Julia Woodring

Experience

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  The Appalachian

  May 2022 - Dec 2024

  In my role as Director of Marketing and PR I am responsible for managing the external communications for The Appalachian student news organization. I lead and train a team of Marketing Representatives in their own contributions to The Appalachian's community outreach. My team and I are responsible for all social media and community outreach when it comes to promotion, recruitment, public relations, and breaking news. I work with the editorial board and our faculty advisor on big picture ideas about the direction of student media at Appalachian State University. Show less My position requires me to be reachable and timely. I contribute to The Appalachian’s Facebook, Twitter, and Instagram presence by reading the stories uploaded daily to our website and crafting captions and visual posts, using Adobe Indesign, to upload. I use Facebook Business Suite and TweetDeck to schedule Facebook and Twitter posts, as well as Later.com’s link in bio feature for our Instagram. I work with the Marketing Director and the rest of the editorial board on big picture ideas to improve reach and website interaction through participation in community events. Lastly, I assist in managing a team of Marketing Representatives in their social media and community outreach efforts. Show less

  • Director of Marketing and PR

    May 2023 - Dec 2024

  • Associate Director of Marketing and PR

    May 2022 - May 2023
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  The Perky Lady

  May 2022 - Nov 2023

  Social Media Manager

  In my role as Social Media Manager, I planned digital content for Instagram and Facebook based on new arrivals and audience analytics. This job involved taking and editing pictures and short videos, writing captions, and interacting with clients through captions and direct messages. Additionally I have created graphic media content that helped to promote different campaigns. I also helped to brainstorm big picture ideas for the direction of the company's social media presence.

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  Alumni Hall Stores

  Aug 2022 - Dec 2024

  In my role as Ecommerce Manager I oversee all online orders throughout their processing, packaging, and shipment. I also work on quality assurance by checking items before they are sent out on online orders. I regularly complete website audits to ensure that online inventory reflects what is in store, and I keep up to date with all inventory to make sure that all online orders are easily fulfilled. Additionally, I train all new store employees on the processing and packaging of online orders to ensure that all customers receive the same great product. Show less

  • Assistant Store Manager

    Mar 2024 - Dec 2024

  • Ecommerce Manager

    Jul 2023 - Mar 2024

  • Keyholder

    Aug 2022 - Jul 2023
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  Wine To Water

  Aug 2023 - Dec 2023

  Marketing Intern

  I worked with Water to Wine leading up to the holiday season which is the most important time for nonprofits because of the large amount of donations they will receive. During my internship I proofread and edited internal and external facing documents for clarity and errors. I also crafted press releases and narratives relaying information about Wine to Water’s achievements to their donor base as well as the general public. Lastly, I created and researched social media posts and campaigns to reach donors specifically during the Giving Tuesday event that nonprofits participate in internationally. I learned a lot about the construction of common documents in nonprofits like press releases and annual reports. I also got to practice graphic design and social media post generation under the specific Wine to Water style guide. However, the best thing about my internship was the opportunity to work for an organization that is doing lifesaving work around the globe and getting to see the impact they make on people. Show less

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  Autism Society of North Carolina

  Jan 2025 - now

  Development Associate- Foundation and Community Relations

  - Research, identify, develop, and respond to public and private grants- Serve as a liaison with other departments and program staff for granting needs- Submit proposals and all supporting documentation of grants- Follow up on all grants, including thank you notes, feedback and written reports to granting agencies- Attend/volunteer at annual conference, special events and fundraisers- Identify, cultivate, solicit, and appreciate donors