Martyna Wisniewska

Experience

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  Ministry of Foreign Affairs of the Republic of Poland

  Jul 2009 - Jul 2009

  Protocol Department Trainee, Polish Embassy in Paris
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  Urząd Marszałkowski Województwa Wielkopolskiego

  Nov 2011 - Apr 2012

  Junior Communications and Admin Officer

  Executing all operational functions related to public events organised by the Marshal.

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  Solaris Bus & Coach

  May 2012 - Aug 2014

  PR Officer

  Working closely with sales representatives and journalists from over 28 countries to ensure coherence with the company’s overall communications strategyCreating content for client magazines, trade press, newsletters and press releasesPlanning, managing and executing all operational functions related to company’s press events and product launches for the European markets Handling all aspects of planned publicity campaigns and company’s PR activities

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  Penta IT Services

  Mar 2015 - Oct 2018

  Marketing & Communications Officer

  Developing text and image content for Penta blog, social media, and press releasesPrepararing and distributing monthly external newsletters and bi-weekly internal newslettersManaging Penta’s social media channels, supervising third party agencies (based in Austria, UK and South Africa) to deliver the work on time and to budgetCoordinating the implementation of SEO recommendations: creating landing pages and updating the multilingual website content to improve rankingsMaintaining and developing Microsoft CRM contact database Planning, managing and executing all operational functions related to company’s events in Europe and in the Middle EastSuccessfully planned and led a corporate rebranding campaign that included a new website, marketing collateral and a comprehensive brand-identity package Show less

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  Produits Dentaires SA

  Aug 2019 - Dec 2021

  Marketing Communications and Multimedia Specialist

  Developing, implementing and coordinating the company’s social media strategy (paid and organic) with the objective to increase brand awareness and lead conversion rateCollaborating with the management, R&D ans sales teams to coordinate the new products launchesManaging the web agency responsible for building the PD websitesWriting blog articles based on clinical cases submitted by researchersUpdating and coordinating the corporate and product Wordpress websites in three languages (EN, DE and FR)Owning and maintaining site analytics, metrics, and campaigns reporting Show less

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  La Côte International School Aubonne

  Apr 2023 - now

  Marketing Specialist