Roxana Roman

Experience

• 

  PlacidWay Medical Tourism

  Aug 2013 - Oct 2013

  Internship

  As an intern, my primary responsibilities were: • Assist in PR Research Projects;• Assist in Development and Marketing Projects;• Assist in company’s other projects as needed.According to my main responsibilities, my first task was to find and evaluate distribution websites. This task was important in order for the company to keep posting Press Releases on popular websites for gaining visibility. I found this task interesting and challenging because I had to find popular distribution websites and also I had to sort the websites depending on what other major companies were posting Press Releases on that specific site. The second task that was given to me was to find social media journalists that were focusing on health, medicine or medical tourism. This task was also challenging because I had to find health journalists from all over the world and this needed my full attention, but more important my full patience. This task was important so that the company can increase their number of media contacts. The next task that I was given was to create a market segmentation for a variety of countries, such as Canada, Oman, Nigeria, UAE and Caribbean Islands. This was the far most demanding task but I really enjoyed it. I realized an elaborated work for each country’s medical system. Also, I searched for every country the major health issues in order to create the country’s health profile. Also, I searched for every country’s popular medical destinations. My last task during this internship was to post Press Releases on four websites: www.i-newswire.com, www.sbwire.com, www.onlineprnews.com and www.prlog.org. I liked this task the most because I felt useful for the company and I found it interesting to learn how to post Press Releases on specialty websites. Show less