Lorna Hogan

Experience

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  Coty

  Aug 1999 - Aug 2005

  Account Business Development Manager

  This role involved managing a portfolio of niche Lancaster products across skincare, sun care, fragrance & colour. I also oversaw several first to market launches within the brand.I actively drove and contributed to sales and profitability of the Lancaster counter in Clery’s Department store Dublin.I supported and delivered in store training on all product ranges to develop the team and meet the needs of the business.I achieved Consultant of the Year UK & Ireland in addition Best Fragrance Sales and placed as Semi-Finalist in the Supreme Consultant Awards UK & Ireland 2003.I was consistently placed in highest rating for mystery customer shopping which ensured a superior customer service level was demonstrated at all times.I created and executed effective in-store sales and marketing planning and launched the celebrity fragrance Glow by Jennifer Lopez in 2002 leading to a 10% increase in the following year. I strategically planned and organised make-up and skincare promotions which achieved 40% of the total business each year and increased sales.I achieved and maintained excellent retail and visual merchandising standards earning a visit from the global visual team to see a 'centre of excellence ' in operation. Show less

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  Coty

  Aug 2007 - Aug 2017

  Area Manager

  Coty is one of the world's leading beauty companies with a rich entrepreneurial heritage and an iconic portfolio of leading beauty brands.I was responsible for 5 million annual turnover in retail sales and increased revenue on a steady basis over a 10 year period and exceeded targets.Dynamically led a team of 6 and managed upwards of 15 seasonal employees to deliver targets in a fast-moving, challenging environment.This included on-the-job training and coaching. One of my biggest achievements was new product roll outs such as Bottega Veneta eau de parfum which achieved 35% increase in its first year in selected accounts.I continuously gathered customer feedback and analysed competitor and market data to improve process and sales performance. As an experienced people manager, I conducted regular performance reviews including yearly appraisals, agreeing objectives and timescales for achievements. I was promoted from Pharmacy Area Manager to Department store Area Manager in 2008 due to outstanding performance reviews which enhanced my people management skill set. Show less

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  L’OCCITANE Group

  Sept 2018 - Aug 2020

  Wholesale & B2B Regional Area Manager - Ireland

  L’Occitane brings you the magic of Provence captured in unique skincare and fragrance products that are rich in active natural ingredients and beautifully scented essential oils. This role involved managing and developing the wholesale and B2B business day to day nationally. I strategically drove the commercial success of the brand, ensuring target customers were serviced and engaged with consistently. One of my biggest achievements in this role was establishing and maintaining strong business relationships with Proprietors, Buyers and Department Managers delivering an excellent level of customer service & creating customer resolutions when necessary. I consistently identified sales opportunities within key pharmacy accounts and developed robust action plans for growth and consistent improvement.In addition to this I mentored & trained sales staff and partners on product awareness, brand presentation, instore execution and visual merchandising. As a team we conducted Customer Reward Events regularly in key pharmacy accounts leading to increased customer awareness of L’Occitane’s commitments to social responsibility. Show less

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  Nuxe Group

  Sept 2020 - now

  Area Manager

  NUXE is a French skincare brand founded by Aliza Jabès, a pioneer in natural-origin cosmetology. NUXE combines sensory awakening, the marvels of nature with the prowess of science.