
Timeline
About me
Sales & Key Accounts Manager
Education

Educational Institution
1995 - 1997Mba business administration
Aligarh muslim university
1990 - 1993Bcom(hons) commerce,applied economics,accountancy
Experience

Koshika telecom / alcatel india
Jun 1997 - Jun 2000Territory managerKoshika Telecom / Alcatel India : Cellular Service ProviderFor Indirect / Channel sales To service, sell, market, expand and grow new market territories for cellular subscriptions

Bharti airtel -ericsson limited
Jun 2000 - Jun 2003Relationship manager• Astute understanding of customer relationship management• Total Tel solutions sales to Direct clients & Distributors• Broad Band , Digital Subscriber Links packages & solutions • Providing Closed User Group ’s tariff as per customized requirements in Land line& Wireless Telephony• Proficient in GSM based digital telephony marketing• Wide Spectrum & V O I P Solutions to Customers.• Exposed to Virtual Private Networking VPN products orientation.• Involved in NC-GSM product and FCT (Fixed Cellular Terminals) installations for their commercial applications.• Exposed to 3G applications of Multimedia Messaging (MMS), GPRS, WAP and Blue Tooth applications• Managing, Developing Indirect channel members i.e. Franchisee, Dealers, Agents etc. • Developing MIS for effective planning to counter competitive activities • Involved into Corporate Sales service level operation and with the Hot Billing Project for POSTPAID billing solutions. Show less

Dhl
Oct 2003 - Aug 2006Sales manager• B2B Sale of Multi Modal ( Air & Land ) Express & Logistics Products & solutions to clients/retail outlets• To support logistics movements of Clients operations by truck, plane or ship • To Grow & Expand new Markets • Managing, Developing Existing Client Base i.e. Up selling, Cross Selling of DHL products i.e. Air Freight, Express.• Selling Multiple Tariffs packages as per customized requirements in Domestic & International Express Contracts• To do business with people from every segment of client base in an average day.. • Never to generalize and/or stereotype• To Keep hold of contacts and not burn any bridges• To cover the premium segment of Market, Corporate & Industrial houses, in view of DHL’s market penetration• Achieving Revenue Based sales targets with reference to Revenue Per Kilo , Revenue Per Shipment • Revenue Collection with reference to DOS ( Days Outstanding ) terms of Time, Quantity and Mode• Coordinating with cross functions to facilitate Sales & Service levels• Retention of strong hold Import Express & Domestic accounts.• Enhance service levels from Base Operations, Customs Process, Transit Time , Pick Ups & Deliveries perspective Show less

W. h. brady
Sept 2006 - Nov 2012Sales manager- saudi arabia & bahrainAchievements :• Quadrupled business over 4yrs achieved record sales of $ 4.5M & counting in 2012• Expanded distribution and appointed 5 new channel based on geographies & corecompetencies• Safeguarded & revived Scafftag business eroding by counterfeiting• Maintained excellent Account receivables history with none instance of delinquenciesResponsibilities:Responsibility for Region wide Brady products Distribution ,channel management in terms of Sales, Service (Pre & Post Sales )• Specifying Brady Safety Identification Products at Consultations & EPC contractors for Projects / Jobs based sales • Specifying Brady Lab ID solution to key Hospitals, Labs ( Clinical & Industrial )• Business development : Tapping New projects , Corporate entities , OEM’s, MRO, Aeronautical , Hospitals• Key / Major Accounts Management• Setting the future direction of Brady’s Corporate entity• Enhancing market presence & penetration of Brady Cable & Wire , Safety & Mechanical Identifications via re-enforced Sales activities, Exhibit participation, Demo’s, Road & Customer premises shows• Offering Custom solution for HPI material i.e. Freezerbondz TM, Polyamides, Harsh condition Outdoor labels• Conducting on site Trainings, Demo’s, Trouble shooting for Brady Thermal printers • Providing custom solutions per client’s need for Brady printers+ consumables applications• Selling High Performance Industrial Safety Signs,GID’s ,PPE’s, LockoutTagout devices to EPC contractors & Oil & Gas project sites as per OSHA, ANSI, NFPA & Local standards • Responsible for US $3.5 million market & growing• Entering Corporate Contractual agreements for long term Business association clients e.g Weatherford Drilling, Schlumberger, Baker Hughes, Total Refinery • Proposing & materializing Asset ID's, Vehicle Tracking, Equipment ,People ID & Facilities Id's solutions to Clients- Brady ID solutions • Achieving Revenue Based sales targets• Responsible for Market growth & Retention Show less

3m
Dec 2012 - Jul 2018Business development managerAchievements :• Successfully generated Spec ‘in businesses for Electrical portfolio in Mega projects likeKAIA, O&G refineries ,Riyadh Metro & multiple construction projects over time• Managed P&L,SG&A, Cost of Goods Sold (COGS) control to the tune of $ 12 Million with 15% growth YOY last 3 yrs• Successfully Drove Portfolio & Price growth in Distribution/Channel business• Established 3M Communication Portfolio –Structured Cabling & FTTX portfolio in Defence,Ministries housing & School projects apart from several SME's & Enterprises deals• Brought new Accounts to firm for its growth, using Key account management .Negotiation & communication skills to foothold the firm in market & attract new clientsResponsibilities: • Utilizing sales and marketing tools to create brand awareness in the market.• Introducing improvements in business strategies based on customer feedback.• Expanding business in underpenetrated markets for the firm• Active coverage of Market to gain Top line 3M sales while keeping clients number one priority• Initiating New product launches , Promotions &timely refresh existing products line up –PLC• Conducting VOC ( voice of Customer ) & analyze feedbacks- generate action plans / counter measures Setting up events & exhibitions, Product seminars & establish end user contacts for enhancing sales, market growth- Organic• Driving outsourcing projects: Standard & Custom • Leading from the front to gain the respect and support of staff through acceptance of responsibilities & accountability of the region • Communication, Commercial Acumen, Innovative, Ethical, Team Work, Tenacity, Multitasking • Flexibility/Change Management, Systematic• Uncompromised business ethics Show less

Honeywell
Jul 2018 - May 2019Regional sales manager-saudi & bahrainOverseeing new business development (B2B & B2C), Target Achievements on time in full Product launches, Channel management, New market growth initiatives across the regionAchievements:• Successfully restructured distribution setup• Downsized: from too Many to a few selected one (46 to 6)• Partners evaluated & mapped: Core competencies mapping-with Portfolio-Accounts• Implemented robust in country service network, Compliance-Certification, Trainings• Recovered lost accounts (Engie, Solvay, Air liquid etc.)• Successfully launched new breed of Gas detectors (Ultra & Solo)• Connected Dots/ Establishing connections • Executed Price growth -2019Responsibilities:• Sales Targets achievement: Products & Services : Aramco ,SABIC• Building commercial relationships with Aramco Key end-users, HSE, Loss prevention,Gas analysers team : Converting them into business• Generating in market sales of Gas Leak detection through Single & Multigas detectors portfolio in Oil & Gas, Upstream/ Explorations, Drilling Sector, Mid & Downstream (Sabic & Affiliates)-Organic• Generating Service revenues, Specifications Sales-Organic growth• Market intelligence: proactive approach on current, planned &announced O&G projects (FEED Stage) & intelligence towards Vision 2030 changing landscape• Channel management, Inventory Sell-out support • Tying up with associated players in market (Heat Tracing-Bartec)• Projects-Demand forecasting, planning • Vigilance on Competition, developing countermeasures• Market Footprint: Geographical expansion in remote regions: Extensive travelling • Strategic tie ups with Aramco, DTV, State universities, Training centres• Marketing initiatives: Industrial events participations, Focussed Seminars-for audience customer audience,• Risks Mitigation : Foreseeing risks & developing mitigation plans• NPI: gathering VOC’s & VOM’s, analyse feedback- generate Standard & Custom solutions• Uncompromised business ethics Show less

The sniffers
May 2019 - Jul 2020Country sales manager saudi & bahrainAchievement :• Successfully delivered Country P&L in terms of Top & Bottom line• Drove Company's portfolio with LDAR, OGI or optical gas imaging, storage tank emission management, vent- and flare loss monitoring, infrared thermo graphic surveys, steam loss quantification, compressed air and vacuum leak detection in Saudi & Bahrain O&G customers, Refineries & GOSP's • Delivered service advantage to the customers in terms of significant emission, energy, and cost savings.• Successfully executed VOC’s,Methane Emissions, Flare reduction/measurement & Audit jobs• Delivered technical, administrative, and operational management of assigned project or tasks, including contract and subcontractor management• Worked with SABIC & Aramco end users to understand the priority Gas emissions measurements requirements & cascade this information to TS team for effective service deliveries • Developed, implemented and managed team metrics, evaluate team metrics and make recommendations to teams and management for improvements• Developed Underground Pipe leaks detection portfolio in Yanbu region• Mapped: Methane Measurement business -with Aramco-GOSP’s , Refineries• Provides monthly metrics reporting to Top management team on burn down progress, velocity and release updates• Implemented Compliance-Certification, Trainings• Marketing initiatives: Industrial events participations, Focussed Seminars-forend customers Show less

Sts consultants
Aug 2020 - nowBusiness development consultant• On field Deployment setup: Electric Vehicles: Private / Commercial-Sales, Fleet management, Field deployments• Tie-up’s with logistics and distribution companies• Cross brand delivery of charging solution for Plugin hybrid electric vehicle vehicles & Battery EV (PHEV& BEV including appropriate system design, control strategies and support system i.e on-board chargers, inlet, stations, cables & couplers• Involved in current & future electrification expansions • Developing cross car\line programs for charging plugin Vehicles• Working with charging electrical team on electric vehicle supply equipment (EVSE) Show less
Licenses & Certifications
- View certificate

Generative ai: the evolution of thoughtful online search
LinkedinSept 2023 - View certificate

Get ready for generative ai
LinkedinSept 2023 - View certificate

Introduction to artificial intelligence
LinkedinSept 2023 - View certificate

Nano tips for using chatgpt for business with rachel woods
LinkedinSept 2023
Languages
- urUrdu
- hiHindi
- arArabic
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