Abhinav Sinha

Experience

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  MullenLowe Lintas Group

  Dec 2011 - Jul 2015

  As a Creative Copywriter, wrote and created creative deliverables ranging from Press Ads, Radio Spots, Commercial Scripts for major national and international brands. As an Agency Producer, instrumental in cost negotiations and approvals, pre and post-production supervision, buyout/royalties negotiation, contract negotiations. Worked with large national brands and their Product teams to create and finalize advertising visions and goals, and assisting Agency Producers in handling high level cost negotiations, studio supervision, client needs, and more.

  • Creative Copywriter

    Oct 2012 - Jul 2015

  • Agency Producer

    Apr 2012 - Sept 2012

  • Project Executive

    Dec 2011 - Mar 2012
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  Building Virtual Worlds @ Carnegie Mellon University

  Aug 2016 - Dec 2016

  Game Designer, Producer, Sound Designer

  Developed, Built, and Produced multiple interactive AR and VR experiences with teams of programmers and artists, experienced and used by members of Carnegie Mellon University at the Entertainment Technology Center, including:- Space Bear Factory (A Google Tango Experience): This is a fun Google Tango game in which the player has to walk and look around to collect floating teddy bear parts (head, torso, legs) and complete the order in time. In the last round, the player has to make as many bears as possible in 30 seconds!- Remember Me (Oculus Rift): The Guest plays the role of a patient who has amnesia. The Guest makes multiple choices that change the path that the story takes, using pieces of memory and objects, to reveal the final, shocking secret. Developed for Oculus Rift and Leap Motion.- SEED (HTC Vive): Will you sacrifice yourself to restore humanity after the end of the world? Try this immersive HTC Vive experience set in a seedbank, the last vestige of hope for human beings.- Ares Olympus: This was a transformational game about a fictitious tech company that parodies the tech companies of today. Through the experience, the Guest learns about conflict minerals and the adverse impact the gaming industry is having on the Democratic Republic of Congo. This was created using high quality video editing, live acting, and Unity. Show less

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  Interactive VR Film Pitch at Carnegie Mellon University

  Jan 2017 - May 2017

  Creative Director, Vision Holder

  - Pitched a live action interactive virtual reality experience which was given the greenlight at Carnegie Mellon University’s Entertainment Technology Center.- The pitch focused user choice, live-action, and interactive CG objects to tell a story focused on bad driving habits.- Led a team as Creative Director in a multidiscplinary team to merge filmmaking and CGI technologies to build a new way to interact with an experience.- Built for Oculus Rift and Oculus Touch- A finalist for the CHI PLAY 2017 Student Game Design Competition and accepted into the World Design Summit 2017 Show less

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  Disney's STAR WARS

  May 2017 - Dec 2017

  Producer (via Schell Games)

  Disney's (via ILMxLab) STAR WARS Immersive VR Experience(s): Official movie/trilogy tie-in for one of the largest franchises in the world. VR Experiences that serves as a tie-in to a major franchise film released in December 2017 by the largest entertainment company in the world. Developed for the HTC Vive and Samsung Gear VR. | Shipped Early December 2017!

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  Schell Games

  May 2017 - Dec 2017

  Producer

  Key duties: Leading large teams towards complex end deliverables, daily SCRUM stand-ups using JIRA, managing high level schedules and milestones, approval trackers, animation pipelines, team motivation, sprint planning, pulldowns, and retrospectives, building client relationships, from Pre-Production to Localization, QA, and Release for high end Virtual Reality and Augmented Reality games.

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  The LEGO Group

  May 2017 - Sept 2017

  Producer (via Schell Games)

  Producer for LEGO (Denmark) Brickheadz VR + AR App: An Augmented Reality Game for one of the largest toy makers in the world. This game will be available on Google Daydream, Google Tango, and other unannounced platforms. | Shipped late August 2017!

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  Admit One Productions

  Sept 2017 - Jan 2019

  Filmmaker and Co-Founder

  - Co-founded a successful non-profit film production house fostering local creative talent- Produced award-winning films, providing a platform for local artists and talent- Strategized and implemented measures to ensure the successful operation of the production house

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  Amazon

  Jan 2018 - May 2018

  Project Lead Producer

  - Oversaw the production of an engaging vertical slice using Amazon's Lumberyard AAA game engine, incorporating Twitch integration for audience participation- Managed day-to-day operations and high-level project management tasks to ensure the successful delivery of the project- Collaborated with AGS leadership to craft production processes and schedules, enhancing team potential and productivity

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  Newlit Technologies

  Mar 2019 - Feb 2023

  Co-Founder

  - Co-founded a tech venture aimed at transcending limitations and influencing positive change via emerging technologies- Led in the strategic planning and execution of business goals, ensuring alignment with mission- Nurtured relationships with stakeholders and partners to promote Newlit Technologies' vision and values- Leveraged the latest technologies to assist people, businesses, and governments in making decisions that they can be proud of- Designed, Produced, Built, and Pioneered India's first ever Virtual Reality Cognitive Assessment Platform to detect early signs of cognitive decline using AI and ML. Built in conjunction with some of the top neuropsychiatrists in India- Designed, Produced, Built, and co-created a suite of VR and AR medical-grade applications that have been used in exposure therapy, PTSD treatment, psychiatric testing, reducing doctor workloads, ratifying data and actionable insights for hospitals, walkthrough-enabled technologies for surgeons, and more.- Lead Designer and Product Lead for MindMint and Treatbook - Android apps designed to bring transformational changes in health security and data for everyday people during the pandemic and post-pandemic era. Show less

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  Immersion Technologies

  Apr 2019 - May 2021

  Co-Founder and Chief Executive Officer

  - Advocated for transformative business processes using emerging technologies to enrich business interactions in APAC region- Championed the adoption of emerging technologies to revolutionize traditional business processes- Drove strategy and operations to support business growth and customer satisfaction- Developed region-specific applications with functional advantages in immersive technologies

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  Bedot®

  Apr 2021 - Feb 2023

  Co-Founder

  - Co-founded bedot®, an app-based platform aimed at empowering individuals with certified, domain-specific expertise- Led a dynamic team of developers, designers, and domain experts, cultivating a collaborative and innovative work environment- Devised and executed strategic business growth initiatives, positioning bedot® as a leader in offering domain-specific expertise- Spearheaded marketing efforts that resulted in exponential organic growth- Engaged with agencies and external vendors to drive initiatives and deliver first-in-class technological solutions Show less

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  E-Cell, IIT Bombay

  Jun 2021 - now

  Mentor

  - Guide emerging entrepreneurs, fostering growth and innovation within India's startup ecosystem- Provide strategic guidance to help startup founders navigate challenges and seize opportunities- Facilitate networking events to strengthen the entrepreneurial ecosystem and create collaborative opportunities- Implement mentorship programs designed to foster innovation and growth among young entrepreneurs

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  Punt_Partners

  Mar 2023 - now

  Vice President, Branded Content
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  Consultant / Self-Employed

  May 2024 - now

  Consultant on AI, Tech, Media Projects

  For global brands.