Denney Owens

Denney Owens

Various

Followers of Denney Owens696 followers
location of Denney OwensWhittlesey, England, United Kingdom

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  • Timeline

  • About me

    Digital Advertising Manager | Leading RS Emerging Markets and our Distributor Partners with Digital Marketing through Paid Search and SEO

  • Education

    • Sir Harry Smith Community College

      2008 - 2010
      A-Levels ICT, Sociology and Economics
    • Anglia Ruskin University

      2010 - 2013
      Bachelor's Degree Business Management Second Class honours

      Modules undertaken include:- Major Undergraduate Research Project (Focusing on how sports sponsorship is used by SMEs)- Marketing Consultancy - Business to Business Marketing - Strategic Management- Strategic Management in Action - Sustainable Management Futures - Introduction to Accounting and Finance

    • Cambridge Marketing College

      2016 - 2018
      Professional Diploma in Marketing

      Completed the Professional Diploma in Marketing, passing the following modules:Strategic Marketing - Merit Mastering Metrics - Pass Digital Strategy - Pass

    • Henley Business School

      2023 - 2025
      Future Leaders - Level 7 Postgraduate Diploma
  • Experience

    • Range of Temporary Roles and Positions

      Aug 2007 - Apr 2014
      Various

      Account Representative - Temporary Contract Access Prepaid Worldwide Ltd (July 2013 - April 2014 )Post and Mail Officer - Temporary Summer PositionRSA (August 2012)Information Officer - Temporary Summer PositionPeterborough City Council (June 2011 - September 2011)Booking Clerk - Part Time RoleAnglia Regional Co-Operative Society Ltd (Aug 2007 - Sep 2010)

    • Vivacity Peterborough Culture and Leisure

      Jun 2014 - Jan 2015
      Sports Marketing Intern

      During my short internship with Vivacity I was able to be involved in a wide range of online and offline marketing activity to help support the Marketing Manager. This gave me the chance to gain a great range of experience through projects such as managing the development and implementation of key offline material (shown in portfolio) as well as learning the basics of key digital marketing activities such as Social Media, both paid and organic as well as gaining exposure to CMS systems and website analytics. Show less

    • Ideal World Ltd

      Jan 2015 - Jun 2016
      Digital Marketing Assistant

      In this role I was given the day-to-day management of key digital marketing channels such as Paid Search, Paid Social and Affiliate marketing. I was able to drive significant growth across the Ideal World website through optimising and improving the performance of Paid Search across both Google and Bing whilst I was in the role. This was due to the fact I was able to form a close relationship with our Google Account Manager and ensure we were at the forefront of the latest developments and changes. I also built relationships with Affiliates and was able to implement successful promotions and kept our Affiliate newsletter up to date. Show less

    • RS

      Jul 2016 - now

      As Digital Advertising Manager at RS Components, I develop our digital advertising strategy to drive acquisition and visibility of RS' Emerging Markets websites. During my time here, I‘ve developed a successful Paid Search strategy as well as automated feeds with our third party developers, which have allowed us to successfully implement key digital channels such as Google Shopping and the use of Affiliate websites. As a result I now manage a substantial six figure budget which helps to generate significant revenue within Emerging Markets as well as driving brand awareness and visibility in key markets such as Finland, Russia and Saudi Arabia. RS Components are the world's leading High Service Distributor of electronics and maintenance products with revenues of £1.512bn. We serve 1 million+ customers in more than 80 countries from manufacture to supply, and we have recently received accreditation from the Institute of Export & International Trade for our best-in-class export solutions. Show less In this role I am charged with developing our Digital Advertising strategy to drive acquisition and visibility of RS' Emerging Markets websites. During my time here, I have been able to successfully build key relationships and change processes to drive performance across our Paid Search strategy. I have also developed key areas such as automated feeds with our third party developers, these have allowed us to successfully implement key digital channels such as Google Shopping and Affiliate websites. As a result I now manage a substantial six figure budget which helps to generate significant revenue within Emerging Markets as well as driving brand awareness and visibility in key markets such as Finland, Russia and Saudi Arabia. Outside of this main part of my role, I have also developed and implemented content for our websites as well as playing a key role in the launch of the RS Americas and Bulgaria websites. Show less

      • Digital Advertising Manager - Emerging Markets

        Mar 2020 - now
      • Digital Marketing Executive

        Jul 2016 - Mar 2020
  • Licenses & Certifications

    • Innovate You: Become a modern marketing leader

      Institute of Data & Marketing (IDM)
      Nov 2019
    • Introduction to Photoshop

      Media Training Ltd
      Oct 2016
      View certificate certificate
    • Search Engine Optimisation: Introduction

      Media Training Ltd
      Jan 2018
      View certificate certificate
    • Google Adwords Certified

      Google
      May 2015
      View certificate certificate
    • Introduction to InDesign

      Media Training Ltd
      Oct 2016
      View certificate certificate
    • Professional Diploma in Marketing

      CIM | The Chartered Institute of Marketing
      Dec 2015
    • Marin Search Certification

      Marin Software
      Sept 2016
    • Google Analytics Certified

      Google
      Jun 2015
      View certificate certificate
  • Volunteer Experience

    • Completed Event

      Issued by Bone Cancer Research Trust on Aug 2014
      Bone Cancer Research TrustAssociated with Denney Owens