Mackenzie Wiltrout

Mackenzie Wiltrout

Inventory Photographer

Followers of Mackenzie Wiltrout481 followers
location of Mackenzie WiltroutLancaster, Pennsylvania, United States

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  • Timeline

  • About me

    VP of Innovation | AI & Automation Advocate

  • Education

    • Kutztown University

      2010 - 2015
      Bachelor's Degree Professional Writing

      Activities and Societies: Shoofly Literary Magazine During my time at Kutztown, I majored in Professional Writing, pursuing both creative and journalistic focuses.

  • Experience

    • MCS Industries

      May 2012 - Apr 2014
      Inventory Photographer

      While at MCS, I photographed, indexed, and edited all closeout items in company inventory. These photos were then compiled in an online database, as well as in a physical catalog, which was distributed for sales purposes.

    • WSAV

      Sept 2014 - Dec 2014
      Scriptwriting Intern

      While at WSAV, my primary responsibility was writing and editing scripts for the daily Southern Scene show, as well as managing The Southern Scene's social media accounts, and assisting with the shooting and reporting of local cultural events.

    • Birch Gang Review

      Feb 2016 - Nov 2016
      Poetry Editor

      Birch Gang Review (BGR) is a new literary magazine. For its first issues, I acted as one of the poetry editors reading, reviewing, and overseeing magazine selections.

    • Stream Companies

      Dec 2016 - now

      Head of Innovations team. Advocating safe and effective AI use and implementing automation systems that support high-cognition work. Overseeing Quality, Digital Ops, and Digital Content. Guide and oversee Stream's Inbound Marketing team, which includes SEO copywriting, proofreading, content posting, organic social copywriting, SEO review & optimization, Integrated Media quality management, and Shopper Content creation. Coordinate with other Stream teams to ensure effective execution of client deliverables. Overseeing copy production for high-touch clients from an editorial standpoint. Guiding copywriters and coordinating with project management to ensure high quality and efficient turnaround of content. In addition to copywriting duties, I oversee a team of writers, proofreaders, and content posters, assisting throughout the content creation process in a management capacity. I write inbound marketing content of both the educational and creative variety.

      • Vice President of Innovation

        Feb 2024 - now
      • Senior Director of Inbound & Innovation

        Jun 2023 - Feb 2024
      • Director of Inbound

        Jun 2022 - Jun 2023
      • Inbound Editorial Manager

        Jun 2020 - Jun 2022
      • Inbound Marketing Team Lead

        Feb 2018 - Jun 2020
      • Copywriter

        Dec 2016 - Feb 2018
  • Licenses & Certifications

    • Making Key Decisions as a Manager

      LinkedIn
      Aug 2021
      View certificate certificate
    • Leading with Emotional Intelligence

      LinkedIn
      Sept 2021
      View certificate certificate
    • Microsoft Teams: Automating with Bots, Connectors, and Flows

      LinkedIn
      Jul 2023
      View certificate certificate
    • A Strengths-Based Approach to Managing Your Team

      LinkedIn
      May 2021
      View certificate certificate
    • Inbound Marketing

      HubSpot Academy
      Oct 2017
  • Honors & Awards

    • Awarded to Mackenzie Wiltrout
      Berks County College Poetry Contest Department of English, Alvernia College Nov 2013 The Berks County College Poetry Contest seeks the most distinguished student poet within the Berks County area. Several colleges are eligible for participation.
    • Awarded to Mackenzie Wiltrout
      Ford Poetry Award Department of English, Kutztown University Apr 2013 This yearly English honors award is granted to one distinguished student poet.
    • Awarded to Mackenzie Wiltrout
      Dean's List Kutztown University Awarded for 7 of 10 semesters completed at Kutztown University.