Joaquin Visiedo Badal

Experience

• 

  General Motors

  Feb 2009 - Jun 2009

  Accounting Assistant

  - Consolidation of the Annual Accounts for all Europe subsidiaries;- US GAAP and Spanish New General Accounting Plan mapping; - Collection of data from the subsidiaries.

• 

  L'Oréal

  Oct 2010 - Dec 2023

  - Responsible for the P&L of Spain & Portugal at Pharma division (200M€+)- Leading a 10 people team in charge of financial planning and business analysis- Responsible of Business Intelligence and Revenue Growth Management teams. - Responsible for the P&L of the brands at Consumer Product Division (400M€+).- Leading a 6 people team in charge of financial planning, forecasting and business analysis.- Provides strategic insights to improve business performance and profitability.- Controlling and partnering with Sales, Marketing & Supply Chain. - Implementation of Go to Market strategy: project management to change the pricing strategy of different brands and distribution channels. (100M€, 5 brands)- Establishing commercial controlling processes: Review of commercial allowances planning and execution. - Managed rotating teams of 3-6 international auditors during worldwide 4-week audits- Ensured adequate preparation, successful in-field execution, & proper closing of the audit- Liaised directly with the audited entity's senior management before, during, & after the audit- Consolidated final audit reports & held report presentations to the Group’s top management - Audited key operational processes across L’Oréal’s worldwide subsidiaries & divisions- Evaluated subsidiaries’ level of internal control through extensive audit testing & analyses- Presented consolidated audit findings to top management at both local & Group level- Audit scope incl. purchases, stock management, trade policy, customer credit, treasury, HR, fixed assets for commercial entities and factories - Budget and trend development for different brands;- Budget and control of turnover and customer allowances;- Key User for the implementation of new finance projects;- Execution of closing and reporting. - Budget and control of operative and marketing expenses;- Analysis of the promotions profitability;- Analysis of sales forecasts.

  • Finance Director

    Jul 2022 - Dec 2023

  • Head of Brand Controlling

    Jan 2019 - Jun 2022

  • Commercial Controller

    Jul 2018 - Dec 2018

  • Internal Audit Mission Manager

    Feb 2017 - Jun 2018

  • Internal Auditor

    Apr 2015 - Jan 2017

  • Financial Controller

    Feb 2012 - Mar 2015

  • Junior Marketing Controller

    Oct 2010 - Jan 2012
• 

  Elopak

  Jan 2024 - now

  Finance Director Europe South & MENA