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Xiao Wu

Xiao Wu

Asia Pricing specialist

Followers of Xiao Wu375 followers
location of Xiao WuPudong, Shanghai, China

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  • Timeline

  • About me

    Semi conductor auto products pricing & Auto Tier1 product cost management experience & pricing process

  • Education

    • 东华大学

      2008 - 2012
      学士 材料科学与工程

      Activities and Societies: 辩论队

    • 东华大学

      2012 - 2014
      硕士 高分子材料

      Activities and Societies: JA青年计划

  • Experience

    • 德州仪器

      Jun 2014 - Oct 2016
      Asia Pricing specialist

      Regional coverage:Northwest China Assigned accounts;Distribution Avnet/Yosun China mass market accounts;Korea country assigned accounts including LG/Hyundai.

    • 海拉

      Nov 2016 - Nov 2019
      Senior Controlling analyst _ Product cost management

      Product cost control for series of Automotive products:DCDC 48V;24GHz & 77GHz Radar;12V IBS;BMS;FCM fuel control module

    • Cypress Semiconductor Corporation

      Nov 2019 - now
      Senior strategy pricing marketing engineer

      Auto BU pricing owner for Cypress products global;Price strategy;Segmentation; ASP price fcstPrice book including on line web pricing;Competitor intelligence

    • 英飞凌

      Nov 2019 - now
      Senior Staff pricing specialist

      1. Product pricelist - reference Priceline , Distribution price book; 2. Pricing segmentation, Pricing Strategy, feature value $ proposition, comp pricing intelligence 3. New product RFQ database/ Tracking mngt & Dashboard development 4. Pricing metrics planning & gap analysis

  • Licenses & Certifications