROMEN GONNABUY Business plan that allowed the investment and installation of a new business unit for Tromen, GONNABUY. Assembly and description of processes, hiring of the work team, training, hiring and installation of the ERP system. Development of the website and all social networks. Complete turnkey business.Elepants S.A .: Pants factory leader in the national market (2016/17)Training and formation of the B2b sales team. Tools for defining goals and controlling resultsOperation Curiosity (Qualitative and quantitative research with consumers of the brand)Description and design of the process mapJob Description and Responsibilitieshttps://www.youtube.com/watch?v=2wE7-GhF75AQA Company: Espadrilles factory leader in the national market (2016/17)Strategic Alignment, Mission, Vision and Valueshttps://www.youtube.com/watch?v=zZUNFIlaU8UStores 101 (2016/17) Island chain in shopping malls and street venues (6 Points of Sale)Operations management - Operation Christmas 2016Tactical plan 2017 - Tactical actions, aligned with the strategic goals of the companyCommercial team traininghttps://www.youtube.com/watch?v=Ldsveym6Y1kDiet Cormillot Club - Network of Franchises for Food Orientation and Combating obesity (2014/15) Petrolider (2016/17)Business Consulting Show less

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  Divanlito

  Jun 2017 - Feb 2020

  General Manager

  Excellent family business with 60 years of experience and very good results. It manufactures, imports, and markets quality home furnishings with a wide variety and style. Building with more than 3000 m.2, show-roon with more than 200 products on display. Excellent commercial attention.MAIN ACTIONS AND CONQUESTS.- Be sure to visit our new website divanlito.com (2019-10)- Divanlito's social networks are now renewed (2019-07)- Job description and definition of the hierarchical and operational organization chart.- Redistribution of managerial functions to family members. Raising the level of performance and commitment to the business.- Description of processes and performance indicators.- Production control, productivity charts and operational reengineering.- Launch of the integral management board with the company presidency, promoting the habit of planning, analyzing and controlling the results.- Change of advertising agency and focus group.- divanlito.com digital store (2017-12)- Social Media Campaigns and Instagran launch.- Launch of the official Divanlito store in the market place MERCADOLIBRE.COM- Research of work environment and analysis of individual performance.- Implementation of the ERP Tango in the areas of sales, imports, production, logistics, costs and finances.Visit our sales room at Av: Directory 2234 Flores or our website: DIVANLITO.COMDivanlito, The pleasure of coming home !!! Show less

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  REDE POSNET PAGAMENTOS LTDA

  Jan 2023 - now

  Socio gerente

  Somos Bin Fiserv no Rio Grande do Sul, Comercializamos meios e maquinas para o procesamento de pagamentos, oferecemos produtos financieros y solucoes tecnologicas para simplificar a comercializacao e as cobranzas das empresas.