
Chrystal Douglas
Social Media Marketing Manager

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About me
Relationship Builder | Marketing Specialist | Coordinator
Education

Southern University and Agricultural and Mechanical College at Baton Rouge
2015 - 2019Bachelor's degree BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICESActivities and Societies: Alpha Kappa Alpha Sorority Incorporated Pi Sigma Epsilon Business Fraternity/Sorority
Experience

Ricki's Creative Concepts
May 2015 - Jun 2018Social Media Marketing ManagerPrioritize and manage diverse taskStrategically manages daily operations, planning and marketingGraphic designing and website buildingCreate Digital flyers, social ads, contracts, campaigns, etc.Entrusted to manage confidential and sensitive information.Maintaining coordination of event planning for conferences, pop up shops, sponsorships etc.Handle a wide range of administrative support-related tasks involving the clerical, administrative function and management role.

Collective Marketing Agency
Aug 2015 - nowMarketing SpecialistDeveloped and executed marketing campaigns across various channels (email, social media, contentmarketing) to increase brand awareness, while reaching our target audience. Resolved customer inquiries, complaints and issues courteously to engage with consumersproviding them with solutions. Successfully established and maintained an engaging online presence by regularly creatinghigh-quality content, resulting in a significant increase in follower engagement and brand awareness.Actively monitored and analyzed marketing metrics, including engagement rates, conversion rates,and customer feedback, to assess the effectiveness of marketing initiatives and make data-drivendecisions to optimize future strategies. Conduct market research to identify trends and customer needs while utilizing demographic andinterest-based targeting to optimize ad performance and ROl. Show less

NO GLASS SLIPPERS (Non-Profit)
Feb 2018 - May 2020Executive Assistant Marketing CoordinatorAssist team scheduling/preparation of client & vendor meetings including securing meeting rooms, arranging refreshments, and coordinating schedules. Design and create all content for social media leading up to event. Proactively building agendas, arranging presentations. assembling meeting materials while utilizing Google Workspace. Manage and lead the process of developing the marketing/business plans.

Southern Grind Cofe
Sept 2018 - May 2019Marketing Branding ConsultantResponsibilities and AchievementsResponsible for leading a team in strategic planning, delivering and executing all marketing programs (Radio, newspaper, direct mail, email, digital, & social, local store marketing and website)Manage and lead the process of developing the marketing/business plans for cafe Assist in the development of calendar promotions and menu evaluation and testingCreate, implement and review analytics of promotions

Amazon
Mar 2020 - Dec 2020Search and Rescue SpecialistDelivered timely and accurate customer support via phone, email, and chat, effectively managingand growing customer relationships.Tracked and managed customer interactions using internal CRM software, distributed satisfactionsurveys to customers and partners, minimizing churn and driving improvements.Processed returns, refunds, and replacements in accordance with company policies, ensuringcustomer satisfaction.Provided personalized customer experiences through responsive communication channels andattentive service, fostering customer loyalty.Led and facilitated change efforts to align with client expectations, resulting in an 80% customerretention rate.Resolved customer inquiries regarding orders, products, and services, ensuring customers felt heardand valued.Demonstrated strong customer relations skills and a passion for working directly with customers,autonomously diagnosing and solving problems. Show less

Cypress-Fairbanks ISD
Nov 2020 - Sept 2022Long Term Marketing Substitute TeacherFollow lesson plans provided by the teacher to create a cohesive and consistent learning experience for students. Assigning and explaining classwork/homework. Manage the classroom effectively to encourage student participation, minimize distractions and maintain a positive learning environment. Perform instructional and classroom management for teachers absent for the day or for a long period of time. Overseeing students outside of classroom, including hallways and cafeteria. Complying with all school regulations and policies at all times.Conducting attendance and documenting daily notes.Ensuring that classrooms and workstations are kept clean and orderly. Comping a final report for the teacher before their return. Show less

Accredo by Evernorth
Oct 2022 - nowPatient Care CoordinatorProvided exceptional customer service across phone, chat, and email channels, and maintained a high standard of customer satisfaction.Processed insurance submissions and managed claims with high accuracy, ensuring timely prescription deliveries and preventing patients from missing doses, demonstrating meticulous attention to detail.Ensured seamless medication delivery by coordinating with healthcare professionals, patients, and insurers, effectively resolving issues and preventing delays, enhancing patient satisfaction. Utilized customer service software and tools proficiently, streamlining workflows and improving service delivery, resulting in a 15% increase in productivity.Trained and mentored new hires by delivering comprehensive lectures and training sessions, equipping them with essential tools and knowledge, significantly improving their performance and integration.Resolved customer issues efficiently post-initial contact, reducing repeat call volume by 20% and increasing overall customer satisfaction.Adapted quickly in a dynamic environment, embracing evolving roles and responsibilities, and contributing to the team's growth and success. Show less
Licenses & Certifications

Advanced Social Media Strategy Training and Certification
HubSpotApr 2021
Content Marketing Certification
HubSpotJan 2019
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