Anna Bennett

Anna Bennett

Marketing Executive

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  • Timeline

  • About me

    Communications Manager at IAG

  • Education

    • St Bartholomews School

      1990 - 1997
      GCSE and A Levels GCSE and A Levels
    • Chartered Institute of Marketing

      -
      Marketing and communications diploma Marketing/Marketing Management, General
    • University of the West of England

      1998 - 2002
      BA Hons Business Studies
  • Experience

    • Kavanagh

      Jan 2004 - Jan 2006
      Marketing Executive
    • NetIQ

      Nov 2006 - Oct 2008
      Marketing Manager
    • Pitney Bowes MapInfo

      Sept 2009 - Mar 2010
      Marketing Communications
    • BMC Software

      Mar 2010 - Jan 2011
      Marketing Communications Manager
    • IBM

      Jan 2011 - Mar 2018

      Leading a team of communication professionals to drive engagement, deliver thought leadership, be strategic advisers to the business and adding value to the business objectives and outcomes for IBM A/NZ. In-depth management experience from conception to implementation of campaigns through team development, collaboration and leadership skills. Adept in business transformation and change, including restructures, brand change, social engagement and approaches with new markets/buyers. Strong ability to influence thinking, build strategic alliances and gain consensus. Marketing Segment Manager, Global Business Services

      • Communications Leader

        Oct 2015 - Mar 2018
      • Corporate Communications Manager

        Jun 2013 - Oct 2015
      • Marketing Segment Manager

        Jan 2011 - Jan 2014
    • IAG

      Mar 2018 - now

      Managing a team of 6 communication leads for the Australian Insurance business within IAG. Working with the Executive Leadership team and the Direct Insurance CEO (NRMA) to deliver all employee communication directives and working closely with external communications and marketing initiatives predominately for our NRMA brand. In this role I am responsible for delivering strategic communications that share our stories about our people, our customers and delivering on our ambitions.

      • Manager, Employee Communications

        Jan 2019 - now
      • Group Communications Advisor

        Mar 2018 - Feb 2019
  • Licenses & Certifications

    • NIDA Corporate Training Participant

      (NIDA) National Institute of Dramatic Art
      Jun 2021
      View certificate certificate