Talk to sales Try for Free
Federico Cazzaniga

Federico Cazzaniga

Sales And Service Specialist

Followers of Federico Cazzaniga158 followers
location of Federico CazzanigaSeregno, Lombardy, Italy

Connect with Federico Cazzaniga to Send Message

Connect

Connect with Federico Cazzaniga to Send Message

Connect

  • Timeline

  • About me

    Chief Executive Officer presso LFG Living srls

  • Education

    • Istituto Superiore Enrico Fermi

      2006 - 2011
      Diploma di liceo scientifico tecnologico

    • Questrom School of Business, Boston University

      2019 - 2019
      Strategical Social Media Marketing

      - The role of social media within the marketing communications mix, and how to set social media marketing objectives that are linked to business objectives.- How to identify and leverage networks to distribute brand-related conversations; how to identify influencers and their role in distributing content.- How to create social media content that attracts and retains consumers’ attention and motivates engagement and sharing, the role of storytelling, and how select platforms for… Show more - The role of social media within the marketing communications mix, and how to set social media marketing objectives that are linked to business objectives.- How to identify and leverage networks to distribute brand-related conversations; how to identify influencers and their role in distributing content.- How to create social media content that attracts and retains consumers’ attention and motivates engagement and sharing, the role of storytelling, and how select platforms for distributing content.- The role of social media listening and how it is used to facilitate open innovation and co-creation.- How to assess the return on investment of social media activities, including metrics for measuring the success of social media efforts, approaches for linking these metrics to the bottom line, and the role of paid media in social media marketing.- How to develop a social media policy, deal with online word-of-mouth, including negative feedback, online reviews, and crisis management. Show less

    • Università degli Studi di Milano-Bicocca

      -
      Bachelor's degree Science (B.Sc.) Geology / Earth Science, General

      Study of the composition of Earth and its atmosphere; how natural forces, such as wind and water, shape land; and how to analyze Earth's layers, rock and mineral formations and raw materials, like oil and water. Understanding of the planet's health, how its resources can be used in everyday life and how it has changed over time.

  • Experience

    • Ernos

      Jan 2010 - Sept 2020
      Sales And Service Specialist

      I have acquired a personal portfolio of notaries clients to whom I have sold and carried out IT services for archiving and digitizing paper materials. Working with precision and punctuality I was able, thanks to the services offered, to increase the productivity of my clients' studies.

    • Lawyer's Bike S.a.s.

      Sept 2015 - Dec 2017
      Marketing Manager

      Management of the social page and creation of advertising campaigns both in Italy and abroad on the major social platforms, thanks to the flow generated by the social channels I got many contacts from customers all over Europe.Analysis of the data of the advertising campaigns obtaining a high conversion rate thanks to an accurate targeting.Creation of graphic and textual contents for the social page in Italian and English and programming of posts based on the marketing plan studied.

    • Bengala Milano

      Sept 2018 - Sept 2020
      Project Manager and Marketing Specialist

      - Management of the entire process from the supplier to the end customer. - Creation of contents and developing advertising campaigns on social media and google ads aimed to increase awareness, sales and the brand image on the web.- Management and developing of the website and the e-commerce structure with attention to the website accessibility and SEO (Search Engine Optimization).- I also managed to increase the number of followers on the page up to more than 10 thousand, obtaining a high engagement and consequently conversion on the website. Show less

    • Federico Clapis

      Aug 2019 - Aug 2019
      Freelance Photographer

      Work carried out on a sailing boat as a photographer during this beautiful artistic project by Federico Clapis in order to raise awareness on the issue of pollution due to plastic dispersed in the seas. During this project I was able to communicate the message that the artist wanted to convey through the art of photography.

    • Rittal Italia

      Sept 2020 - Jun 2023
      Sales Analyst

      - Collection and examination of data using the information gathered (from SAP CRM, SAP BW and SAP ERP) to create coherent, intelligent reports, then presenting the reports to the team and to management.- Responsible to maximize the efficiency of the CRM data and software for which I followed the development and implementation.- Responsible for the training of the employees regarding the utilization of the CRM functions with major focus on the sales department.I developed methods and tools for optimizing the analysis approach and assessing large amount of data working cross-functionally with multiple departments like Marketing, Sales and purchasing. Show less

    • LFG Living

      Jun 2023 - now
      Chief Executive Officer

  • Licenses & Certifications

    • Strategical Social Media Marketing

      Questrom School of Business, Boston University
      Dec 2019
      View certificate certificate