
Ibrahim Atshy
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About me
Branch Manager at Industrial Modernization Center (IMC)
Education

Faculty of Commerce, Alex University
1998 - 2003Accounting and Business/Management
Arab Academy for Science, Technology and Maritime Transport
-Master of Business Administration "MBA" Marketing excellent
Experience

International Cranes Factory
Dec 2003 - Jan 2005Sales Representative•Help the company implement its marketing plans as required•Deal with complaints from customers•Make preparations of presentations, proposals and sales contracts•Follow-up for collection of payments

WSI - We Simplify the Internet
Feb 2005 - Feb 2007Marketing Manager•Developing the marketing strategy and plan •Measuring success and set sales target •Understanding customers need and translate them to IT based solution •Develop potential customers and maintain the relationships with current customers

Industrial Modernization Centre, IMC, Egypt
Mar 2007 - now•Regional Business Development Leadership: Spearhead branch-level operations within Borg El Arab Industrial Zone, developing and executing strategies to foster industrial growth and modernization across the region. Successfully built a strong client base and business network, establishing IMC as a critical partner in regional development.•Modernization Advocacy and Community Engagement: Actively promote modernization initiatives by organizing targeted events, workshops, and forums to engage the regional business community. •Needs Assessment and Project Alignment: Conduct comprehensive assessments to gauge emerging needs and challenges within the business community. Formulate and initiate region-specific development projects that align with identified needs, including addressing legislative and regulatory obstacles impacting local industries.•Client Relationship and Stakeholder Management: Maintain strong, productive relationships with key stakeholders, including business associations, government entities, and top-tier regional accounts. •Strategic Planning and Reporting: Develop and execute annual business plans in coordination with IMC’s top management, aligning branch initiatives with broader organizational goals. Provide detailed reports on regional market trends, business needs, and project outcomes to support data-driven decision-making at higher levels.•Market Intelligence and Sector Analysis: Stay attuned to promising industrial sectors and economic developments in the region, conducting regular analysis to inform IMC’s strategic direction. Utilize market intelligence to identify growth opportunities, craft relevant initiatives, and provide insights to support local businesses in capturing new markets.•Operational Oversight and Process Improvement: Oversee daily branch operations, ensuring efficiency and the delivery of high-quality business development services. Show less •Project Design and Implementation: Conceptualized, designed, and managed competitive development projects aimed at strengthening value chains across diverse industrial sectors. Led initiatives to enhance productivity, streamline supply chains, and drive market access for participating companies across all sectors, addressing specific challenges and optimizing operations from production to market.•Value Chain Mapping and Market Assessment: Conducted detailed mapping and market assessments to identify constraints, opportunities, and relationships between market actors within the food value chain.•Stakeholder Engagement and Education: Facilitated knowledge-sharing sessions with key stakeholders, introducing the value chain concept and demonstrating the advantages of collaborative, win-win approaches for all participants, including producers, processors, and distributors.•Market-Driven Solutions Development: Improving production quality and competitiveness. Implemented strategies that bridged local suppliers with regional and international buyers, thereby expanding market reach and establishing sustainable relationships.•Factory Recruitment and Capacity Building: Recruited a network of factories to participate in the value chain program, helping businesses meet end-market requirements. Provided technical assistance to enhance operational efficiency and align with global industry standards.•Local Component Sourcing and Matchmaking: Promoted business matchmaking opportunities, linking factories with suppliers to increase the proportion of locally sourced components. Supported industries in substituting imports with high-quality local alternatives.•Terms of Reference (TOR) Development and Project Evaluation: Created detailed TORs for each project, ensuring alignment with strategic goals. Evaluated project outcomes post-implementation, assessing impact on factory performance and recommending further interventions where necessary. Show less •Handling all business related aspects for Food sector in Alexandria - Egypt. •Helping IMC to grow and expand by reaching new clients. •Following up new business opportunities and setting up meeting.•Identifying factories development needs through comprehensive diagnosis (Gap Analysis).•Setting Business Development Plans (BDPs) for factories using full range of development projects that suit their identified development needs to enhance their Key Performance Indicators (KPIs).•Determine and customize the required Terms of Reference (TOR) for every project according to the pre-set development plan and the factory needs. •Responsible for preparing situation analysis on the non-performing factories in Alexandria due to the unstable business and economic conditions in Egypt. •Making recommendations and suggestions on how to support the non-performing factories.•Meeting IMC targets and response level. •Providing management with feedback from the Industrial sector. •Play a key role in service provider selection and contracting ethically.•Handling inquiries of potential and existing clients. •Mange and follow up on going projects of consultants and service providers.•Review project reports and formulate recommendations. Show less •Account Manager for the Food sector in Alexandria - Egypt. •Help IMC to grow and expand by reaching new clients. •Following up new business opportunities and setting up meetings.•Setting Business Development Plans (BDPs) for factories using full range of development projects that suit their identified development needs to enhance their Key Performance Indicators (KPIs).•Meeting IMC targets and response level. •Play a key role in service provider selection and ethical contracting procedures •Assist the new clients during the registration process; ensuring that all legal documentations are valid, accurate and complete. •Handle inquiries of potential and existing clients. •Follow up with activities of consultants and service providers.•Review project reports and formulate recommendations.•Manage and monitor projects implementation. Show less
Branch Manager (Borg El Arab Industrial Zone)
Jan 2018 - nowBusiness Development Expert. (Food Value Chain Program)
Jul 2012 - Dec 2017Business Development Specialist
Feb 2009 - Jun 2012Business Development Advisor
Mar 2007 - Jan 2009
Licenses & Certifications

CSA - Certified Smart Industry Readiness Index Assessor (SIRI)CSA - Certified Smart Industry Readiness Index Assessor (SIRI)
International Centre for Industrial Transformation (INCIT)International Centre for Industrial Transformation (INCIT)Issued Nov 2024Nov 2024
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