Xaver Beadle, MSc.

Experience

• 

  Digicel Group

  Dec 2012 - Dec 2018

  • Conceptualize the digital strategy and daily management of Digicel OTT apps live across 31 markets in the LATAM, Caribbean and South Pacific • Work in collaboration with Group Commercial team to define the strategy of products as part of the overall entertainment strategy. This led to the enhancement of existing prepaid and postpaid plans to include entertainment apps such as d’Music and PlayGo for all markets. This ensures that the products were properly promoted and included in the product portfolio • Ensure product definition and product life-cycle roadmap support the business goals i.e., increase revenue generation through streaming of entertainment apps, increase in active users of digital products by ~30% & drive the overall strategic value of digital apps through the analysis of app usage and user behaviour. • Manage product specification & product evolution (roadmap) while ensuring timely and appropriate technical implementations. • Day-to-Day management of OTT apps including requirements, reporting, reviews and rating monitoring etc. Show less • Ensure product definition and product life-cycle roadmap support the business goals i.e., increase revenue generation through streaming of entertainment apps, increase in active users of digital products by ~30% & drive the overall strategic value of digital apps through the analysis of app usage and user behaviour. • Manage product specification & product evolution (roadmap) while ensuring timely and appropriate technical implementations. • Manage external providers (vendors) to ensure the delivery of the d'Music product (both mobile apps and website)• Provide communication to Marketing, Customer Care and Training team when developing products documents and marketing brief.• Analyze app usage and user behaviour to assess and action product improvement. which has led to improvements in the customer experience on both the mobile app and Website Show less

  • Group OTT Product Manager

    Sept 2018 - Dec 2018

  • Group OTT Product Executive

    Aug 2016 - Aug 2018

  • Real Time Adherence Specialist

    Nov 2013 - Jul 2016

  • Customer Service Representative

    Dec 2012 - Oct 2013
• 

  National Commercial Bank Jamaica Limited (NCB)

  Dec 2018 - now

  • Conceptualize, research and evaluate new concepts objectively from a market and financial standpoint. Resulting in; - Data free access for digital customers - Installation of Braille for visually impaired customers utilizing the ABMs islandwide.• Design, develop and implement new products and enhance existing products such as the mobile banking app which has seen a 40% increase in active customers through the implementation of enhancements such as account updates, new user signup and transfer to other banks • Identifying business problems and opportunities across all channels to develop organizational strategies such as transaction migration to improve the digital presence of products and services to customers. This has resulted in a 40% reduction in in-branch transactions and an increase in online transactions • Assist with the development of test scripts and conducting User Acceptance Testing for the ABM and Kiosk for new enhancements and upgrades. • Assist in promoting product awareness via appropriate internal training collateral, collaboration with marketing and key stakeholders. • Monitor the external environment to identify benchmarks for incorporation into product design, service offerings and performance. • Prepare and contribute to the preparation of a variety of standardized and customized reports that monitor (ABM, Internet banking and Mobile channels) and track channel performance against cost, revenue and volume targets through the development of power Bi dashboard and SQL scripts that have led to key decision making and insights for enhancements of the channels products and services. Show less

  • Lead - Consumer Banking & Digital Sales

    Nov 2024 - now

  • Retail - Digital Revenue Team Lead

    Mar 2022 - Nov 2024

  • Product Development Officer

    Dec 2018 - Mar 2022