Eric Lee

Experience

• 

  Kossan Rubber Industries Bhd.

  May 2020 - Oct 2020

  Intern

  - Perform audits, and arrangement of paperwork (KPI, attendance, purchaserequests, etc.)- Perform chemical testing and record videos (record the whole process of eachchemical testing into video)

• 

  Ingram Micro

  Sept 2022 - Dec 2022

  Marketing Intern

  - Support go-to-market plan for campaigns operationalize and coordinatemarketing ideas and plans with a partner-first approach across the marketingmix.- Work closely with in-country stakeholders and ensure effective data managementand reporting. This includes, but is not limited to marketing briefs, incentivereports, post-mortem assessment after activities or events, and any otherbusiness reports as required.- Responsible for formulating and managing marketing sourcing and negotiationprocess Show less

• 

  The Ritz Carlton Club Aspen Highlands

  May 2023 - Sept 2023

  Spa Attendant

  - Facilitate the reservation process and meticulously prepare treatment spaces foroptimal guest experiences.- Engage in the promotion and sale of high-quality products crafted by The Ritz,ensuring a luxurious and sophisticated retail experience for our guests.- Demonstrate leadership by providing clear and comprehensive instructions onvarious treatments, ensuring guests are well-informed and comfortablethroughout their sessions.

• 

  Ouji (Part of WL Centralin Group)

  May 2024 - Dec 2024

  Management Trainee

  Key Account Management (KAM) – Modern TradeMarket Research & Strategic Planning-Conducted thorough market research to identify emerging industry trends, competitive advantages, and growth opportunities, shaping strategic decision-making.-Collaborated with cross-functional teams (Supply Chain, Marketing, E-commerce, Social Media, and Finance) to synchronize marketing strategies, optimize stock levels, and streamline claims management.Sales & Promotion Strategies-Aligned promotion planning with marketing calendars to maximize strategic impact and drive market competitiveness.-Strategically allocated trade spends to achieve optimal net revenue, ensuring profitability and efficient resource utilization.Campaign Management & Communication-Partnered with the marketing team to develop and launch successful campaigns that increased brand awareness and product sales.-Regularly produced comprehensive performance reports to track and enhance the success of key accounts, promotions, and activations.-Led roadshow activations and supported in-store promotional events, ensuring seamless execution and impactful customer engagement.Financial & Budget Management-Conducted monthly forecasting and run rate projections to optimize financial planning and resource allocation.-Managed the sales budget for the Central region, ensuring efficient use of resources to maximize profitability and achieve sales objectives.Central Region Operations Management- Oversaw operations for 30+ stores in the Central region, ensuring merchandising excellence, pricing accuracy, and sales strategy execution.- Supervised 3 Team Leads and 60+ promoters, driving productivity, engagement, and performance.- Designed merchandising strategies to enhance product visibility and customer engagement, contributing to sales growth.- Conducted on-site assessments to analyze foot traffic, consumer behavior, and market trends, enabling data-driven decisions. Show less

• 

  Lazada

  Jan 2025 - now

  Senior Analyst, Key Aacount Management (Retail)