
Steve Lehr
Account Director

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About me
Experienced Marketing & Brand Manager | Focused on shaping how people think, feel & engage with leading brands, products & services.
Education

University of Wisconsin-Madison
-Journalism AdvertisingActivities and Societies: Phi Delta Theta, Wisconsin Union Directorate, Badger Yearbook, UW Band

Benilde-St. Margaret's School
-Diploma GeneralActivities and Societies: Cross Country, Concert Band, Yearbook, Extraordinary Minister http://www.bsmschool.org/
Experience

GSW Worldwide
Jan 2002 - Jan 2005Account DirectorClient: KeyCorpConsumer Brand/Image | Business Banking | High Net Worth | Go Red for Women sponsorship

Sky Financial Group
Jun 2005 - Sept 2007Bank Marketing DirectorManaged a team of 10+, covering regional and corporate marketing across five states. Built and managed an annual budget of $7-8 million supporting comprehensive ATL/BTL plans. Collaborated effectively with product managers across various 7+ business units, including M&A. Lead contact with agency partners and vendors. Led strategic and creative development of brand positioning and campaign, promotional programs, created and led operations and tracking processes.Reported to SVP of Marketing & Product Management. Show less

KeyBank
Jan 2007 - Jan 2008District Marketing ManagerDeveloped, activated and measured field marketing strategies and initiatives within SW Ohio-N Kentucky, across 53 branches and seven business lines. Executed national marketing initiatives.

Doe Anderson
Jan 2008 - Jan 2010Management SupervisorClients: Maker’s Mark, OPTIMA® Batteries, Saint Xavier High School

Hawkeye
Jan 2011 - Jan 2013Senior Client AssociateClient: Capital One

SourceHOV
Jan 2013 - Jan 2014Marketing DirectorFocus Areas:Financial Services: Loan Origination and Servicing; Finance & Accounting; Property & Casualty Insurance; Auto Lending Solutions | Tax Advisory Solutions | Meridian Consulting Group | Human Resources Outsourcing

Wells Fargo
May 2014 - Sept 2017Marketing Manager, Integrated Marketing
Capella University
Jan 2018 - Jan 2018B2B-B2B2C Marketing & Project Manager
Ameriprise Financial Services, LLC
Dec 2018 - Oct 2023Sr. Brand Manager — RiverSource Life Insurance Company
Apr 2021 - Oct 2023Manager, Advertising & Integrated Marketing -- Ameriprise Financial
Dec 2018 - Apr 2021

PwC
Feb 2024 - nowBrand Performance | Sr. Global Brand Manager
Licenses & Certifications
- View certificate

Social Media Marketing Certification
Hootsuite AcademyJan 2018 
Leading SAFe - course completion
Scaled Agile, Inc.Jun 2024
Wells Fargo Brand Certification
Wells FargoJun 2014
SAFe 6.0 Agilist certification (renewed May 2025)
Scaled Agile, Inc.Jun 2024- View certificate

Google Analytics for Beginners
Google Digital Academy Certification & TrainingJan 2024 - View certificate

Hootsuite Platform Certification
Hootsuite AcademyJan 2018
Honors & Awards
- Awarded to Steve LehrFinancial Communications Society: Portfolio Awards, Gold—Integrated Marketing campaign Financial Communications Society set. de 2021 Awarded a GOLD in the category of Integrated Marketing Campaigns, for the 2nd Half 2020 Ameriprise Financial campaign, Our POV, ASAP. Link to file: https://thefcs.org/documents/file_6157400d2f653.pdf
- Awarded to Steve LehrMarketing Momentum Award - 2015, 2016, 2017 Wells Fargo Enterprise Marketing 2017 Awarded each year to the Marketing individuals and team(s) who delivered most effectively toward the organization's business objectives.
- Awarded to Steve LehrOBIE Awards (Maker's Mark) Outdoor Advertising Association of America 2010 Awarded OBIE awards for exceptional outdoor advertising in San Francisco, Boston, Dallas, and other key markets.
- Awarded to Steve LehrSky Leadership Institute participant Sky Financial Group set. de 2006 Completed the organization's inaugural leadership training program. Curriculum included executive presence, how the business is run, team and self-leadership.
- Awarded to Steve LehrWorking inChord award (cross-company integration) GSW Worldwide / inChord (inVentiv) jul. de 2004 Awarded for working across agency departments effectively -- signifying strong collaboration, team building and leadership skills.
- Awarded to Steve LehrAccount Management Superstar award Temerlin McClain (TM Advertising) jul. de 2000 Awarded for exemplary performance in Account Management, from an agency staff of 750+. Noted for contributions to the Paramount Theme Parks and Bank of America accounts.
- Awarded to Steve LehrFairfax Cone Award FCB 1993 Awarded for participation in agency's high-profile, creative :30 TV spot, "Share the Six-Pack" with Leslie Nielsen, for Coors Light ( http://www.youtube.com/watch?v=bP2U6TmW8YE )
- Awarded to Steve LehrManagement Training Program participant Saatchi & Saatchi Advertising / NY 1992 Selected to participate in the company's comprehensive, exclusive six-month training program. Curriculum included a deep-dive on business writing, presentation skills, creative brief craftsmanship, situation analysis and payout analysis, and a thorough examination of each of the agency's departments. 65 participants were broken into 8 pods and competed against one another in a final project. The pod where I participated won the final project competition.
Volunteer Experience
Election Judge
Issued by City of Minneapolis on Jul 2020
Associated with Steve LehrVolunteer
Issued by Second Harvest Heartland on Jan 2017
Associated with Steve LehrPlanning Committee: LEAP
Issued by Division Of Indian Work on Mar 2021
Associated with Steve LehrBoard Member
Issued by Frank Theatre on Jun 2019
Associated with Steve LehrElection Judge
Issued by Ramsey County on Jan 2018
Associated with Steve LehrVolunteer
Issued by Crisis Assistance Ministry on Jan 2015
Associated with Steve LehrMember; 2014 American Advertising Awards Committee
Issued by AAF Dallas on Jul 2013
Associated with Steve LehrBoard of Directors - Marketing Committee
Issued by Toledo Opera on Jan 2006
Associated with Steve Lehr
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