Maureen Cudahy Cameron

Experience

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  First Virginia Banks, Inc.

  Jan 1990 - Jan 1996

  Corporate Marketing Officer & Corporate Training Officer
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  Interstate Worldwide Relocation

  Jan 2000 - Jan 2004

  Marketing Manager
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  National Business Aviation Association (NBAA)

  Sept 2004 - Feb 2023

  Planned, prepared, and executed all exhibitor-related activities for NBAA’s domestic and international events, including NBAA Business Aviation Convention & Exhibition (NBAA-BACE), fifth largest trade show in U.S.; European Business Aviation Convention & Exhibition (EBACE), Europe’s largest business aviation event; Asian Business Aviation Conference & Exhibition (ABACE); NBAA-VBACE (Virtual Business Aviation Convention & Exhibition); Schedulers and Dispatchers Conference (SDC), Maintenance Conference, and Regional Forums.- Developed floor plans and conducted exhibit space placements; and developed, communicated and enforced show/venue rules/regulations to over 2,500 exhibitors and EACs annually.- Prepared post-show analysis of exhibit operations to share with exhibitors; reviewed stand drawings and EAC applications and related documentation; managed helicopter arrivals and assisted with airplane caravan at NBAA-BACE, and made recommendations for changes and improvements for all events.- Maintained primary responsibility for managing AR function for over $25 million per year for all NBAA events for indoor exhibits team, NBAA-BACE ‒ 850-1,055 exhibitors in 4,500 spaces with revenue of $14 million, ABACE ‒ 180 exhibitors in 390 spaces with revenue of $3.5 million, EBACE ‒ 400-450 exhibitors in 2,241 spaces with revenue of $9 million, and SDC ‒ 425 exhibitors in 500 spaces with revenue of $3.5 million.- Configured exhibit floor to ensure compliance with all fire marshal rules and regulations and sufficient booth inventory for exhibitors, and conducted exhibitor priority placements placements for indoor exhibitors and aircraft in exhibit hall at NBAA-BACE, EBACE, ABACE, and SDC (and assisted with Maintenance Conference and Forums).- Participated in Exhibitor Advisory Council and SDC Committee meetings, and managed weekly metrics meetings for NBAA-BACE and EBACE for staff and partners.- Managed exhibits team to include sales managers and independent contractors. Show less Managed production of all print and digital pre-and at-show attendee and exhibitor marketing and signage for ABACE, EBACE, LABACE, NBAA-BACE, Regional Forums, Light Business Airplane Conference, and NBAA conferences annually, including materials produced in multiple languages, with responsibilities including drafting copy, editing reviewing bluelines, providing mailing lists, and working with designer. - Directed purchased and trade advertising programs for all events. - Developed and managed media partnership programs for all NBAA events, and invoiced and did collections for all show guide advertising. - Guided co-exhibitor registration, mobile app, and press conferences, and managed NBAA booths. Show less

  • Senior Director, Exhibit Sales, Services & Operations

    Sept 2013 - Feb 2023

  • Marketing Director, Conventions & Forums

    Sept 2004 - Sept 2013
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  Plastics Industry Association

  Feb 2023 - Jun 2024

  Senior Director, Trade Show Operations

  Developed and implemented, and measured tradeshow operations functions associated with NPE: The Plastics Show, 1.2 million sq. ft., 2,200 exhibitor, third largest tradeshow in U.S. and largest plastics trade show in Americas. Contributed to development and management of NPE’s budget. Partnered with NPE operations and executive committees, and managed and oversaw five ad hoc sub-committees on operational and logistical processes, reporting, and analysis of NPE. Selected and managed all service contractors to coordinate with NPE logistical strategy. Prepared/managed budgets for contractors, tracked contractor projections and actual expenses, and reconciled all contractor invoices.- Built, cultivated, and managed vendor relationships to help mitigate costs, strengthen revenue, and ensure operational success.- Monitored onsite NPE and trade show logistics and assets, and adjusted as needed.- Collaborated on exhibitor service kit, exhibitor web site content, emails, newsletters, and webinars.- Oversaw workflow and development of senior manager, trade show services.- Managed all operational aspects of NPE2024 successfully, ensuring positive show experience and outcomes for association, 2,200 exhibitors, and 51,000 attendees after six-year gap.- Working with recycling ad hoc group, planned and implemented on-site exhibitor recycling program ensuring that all scrap plastic produced at NPE was diverted from landfills.- Directed team of nine floor managers and eight concierges to ensure that outstanding customer service was delivered on site for all exhibitors and EACs.- Prepared emergency response/crisis plan for NPE.- Produced and issued NPE2024 space draw wrap-up report to executive committee.- Leveraged industry relationships to establish new service partners and revenue opportunities and to provide required show services at reduced costs, thereby having positive budget impacts.- Served as liaison with general service contractor, venue, and service partners. Show less

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  Self Employed

  Jun 2024 - now

  Trade Show Management & Operations Professional