
Annu C M
Assistant Producer

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About me
Content Lead
Education

St Teresa's College, Cochin, Kerala
1991 - 1994Bachaelor of Arts English, Sociology, History of EnglandActivities and Societies: College Union Chairperson, College Quiz Team, Music Team

Jamia Millia Islamia
1994 - 1997MA Mass CommunicationActivities and Societies: Student films made: Follow me - 400 feet film (Direction & Script) For Sale - 10 minute Video Drama (Direction & Script) The Library - 1200 feet Film (Editor) Children of a Lesser God - A documentary on abused childhood Also conducted a study on the effectiveness of the Kerala Shastra Sahitya Parishad, a Non Government Organisation that spearheads the literacy program in the state of Kerala. The state has since achieved a hundred percent literacy.
Experience

Post Solutions
Feb 1997 - Oct 1998Assistant ProducerSet up a 3 month Video Production Course. Work experience included drafting a fully working Sylabbus and teaching two full course terms.

Kaleidoscope, India
Oct 1997 - Jan 1999Assistant ProducerAssisted Producer Bobby Bedi, wrote proposals, drafted budgets and learned everything I know of the internet while on the job.

NDTV
Jan 1999 - Aug 2018Portfolio – Media project Design and execution. Business Development. Multi platform international syndication, footage Sales and content Acquisition through international media markets, Trademarks, Copyright and Archives.Programming responsibilities - Design content, set up teams and supervise execution for content creation on the channel. Oversee channel Promotional content. Through all stages of production - from ideation and scripting to final film for telecast. Creative responsibilities - Designed and scripted the NDTV GoodTimes Channel Bible. The blueprint of the channel includes production design; look and feel, camera templates and edit style sheet, GFX and VFX design and set execution guidelines. Channel Identity for Sales teams and Channel Design parameters for easy reference. Ensuring editorial validity of content. Pitching ideas for Brand driven content. Following and studying viewership patterns to create programming based on related data.Commercial responsibilities – Content Syndication & Acquisition, Slot Sale on the Channel to bring in editorially viable content for a targeted commercial value and ensuring ROI on internally produced content. Operational responsibilities – Creating workflows for Syndication Operations, Dubbing and specific programming teams. Supervising workflows and managing teams to achieve commercial, operational and editorial targets. Additional responsibilities – Mentoring teams, nurturing professionals. Show less Portfolio – Content ideation, creative and operational design, project management of commissioned programmes. Brand-Producer partnerships and content acquisition. Business design and execution of band specific channel content and slot buys.Creative Responsibilities – Project design and management of specific programming, Development of Channel Bible.Commercial Responsibilities – Macro programming budget, Project design and management of specific programming. Partnerships management and ROI. Divisional P&L.Additional responsibilities – Mentoring select network professionals. Show less Portfolio – Design, production and supervision of a host of half hour shows - both weeklies and dailies. Commissioned content and managed in-house production playing the dual roles of an Executive Producer and Program Producer at the same time. Key areas covered were show design, Ideation, Budgeting, hiring and setting up teams, supervising masters and deliveries, quality control and maintaining telecast deadlines. And Budget management.Additional responsibilities – Channel Ombudswoman. Show less
Sr. Vice President NDTV GoodTimes, Programming and Content Licensing
Apr 2015 - Aug 2018Vice President Programming, NDTV GoodTimes
Apr 2010 - Mar 2015Associate Division Head, NDTV GoodTimes
Apr 2009 - Mar 2010Channel Producer, NDTV Good Times
Sept 2007 - Mar 2009Programme Producer, NDTV
Jul 2004 - Aug 2007Co-Producer
Feb 2004 - Jun 2004Producer
Dec 2003 - Feb 2004Producer
Oct 2003 - Dec 2003Associate Program Producer
Jan 2003 - Oct 2003Producer
Apr 2001 - Dec 2002Segment Producer
Jan 1999 - Mar 2001

Whistling Woods International / Pearl Academy
Apr 2018 - Apr 2021Visiting FacultyVisiting Faculty at Whistling Woods International and Pearl Academy for a period of

Freelance Media Specialist
Sept 2018 - Mar 2022Media ConsultantAdept at Conceptualizing, Scripting, Planning, Execution and Management of projects. Both long and short form. In all genres of content. Portfolio – Consultant on ideation and execution of platform agnostic concepts. Scripting A six-part political documentary on Kashmir. Written for Television broadcast. And Digital. For Times Now. Available on Amazon Prime. A one-hour documentary on India’s first women to circumnavigate the globeTarini – Telecast on National Geographic IndiaDigital Short form video scripts for Live telecast of Chandrayaan 2 Launch. On Hotstar and Star Network A two-part documentary on India. For National Geographic International (UK/US) Two one-hour episodesSeries Promo Telecast on National Geographic India/UK/US. Available on Disney HotstarDirection A twenty-part Business Podcast series – Masters of Business - for Audible Suno, Amazon’s Audio channelScripting, Design & Content supervision Available on Amazon Audible. Conceptualization / Project Development / Content Pitch A one-hour documentary on Kerala Floods 2018A two-part documentary on India for national Geographic InternationalA children’s series – on world music. Fiction. Part Animation. An OTT series for Dharmatic, Digital arm of DharmaA four part factual drama series - script and narrative design. Show less

SonyLiv
Mar 2022 - nowLead, Malayalam Content
Licenses & Certifications

AI Challenges and Opportunities for Leadership
LinkedInNov 2023
Honors & Awards
- Awarded to Annu C MYogasutra - Awarded the Best Mini Series 2012 Indian Telly Awards 2012 2012 (Yoga miniseries)
- Awarded to Annu C MCut - Awarded the Best Entertainment News Program 2009 Indian Telly Awards 2009 2009 (CUT – Showbiz update)
- Awarded to Annu C MSweat! - Nominated for Best Fitness Show 2008 Hero Honda Indian Television Awards 2008
- Awarded to Annu C MIndia Innovates – Nominated for Best Infotainment Program Hero Honda Indian Television Awards 2007
- Awarded to Annu C MGood Food - Nominated for the Best Infotainment Show 2006 Asian Television Awards 2006
Languages
- enEnglish
- maMalayalam
- taTamil
- hiHindi
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