Debbie Lee

Experience

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  WGGB-TV / KCOY-TV

  Jan 1994 - Jan 1999

  Television News Reporter and Bureau Chief

  • Responsible for operations of an independent bureau office for CBS affiliate. • Developed, wrote and produced in-depth series focusing on top news stories effecting our world today. • Created and produced independent series “In Your Own Backyard” highlighting local residents who made a difference in the community. • Convinced a mother of two teens convicted of a high-profile murder to grant an exclusive interview.

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  Clear Channel Communications

  Jan 2000 - Jan 2002

  Account Executive

  • Reached 120% of sales goal in first year. • Created innovative and solutions driven campaigns which tripled my client base.• MVP award recipient for outstanding sales achievement.

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  Cox Media

  Jan 2002 - Jan 2009

  Senior Account Executive

  • Reached 125% of sales goal first year and consistently exceeded goals 4 years in a row. • Managed the top-billing client ($200k), Chumash Casino, increasing their media buy by 50% within first year. • MVP Award and Million Dollar Club recipient for fueling explosive growth in several key accounts. • Developed and executed 3 separate marketing programs that attracted an untapped client base, shortened the sales close and increased current client’s monthly spend.

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  Time Warner Media

  Jan 2009 - Jan 2010

  Account Executive

  • Responsible for calling on and establishing relationships with agencies and advertisers. • Managed the top-billing automotive account ($300k), increasing their media buy by 150% in 3 months. • Doubled my client base within first 6 months.

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  Mindshare

  Nov 2010 - May 2012

  Digital Media Planner

  • Assist in planning and execution of multi-million dollar theatrical and DVD campaigns for Summit Entertainment including the Twilight Series: Eclipse and Breaking Dawn. ($25+Million Annually)• Operate across the full digital media mix, including online display advertising, search marketing, interactive and social media.• Develop media plans to reach target audience, study demographic data and consumer profiles to identify desired target audiences for specific media vehicles, including lifestyles and psychographics. Show less

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  Internet Brands

  May 2012 - Jan 2014

  Senior Account Executive - National Sales

  Internet Advertising consultant representing the Women's Lifestyle and Green Verticals.

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  Sunrise Senior Living, Pacific Palisades

  Jan 2014 - May 2014

  Director of Sales and Marketing

  Consistently kept occupancy at 98% with a waitlistBuilt strong relationships with community leaders and referral sourcesDeveloped strong marketing programs to grow occupancy

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  Atria Senior Living (former Sunrise Senior Living, Pacific Palisades)

  Jun 2014 - Apr 2016

  Community Sales Director

  2015 Grand Pinnacle Recipient for keeping my community above 95% occupancy for all four quarters in one calendar year. Only 4% of the sales force nationwide achieved this award. (8 Sales Directors) Average occupancy 98% for two years straight.

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  Brookdale Santa Monica - Ocean House

  Apr 2016 - Dec 2020

  Sales Manager

  Took community from 84% to 100% occupancy with a wait list. First top tier community across the country to reach 100% occupancy. 2017 President Club recipientRCFE Certification

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  Sunrise of Beverly Hills

  Dec 2020 - Dec 2021

  Director Of Sales Marketing
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  A Place for Mom

  Dec 2021 - Aug 2022

  Customer Success Manager

  I work with Senior Living Communities to help strategize on turning APFM leads into move-ins.

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  Atria Senior Living

  Aug 2022 - May 2023

  Community Sales Director
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  Guide You Home LLC

  May 2023 - now

  I have assisted hundreds of families in finding the best senior living facility for their loved ones. Taking into account your preferred location, required level of care, budget, and social preferences, I can provide invaluable assistance in your search for the perfect match. My services are entirely complimentary for both families and seniors, as any remuneration is solely received from the licensed senior living community.

  • Owner, Senior Living Consultant

    May 2023 - now

  • Senior Living Sales Consultant

    May 2023 - now