Laura Crespo Arias

Experience

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  Caja de Compensacion del Magdalena

  Jul 2009 - Mar 2011

  Commercial Advisor

  - Advise members of the new payment options of the family subsidies. - Lead and plan Customer Service strategy and overall support cross the organisation.- Plan strategy to increase coverage and distribution of the new payment option across the Magdalena region.

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  Banco Popular Colombia

  Mar 2011 - Oct 2011

  Banking and Sales Advisor

  - Support and advice clients interested on credit cards. - Develop plans to achieve sales goals. - Analyse data to informed leadership decision making, business planning and marketing efforts.- Provide customer service support

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  Puerto de Santa Marta

  Nov 2011 - May 2014

  Marketing and Client Service Lead

  - Develop marketing strategies to promote the Santa Marta maritime port portfolio of international and local services.- Seek for opportunities to drive commercial growth by closing new business deals.- Support internal and external clients to deliver a world-class client experience. - Plan and execute commercial strategies, events and activities to strengthen client relationships. - Develop commercial plan to achieve business targets and hit monthly performance indicators. - Produce detailed performance reports for local regulatory authorities.- Analyse Client Experience data to inform business strategies. - Plan and manage Business budget department. Show less

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  Barranquilla International Terminal Company - BITCO

  May 2014 - Aug 2017

  Commercial and Business Manager

  - Share business plans and performance results with the Directors. - Ensure the achievement of business and budget annual targets set by the Board of Directors.- Seek for opportunities to drive commercial growth by closing new business deals.- Develop commercial proposal for clients, including the sourcing and procurement of suppliers to build strong commercial relationships.- Deeply understand client needs, profile, expectations and business goals to develop strong partnerships with existing clients and new clients.- Conduct benchmarking to inform business and sales efforts.- Plan and lead continuous improvement projects. - Develop a sales plan to achieve business targets and hit monthly performance indicators.- Pricing to ensure competitiveness, profitability, and strong brand image. Show less

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  Puerto de Santa Marta

  Aug 2017 - Sept 2023

  Business Account Manager

  - Seek for opportunities to drive commercial growth by closing new business deals. - Deeply understand client needs, profile, expectations and business goals to develop strong partnerships with existing clients and new clients.- Develop commercial and sales strategies to promote the Santa Marta maritime port portfolio of services including general cargo, fertilizers, liquid bulk, breakbulk bananas, and offshore baseproject offers.- Conduct benchmarking to inform business and sales efforts.- Plan and lead continuous improvement projects. - Develop a sales plan to achieve business targets and hit monthly performance indicators.- Pricing to ensure competitiveness, profitability, and strong brand image.- Ensure the achievement of business and budget annual targets set by the Board of Directors.- Handle internal and external audits of ISO 9001 and BASC. Show less

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  Fugro

  Sept 2023 - now

  Colombia Business Development Manager

  - Open and establish the Business Development department in Colombia- Uncover opportunities to drive commercial growth by developing strong relationship with stakeholders at all levels in Government and in the Private sector. - Identify Renewable Energy, Infrastructure, Water and Oil and Gas projects where Fugro could offer world-class Geo-Data services.- Collaborate on bid structuring processes for projects in Colombia including: local market, potential suppliers, Bid strategies and overall cost estimates. Show less