Pramod Kumar

Experience

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  Freelance

  Feb 2021 - Jan 2022

  Digital Marketing Specialist

  Created and managed digital campaigns for clients Increased two clients' digital presence and customer interaction by 200%Used Email marketing tools extensively such as MailChimp, SendinBlue for improving the CTR and Low Bounce rates.Helped increasing the Conversion with proper placement of call to actions.Determined appropriate bids for ads to appear on Google Search and Google Display network.Planned and selected Proper Keywords using Google Trends and Google Keyword Planner.Responsible for Increase in Organic Engagement in Social Media Platforms.Reduced Customer Support request for almost 10% by engaging with Customers on Social media whenever they had product queries.Reviewed and analyzed client website and blogs in preparation of detailed SEO and SEM strategy reports. Improved organic search results and pay per click (PPC) campaigns through research and identification of profitable keywords. Show less

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  AAIT

  Mar 2022 - Feb 2023

  Digital Marketing Specialist

  Deeply worked into all digital marketing aspects like SEO, SMM, SEM, Keyword Planning, Content marketing, etc.Experience in planning, designing and executing Paid Ad campaigns across search engine and Social platforms.Sent millions of cold emails in US, UK market with high engagement and deliverability rate.Hands on experience in designing HTML email templates, content creation & writing and designing in Canva.Done several strategic campaigns for email marketing like nurturing, win-back, transactional, surveys, Drip, etc.Generated revenue of around 5,000 US Dollars.Used tools such as HubSpot, Google Ads, Keyword planner,Google Analytics Mailchimp, Mailshake, Sendgrid, etc. Show less