Théophile Geslain

Experience

• 

  Chambre de Métiers et de l'Artisanat de Basse-Normandie

  May 2014 - Jul 2014

  Junior Project Manager

  - Prospect customers for a new booklet.- Establish partnerships between private actors and the Chambre des Métiers.- Assist seniors for the external communication of the institution (events, communication's supports).

• 

  The Brand Nation

  Mar 2016 - Sept 2016

  Junior Project Manager

  - Set priorities and organize work processes and assume a leadership role for assigned work with all internal teams.- Manage several projects at once : above the line (radio, print,...) & below the line (product placement,...)- Receive the client's feedback and adjust with creative teams. - Prepare and submit intermediary and final-approved materials to meet submission deadlines.Accounts: Netto, Michelin, Engie (GDF Suez)

• 

  Gyro:paris

  Jan 2017 - Jul 2017

  Junior Strategic Planner

  - Create benchmarks and identify challenges, insights and learnings.- Assist senior planners in conception of the creative briefs.- Feed every months all the agency's teams by presenting them an actuality (CES, SXSW Festival, Cannes Lions,...)- Be permanently on the alert for identify emerging trends.Accounts : JouéClub, Midas, Oxford, HP, General Electrics, Identicar (B2B)

• 

  TBWA\Paris

  Sept 2017 - Oct 2018

  Digital Account Executive

  Belvedere :- New business (briefing creatives, creative routes' conception, above & below the line's strategy)- Account tools' set up (coordination between Paris and Belvedere's New-York City office)- Timeline and retro-planning for production biding Direct Assurance :- Digital (pre-rolls, tools for prospects, budgeting) - TV (briefs, castings, shootings, deliveries, budgeting)- Radio (briefs, recordings, deliveries, budgeting)- New business (briefing creatives, creative routes' conception, above & below the line's strategy)SNCF (National society of French railways), McDonald's & Castorama :- Display campaigns (retargeting, banner's creation,...)- UX/UI (landpages, app)- Social Media (briefs, schedules, sponsoring, deliveries, budgeting) Show less

• 

  BUZZMAN

  Oct 2018 - Sept 2021

  Account Executive

  Accounts : PMU, PMU Sponsoring, BURGER KING (France & Switzerland)- Manage 360 communication campaigns : TV, Radio, Print, Digital (Social Media, Display), In-Store. Up to 30 projects simultaneously.- Mobilize intern & extern ressources : creatives, strategics, productions, PR.- Present creative ideas & ensure financial follow-up.- Maintain a permanent strategic & operational watch.- Deal with celebrities during shootings (Football : French national team & clubs).

• 

  BETC

  Sept 2021 - now

  Account Manager

  Accounts : Lacoste, Decathlon, Amazon, Bouygues Telecom