Nathael Dreymann

Experience

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  DDB

  Jan 1997 - Jan 1999

  Account Executive

  • Manage local communication and on demand generation campaigns (Volkswagen...)• Define and implement a customer loyalty program for a French highway company (Vinci Group)

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  TEQUILA\ (TBWA group)

  Jan 1999 - Jan 2004

  Account Manager

  • Coordinate and manage a worldwide project for HP (14 countries across EMEA and APAC)• Manage global communication and on demand generation campaigns (international projects)

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  DRAFTFCB INTERACTIVE

  Jan 2004 - Jan 2008

  Digital Account Director

  Define, plan and execute business strategies and projects to help clients grow their business:(brand and event website, digital campaigns, e-newsletters…)• Manage internal and external teams of project managers, designers and developers• Monitor digital projects, BtoB & BtoCVarious industries and markets: automotive (Mercedes), IT, telecommunication, consumer goods…

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  MullenLowe Global

  Jan 2008 - Jan 2011

  Head of Digital

  Management of the digital department of a global creative agency:• Manage an annual turnover of 2 M€ with a profit margin of 800 K€• Provide consulting across all digital marketing areas: brand positioning, websites, mobile...• Advise clients and monitor the development of 40+ annual digital projects• Manage a multidisciplinary teams of project managers, designers and developersSome clients' references: SNCF (French Railway Company), Nespresso, Jonhson&Jonhson, Paris Regional Chamber of Commerce, Notaires de France… Show less

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  SYSTEME POLAIRE

  Jan 2011 - Jan 2013

  VP Product and Marketing – Co-founder

  Direction, reorganization and development of a startup in the mobile marketing field:• Monitor main financial indicators: business plan, P&L, margin…• Develop business and client’s portfolio (turnover multiplied by 5 in 1 year)• Advise clients to build the best-in-class application corresponding to their business needs• Build and lead a team of 15 employees on day-to-day activities (product managers, developers and designers)

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  Avidom

  Jan 2013 - Jan 2016

  Operations Director

  • Define and set up the company strategy (Customer Service company) - Annual turnover of 25 M€ - 800+ employees• Set up business processes and project management tools to improve the efficiency and the performance of the company• Monitor quality services to improve customer satisfaction (3 000+ clients)• Manage Sales and Customer Success teams (40+ employees)• Monitor the merger of the company with one of its competitors

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  Neta Consulting

  Jan 2016 - now

  Advisor and Mentor

  • Advise innovative start-ups on their business development and go-to-market strategy• Mentor startups at Microsoft 365^x accelerator (marketing strategy)• Network with stakeholders, partners and investors

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  ChartsBeds

  Jan 2017 - Jan 2019

  Marketing Director and Product Manager

  • Plan, manage and execute the BtoB marketing strategy of the company (hospitality industry)• Work with Customer Success team to improve user experience & customer satisfaction• Gather customer requirements so as to prioritize new features development• Measure and analyze metrics to optimize performances and business leads

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  Slatch

  Jan 2019 - Jan 2022

  Head of Product

  Responsible for the entire product life cycle:• Conduct research & competitive analysis to understand customer needs and market trends• Gather requirements from stakeholders / Work closely with the CEO• Define, build and plan product strategy and roadmap• Write product specifications and build wireframes• Manage new products & features development to reflect company vision and meet customer needs• Manage a team of engineering and work closely with UX/UI designers to deliver the best user experience Show less

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  TRAVELFACTORY Lab

  Jan 2021 - now

  R&D Product Director

  Responsible for the entire product life cycle:• Gather requirements from stakeholders• Define, build and plan product strategy and roadmap• Write product specifications• Manage new projects & features development to improve customer experience• Manage a team of engineering and work closely with UX/UI designers