Isaac Smith

Experience

• 

  Nokami Media LLC

  Nov 2012 - now

  -Responsible for overall IP licensing and management; specialty in music and audio content licensing-Responsible for overall content marketing strategy and execution-Creation and management of licenses including: exclusive and non-exclusive licensing; first-use licensing; micro-licensing; royalty-free and rights-managed licensing-Client engagement for custom music production (composition and remixes for marketing and branding)-On-platform social media content marketing through viral strategy, hashtags, discovery best practices, and on-platform SEO-SEO for written and video content, including transcripts and translation integration-Managed ad campaigns through multiple channels: Google Ads, Facebook Ads, Twitter Ads, YouTube ads (display, in-stream, pre-roll, etc.)-Performance and reach analysis using YouTube Analytics, Google Analytics, and native analytics reporting (Twitch analytics, Facebook, Instagram, Pinterest, etc.)-Content ID management: copyright claim and copyright strike management and responses-Client relationship management and customer service-Technology implementation: Microsoft Office Suite, cloud-based collaboration tools, Tableau, Salesforce, Wordpress CMS, MySQL, Adobe SuiteSpecialties:-Brand Management, Marketing and Strategy -Brand Identity Concept & Positioning -Trend Spotting and Competitive Analysis-Digital Content Distribution Show less -Composition of music across various genres (including hybrid genres)-Production, mixing and mastering of music tracks (instrumental and vocal), audio libraries, and albums from concept to delivery-Dialogue editing and post-production-Concept-based songwriting (character concept music, dramatization, etc.)-Digital Audio Workstation experience across: Pro Tools, Cubase, FL Studio, Ableton Live, and Studio One-Hardware and software optimization for DSP, CPU load, audio tracking (96kHz source capture and processing)-Integration of VSTis, VST effects, sample libraries and outboard equipment for sound design and source audio enhancement-Synchronization of audio to video, including music editing and alternate mixes/stems-Post-Production Software: Adobe Premiere, Adobe Audition, Adobe After Effects, iZotope Suite (RX, audio processing and analysis)-Mastered for iTunesManagement:-Overall management of graphic design, branding, marketing and positioning-Managed license, customer, and audio file databases-Maintained archive of client projects in iterations and delivery stages-Metadata management and updating-IP registration and filing-Multi-channel content creation: written content (blogs, posts); image content; audio/visual content; and video production-Social media advertising and management Show less

  • Director Of Licensing

    Nov 2017 - now

  • Multimedia Content Producer

    Nov 2012 - now