Lim Shen Yee

Experience

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  Concept Care Event Management Sdn Bhd

  Jan 2002 - May 2007

  Senior Event Executive

  Create and maintain positive relationships with clients.Market driven to explore and find new ways to improve sales.To attend, propose and plan events & advertising campaigns to client.Exceptional skills to coordinate and execute events successfully.To accept and convey job brief from client to creative teamManaged own event team for Event & Roadshow Campaign activitiesTo execute day-to-day coordination for event and marketing related assignments including planning, organizing and controlling of all aspects of event activities Show less

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  Life Sensation Sdn Bhd

  Jun 2007 - Oct 2012

  Business Development Manager

  Responsible to setting up and managing business. Responsible for creating retail sales and marketing strategies through understanding of local market. Responsible for develop and implement all A&P for brand awareness. To establish good customer relationship, understand customers' needs. Responsible to improve customer satisfaction and sales potential.Responsible to Develop proactive, direct sales strategies, e-marketing.To ensure settling & implement the standard operating system & policies for company. Responsible to retrieve info and events from HQ for more sales and awareness activities. Responsible to create and implement promotion and roadshow for brand awareness. To upkeep social network with media for brand awareness & handle the company financial account cash flow Show less

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  Edipresse Malaysia

  Jan 2013 - Dec 2013

  Advertising Manager

  Managed sales of advertising space and accounts with positive customers relationships for continuous support from advertisers and renewal contracts. Managed to develop new business accounts. Coordinated and develop advertising sales strategies.

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  Spafax

  Jan 2014 - Jun 2015

  Media Sales Manager

  Solicited, liased, and provided account services including contracts renewals with all relevant parties including clients, advertisers and agencies. Proposed new marketing concepts and theories to clients including advise on new ideas and solutions. Strategised new concepts & ideas that bring added value to the main client i.e. Malaysia Airlines and other supporting advertisers.

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  De Beers Diamond Jewellers

  Jul 2015 - Dec 2015

  Marketing Communications Manager

  Responsible for developing annual marketing plan, including all promotional and sales activities. Executed monthly activation and events to help generate sales and leads. Proposed new marketing concept and action plans for sales team.

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  Aladdin Group

  Jan 2016 - Dec 2016

  Senior Manager, Sales Development

  Led a team of 12 staff that oversee merchant acquisitions, merchant account management & merchant trainingEstablished sales objectives by forecasting, monitoring and planning monthly & annual target quality SKU uploaded on the platformWorked closely with other departments to ensure the smooth integration of newly acquired merchants Implemented sales and marketing strategies, including analyzing results, market trends and competitors Projected expected sales volumes and profits for existing and new products. Established and adjusts selling prices by, competition, supply and demand. Contributed to team effort and hitting KPI’s is essential. Completed sales operational requirements by scheduling and assigning employees; following up on work results. Maintained sales staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results. Show less

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  Flyboard Malaysia Sdn Bhd

  Jan 2017 - now

  Business Development Manager

  Identified strategic partnerships in key markets to drive more sales opportunities & generate revenues Managing incoming sales & booking enquiries via offline & online system with local & foreign customers Managing corporate clients for special events and charters; proposed concept & ideas to suits their customized requirements Managing TV programs & commercial/production shoots onsite Identified new business opportunities with travel agencies, marketplaces & corporate clients Developed new range of customized products for private & corporate sectors Developed brand contents and product placement opportunities with the production of the official promotional videos Developed the new website with the creative/developement agency including the new corporate identity, booking system and payment gateway. Identified potential synergy partners for both short/long term partnerships and co-branding campaigns e.g. Quiksilver, Roxy, GoPro & HypergearIntroduced incentives and benefits for internal staff to continue developing their flyboarding skills. Show less

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  Rolls-Royce Motor Cars, Asia Pacific

  Sept 2020 - now

  Public Relations Regional Support