Jai Raja

Experience

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  Contempo

  Oct 2011 - May 2013

  Web Devloper & SEO Analysts

  ON-PAGE OPTIMIZATION - Knowledge of Title Tag, Alt tag, Anchor text, Meta Description, Meta Keyword, Keyword Research, Image Optimization, Content Optimization, Navigation Structure, Stat counter & Google Analytics Details, Google Webmaster Tools, Robots.txt Optimization, HTML Sitemap creation and Google XML Sitemap Creation. OFF-PAGE OPTIMIZATION – Knowledge of Manual Relevant Directory Submission, One way link building, Article submissions, Press Release Distribution (per Press Release).SOCIAL MEDIA MARKETING - Knowledge of Social Bookmarking, Social Networking Profiles creations, Social Networking Profile Optimizations, Content, Video Sharing Optimization, Blogging, Blog Optimization.REPORT STATUS - Search Engine Ranking Reports, Monthly Work status reports (Detailed). Show less

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  UMM STUDIOS AND TECHNOLOGIES PRIVATE LIMITED

  Jun 2013 - Jun 2014

  SEO Specialist

  Experience in Web analysis, Market Research, Google analytics, SEO, SMO and SEMThoroughly understand and monitor ongoing work flows in production on a daily basis and data aggregation and analysis.Create and modify appearance, setting of site and provide operational support for ensuring continuous updating in our product.Ability to draw conclusions based on analyzed data: e.g. suggesting changes to navigation, page design, etc. Website Traffic monitoring and reporting using Google analyticsExperience Web analytics to increase our marketing strategy.Create measurement plans for websites, campaigns and new website features designed to measure performance against business objectives. Hand on experience with web analytics applications like Google Analytics.Working knowledge of Google Tag ManagerSocial Media marketing and Online MarketingSEO, Keyword Research, SEO Algorithm.Experiment with new and alternative ways to leverage social media activities.Brand building, Brand development and recommend changes to increase organic search engine traffic.Good knowledge in SEO, Google analytics, Google Adword, Google Tag Manager,Market Research, Web analysis, Docs, HTML, Ms office. Show less

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  IndiaProperty.com

  Jul 2014 - Sept 2016

  SEO Analyst

  Digital Marketing Analytics & SEO at IndiaProperty, Brand development, website Organic traffic growth & website UI. Developed brand strategy and statistics systems by setting-up Analytics engine including GTM successfully.Strategic Consulting, including business plan & marketing strategy development including conversion optimization. With a greater expertise in consumer behavior analytics professional & Digital Marketing.Provide current SEO strategies and advanced optimization techniques to internal team members. Keyword Analysis and Research, Usability optimization and pattern analysis, Schema.orgPerform highly detailed website audits for a better search engine visibility. Monitoring the keywords position on organic search listings in order to increase the search traffic. Identifying and implementing strategies for increasing site traffic through organic search listings. Show less

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  Vectone

  Sept 2016 - Jun 2019

  Sr. SEO Analyst

  • Global Marketing support as SEO Analyst and Coordinator for corporate headquarters• Web-Relaunch project of corporate website – www.vectonemobile.co.uk ,France, Portugal, Austria.• Creating website search quality standards and implementing it for overall success.• Developing, generating and interpreting periodic campaigns performance reports using web analytics.• Research on Content, Keywords, Design and structure to apply the planned metrics and measure competitive results using the web analytics tools.• Traffic Analysis, Performance monitoring and optimization. Measuring performance through metrics and analytics with an emphasis on optimizing conversions & return on investment (ROI).• Landing Page optimization, content optimization, conversion optimization and website optimization.• Advanced Web Analytics, Business Analysis• Google Search Console, Analytics tools, Piwik, Tag Manager, Adwords, Moz, Omniture, Semrush, Screaming Frog Spider Tool, Similar web, SEO PowerSuite, Xenu.• Google Local Business, • Bing Map Routing Optimization• Events Management- Exhibition co-ordination all over the Europe• Email Marketing• Vectone App store optimization and responsible for increasing the app installations• Perform overall quality control of the work like budget, schedule, plans, and personnel’s performance.• Market and Sales Report Management. Show less

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  NETZSCH Pumps & Systems India

  Jul 2019 - Apr 2021

  Senior Digital Marketing Executive
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  Mindtree

  May 2021 - Jun 2023

  Technical Lead SEO & Web Analytics
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  NETZSCH Pumps & Systems India

  Nov 2022 - now

  Assistant Digital Marketing Manager