Cody Bell

Experience

• 

  Trends International LLC

  Jun 2008 - Jun 2012

  • Directed development of company’s highest grossing product line (posters)• Developed ideas for successful posters found in major retail locations• Coordinated with design and editorial in the development of art materials and copy• Negotiated professional arrangements with Fortune 500 companies such as: Wal-Mart, Walgreens, Target, Disney, and Toys ‘R’ Us• Solved poster account problems, such as quotes, samples, and inventory• Supervised custom poster orders• Investigated competition at stores and online to ensure competiveness and trendiness Show less

  • Product Coordinator - Posters

    Jun 2011 - Jun 2012

  • Trade Show Coordinator

    Jun 2008 - Jun 2011
• 

  Central Restaurant Products

  Jun 2012 - Nov 2023

  · Train and manage team of Product Data Specialists, conducting daily huddles and monthly one-to-ones,ensuring that deadlines and goals are being met· Owner of Product Information Management (PIM) system and Digital Asset Management (DAM) withinorganization. Includes handling product data and assets, managing taxonomy, as well as creating newattributes for the PIM as needed· Navigated critical website outage, working with my team to recover and migrate 30,000 SKUs withcritical attribution within a two-week period to a brand-new web platform· Lead key workstream initiatives for ongoing product assortment and PIM integrations, drivingcollaboration between departments and consultants, achieving key milestones for the migration of over70,000 SKUs from the old PIM to the new PIM· Identify and implement process improvements for product data management, including creation ofdocumentation and training videos for reference Show less · Collected and manipulated product data for thousands of SKUs, using methods like web data scrapingand vendor assistance· Found and implemented efficiencies to speed up the workflow of SKU creation and management, savinghundreds of hours of work – this included learning web data scraping software to gather product data from vendor’s websites, saving hundreds of hours of work from manually pulling the data in or asking the vendor for it first· Developed and managed WEB2 bulk SKU addition process, which allowed company to add products at the rate of its competitors. Resulted in adding over 400,000 products to website in a two-year period and growing web sales by 20%· Led image project to improve number of images on a product’s landing page. SKUs touched by the project showed an increase of 26% add-to-carts overall · Wrote content, both long- and short-form, for website, blog, catalog, email, and social channels, implementing SEO strategic initiatives· Wrote, filmed, and edited promotional videos to be shared on social media (Facebook, Twitter, Instagram, YouTube) Show less

  • Product Data Manager

    Jan 2022 - Nov 2023

  • Senior Content Specialist

    Jan 2020 - Jan 2022

  • Content Specialist

    Jun 2012 - Jan 2020
• 

  Eleven36

  Nov 2023 - now

  Product Data Manager