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Cindy Bodenstein Wakerman CM(SA)
Secretary to the Operations/General Manager

Connect with Cindy Bodenstein Wakerman CM(SA) to Send Message
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About me
Chartered Marketer, Head of Marketing, Marketing Executive, Partner Marketing Lead, CX & Insights Lead, Marketing Manager NTT DATA Inc.
Education

The Marketing Association of South Africa
2018 -Chartered Marketer Marketing Chartered Marketer South AfricaActivities and Societies: Member of the Marketing Association of South Africa This designation is aimed at marketing professionals who have practised marketing for at least 10 years with no less than and three years at senior executive level. The suggested guideline for this designation is an NQF 8 in marketing or equivalent. Visit MASA https://www.linkedin.com/company/the-marketing-association-of-south-africa/

Previously Witwatersrand Technikon (now University of Johannesburg)
1996 - 2000Diploma National Diploma Public Relations Management DiplomaActivities and Societies: PRISA (Public Relations Institute of Southern Africa) Current Studies - Advanced Project Management

Damelin Randburg
2006 - 2006Certificate Advanced Project ManagementThis course started in February 2006 and ends at the end of May 2006.
Experience

Meadow Feeds Randfontein
Jan 1998 - May 1998Secretary to the Operations/General Manager
Prestige Cleaning Services
Jun 1998 - Nov 1998Regional Receptionist
Domayne Property Managers Pty Ltd (Anglo American Property Managers Pty Ltd/Standard Bank Property)
Nov 1998 - Oct 2001Public Relations Officer - Bryanston Shopping Centre
Domayne Property Managers Pty Ltd
Nov 2001 - Apr 2002Public Relations Manager - Bryanston & Bedford Centres
Broll Property Group
May 2002 - Dec 2005National PR Manager
Cymbian Enviro
Apr 2006 - Nov 2006PR Manager - Public Participation
Aug 2006 - Nov 2006Marketing Consultant
Apr 2006 - Jul 2006

Jawitz Properties
Jan 2007 - Jun 2009National Marketing ManagerManaged the marketing team nationally and a budget of R13M. Directed the strategic marketing plan, the operational marketing plan and all associated marketing systems, campaigns processes, calendars and events. Oversaw Desktop publishing, Graphic Design and Events teams. Promoted within 18 months from Regional Marketing Coordinator to National Marketing Manager.
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African Medical Investments (AMI)
Nov 2009 - Aug 2010Group Executive MarketerLed Marketing for the hospital group. Operations spanned South Africa, Mozambique, Tanzania and Zimbabwe. Managed marketing for each individual boutique hospital. (USD 120,000 budget each). Spearheaded the launch of new facilities, and introduction of medical membership.

ContinuitySA
Jan 2011 - Aug 2021Marketing ManagerHead up the Strategic and Operational Marketing for ContinuitySA (a Dimension Data company) which includes the planning, developing, implementing and monitoring of the overall marketing and business strategy. My focus is strongly on GTMS execution, digital marketing, market research, product/service management marketing, marketing communications, advertising, client experience and public relations. ContinuitySA is a Dimension Data company and effective 1 October 2020 will be known as the Continuity Practice in the Intelligent Security Go-to-Market within Dimension Data as part of the One People. One Name rebrand to unite as one. Continuity is the leader in business continuity and business resilience. This provides me insight into business continuity, governance, risk management, disaster recovery, work area recovery and business continuity disciplines.Key responsibilities: Marketing, Communications, PR, Brand and Digital marketing, Marketing strategy, planning, execution, Lead Generation, Events, Launch Management, Market Research, Competitor Analysis, Go-to-Market Strategy - for Africa offerings, Serve on BBBEE and Corporate Social Investment CommitteesSpecial Contributions include:Net Promoter ScoreLead GenerationIncreased Client LoyaltyInternational Hall of Fame InductionMarket Leader StatusBrand RetirementEmployee of the YearNew Facilities Show less

NTT DATA, Inc.
Aug 2021 - nowMEA CX & Partner Alliance Marketing Manager LeadINTEGRATED into NTT from Dimension Data (ContinuitySA) to manage regional marketing and demand generation for Priority High Value Services (PHVS) as well as Technical, Other and Services (TOAS) businesses. In addition Marketing Lead for special projects and brand alignment.Accelerate demand generation, optimize ROI and foster team culture.Key Responsibilities: Drive PHVS pipeline Drive and Execute Account Based Marketing/Management Strategy in conjunction with Sales, for Strategic and Solution Clients Campaign Development, Execution Product and Solution to Market Execution Foster Vendor Relationships Guide marketing coordinators. Show less
Licenses & Certifications
- View certificate

Strategic Partnerships
LinkedInMay 2020 - View certificate

CMO Foundations: Become an Effective CMO
LinkedInSept 2020 - View certificate

Leading a Marketing Team
LinkedInSept 2020 
Governance Risk Compliance
The Institute of Risk Management South AfricaAug 2020- View certificate

Customer Experience: Journey Mapping
LinkedInApr 2020 - View certificate

Marketing During a Crisis
LinkedInMay 2020 - View certificate

Strategic Agility
LinkedInSept 2020 
Chartered Marketer South Africa (CMSA)
The Marketing Association of South AfricaDec 2018- View certificate

Strategic Thinking
LinkedInApr 2020 - View certificate

Become a Chief Collaboration Officer Team Partner and Win
UdemyAug 2020
Honors & Awards
- Awarded to Cindy Bodenstein Wakerman CM(SA)Employee of the Year 2017 ContinuitySA Dec 2017 Annual Award of Employee of the Year 2017 presented to me on Thursday 7 December 2017 .... as motivated by ContinuitySA CEO Passionate, enthusiastic, dedicated, committed and at times just downright crazy are words that I may have heard associated with this person. There are no halfhearted attempts at anything because everything is done with at least 100% commitment. Someone who so lives the ContinuitySA values that I would not be surprised if they are tattooed somewhere on this… Show more Annual Award of Employee of the Year 2017 presented to me on Thursday 7 December 2017 .... as motivated by ContinuitySA CEO Passionate, enthusiastic, dedicated, committed and at times just downright crazy are words that I may have heard associated with this person. There are no halfhearted attempts at anything because everything is done with at least 100% commitment. Someone who so lives the ContinuitySA values that I would not be surprised if they are tattooed somewhere on this person’s body. Having been to a number of different events during the year I can say that none of them compare to the events organised by this person. The value brought to the company in the strategic use of social and other media has been immense. ContinuitySA is fortunate to have had the contribution of this person, not only for this past year but all the years before as well. The employee of the year award goes to Cindy Bodenstein Show less
Languages
- enEnglish
- afAfrikaans
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