Thomas Schroder

Experience

• 

  Ogilvy & Mather South Africa

  Nov 2015 - Nov 2015

  Internship
• 

  M&C Saatchi Abel

  Jan 2016 - Aug 2016

  Account Executive
• 

  Dalmatian Advertising

  Aug 2016 - Aug 2018

  Account Manager
• 

  2U

  Aug 2018 - May 2024

  Play a key role in the creation and refinement of Tableau Dashboards, employing effective data visualization strategies to elevate decision-making processes. Generate comprehensive reports on business performance spanning all operational domains, offering valuable insights to drive strategic decisions. Conduct in-depth analyses of demand trends and implemented proactive measures to respond to market fluctuations. Maintain a keen awareness of the competitive landscape, ensuring the organization stays well-informed and maintains a competitive edge within the industry. Show less Leveraged a data-driven approach to shape the marketing mix, encompassing both digital and traditional channels, and guided the implementation of campaigns by digital media teams. Collaborated closely with the digital marketing team to ensure that the strategy and campaigns effectively generated highly qualified leads and delivered profitability. Monitored the performance of overall campaigns and portfolios on a daily/weekly basis, providing strategic direction to the team for necessary adjustments. Show less

  • Manager Portfolio Analytics

    Apr 2023 - May 2024

  • Senior Marketing Analyst

    Mar 2020 - Apr 2023

  • Marketing Analyst

    Apr 2019 - Mar 2020

  • Brand Coordinator

    Aug 2018 - Apr 2019
• 

  Honoris United Universities

  May 2024 - now

  Data Product Owner