
David McInerney
Paper Distributer

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About me
Social Media & Digital Marketing Officer at the University of Notre Dame Australia
Education

De La Salle College, Revesby Heights
2009 - 2013High School Certificate
Western Sydney University
2014 - 2017Bachelor of Business and Commerce (BCom) MarketingThrough my current course progression I am proficient in the following areas: Marketing Principles, Business Academic Skills, Principles of Economics, Statistics for Business, Consumer Behaviour, Introduction to Business Law, Management Dynamics, Marketing Research, Marketing Communications, Marketing of Services, Brand and Product Management, Psychology and Health, Managing People at Work, Strategic Marketing Management, International Marketing, Business to Business Marketing, Introduction to… Show more Through my current course progression I am proficient in the following areas: Marketing Principles, Business Academic Skills, Principles of Economics, Statistics for Business, Consumer Behaviour, Introduction to Business Law, Management Dynamics, Marketing Research, Marketing Communications, Marketing of Services, Brand and Product Management, Psychology and Health, Managing People at Work, Strategic Marketing Management, International Marketing, Business to Business Marketing, Introduction to Information Technology, Marketing Planning Project (Capstone Unit), Communication Strategies, Principles of Professional Communication, Media, Culture & Industries, Introduction to Advertising, Communication in Health. Show less
Experience

Fairfax Media
Feb 2009 - Jun 2014Paper DistributerAs a paper distributer my role required the following attributes: accountability through meeting deadlines and attending collection points, team work and task allocation to staff, cross communicate with PMP distributers and adaptability to weather and location changes.

BIG W
Sept 2013 - Nov 2017Customer Service RepresentativeMy position as a customer service representative demands the following skills and responsibilities: Team and staff management through lunch break and task allocation, handling day-to-day finances through ISP software, managing customer enquiries and complaints, liaising with company representatives and constructing store fixtures.

Pacific Hi Fi
Nov 2015 - Jan 2016Marketing InternMy role at Pacific Hi Fi was to coordinate and undertake particular tasks to help move previous and lead customers into current customers. This was achieved through market research, gift card marketing, mystery shopping, and price comparisons. Whilst working here I developed skills in: Retail Manager, Excel and Photoshop software use, liaising with international consultants in web development, advertising signage and printing, team work, interpersonal communication, creativity and accountability. Show less

IManage Wealth
Jul 2017 - Jul 2017Marketing InternMy role at iManage Wealth was to conduct marketing strategies for an established business and a future business venture. I had to work autonomously from home and attend weekly marketing meetings with the CEO and other employees to meet deadlines. My role included: aiding in developing a future company logo, conducting market research, working on attraction and retention offline marketing strategies, reconstructing and giving website input, liaising with the CEO and other staff on a daily basis, organising future marketing events, and planning future YouTube advertisements. Whilst working here I developed skills in the Adobe Suite, team work, Excel, on and offline communication, and photo editing. Show less

Western Sydney University
Jul 2017 - Oct 2017During this role I:- Organised marketing collateral to be printed - Liaised with external printing panel - Organised the printing of final exams - Processed accounts and payments - Managed fine deadlines across multiple jobs- Provided support to the Print Coordinator My role entailed:- Sending our broadcast emails to all University stakeholders - Managing the digital screens across the University’s 9 campuses and The College- Assisting at University brand-level recruitment events- Providing support for the communication Manager and Coordinator - Organising emergency contact lists
Print Services Officer
Sept 2017 - Oct 2017Communications Assistant
Jul 2017 - Sept 2017

Western Sydney University
May 2019 - Apr 2022Within my role, I provide support to the Strategy and Campaigns team, in order to assist in the delivery of our key recruitment strategies and optimise the student experience. Some of my key responsibilities are: - Manage School stakeholders and external partner relationships- Deploy recruitment messaging through our paid, owned and earned media channels- Report and track website data to generate user insights (Search Engine Optimisation & website analytics)- Assist with strategic planning- Develop recruitment content- Upskill colleagues on how to use website analytics software- Develop reporting frameworks- Conduct market research- Manage the currency of our Future Students website- Coordinate School staff for recruitment events- Process account payments and invoicing Show less
Marketing Officer (Strategic Marketing)
Jul 2021 - Apr 2022Marketing Officer (Marketing Operations)
Mar 2021 - Jul 2021Marketing Assistant
Nov 2017 - Feb 2021Marketing Officer
May 2019 - Mar 2020

The University of Notre Dame Australia
Apr 2024 - nowSocial Media & Digital Marketing Officer
Apr 2022 - nowNational Digital Marketing Manager (Acting)
Apr 2024 - May 2024
Licenses & Certifications
- View certificate

BrightEdge Certified Professional
BrightEdgeMay 2025 
Digital Strategy Course for Experienced Marketers
Centre for Continuing EducationAug 2024- View certificate

Hootsuite Platform Certification
HootsuiteJul 2023 - View certificate

Introduction to JavaScript Short Course
UdemyDec 2020 - View certificate

MKT1x: Digital Branding and Engagement
Curtin UniversityJun 2020 - View certificate

BrightEdge Professional Certification
BrightEdgeJul 2019 
Google Analytics for Beginners
GoogleFeb 2018- View certificate
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Google Ads Search Certification
Google Digital Academy (Skillshop)Mar 2021
Volunteer Experience
Jeans for Genes Day Event Management
Issued by Children's Medical Research Institute on Aug 2015
Associated with David McInerneyNight Patrol Volunteer
Issued by St Vincent de Paul Society Australia on Jun 2013
Associated with David McInerneyBlood Donor
Issued by Red Cross Blood Services on Jun 2014
Associated with David McInerney
Languages
- enEnglish
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