
Holly Durham
General Manager

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About me
Strategic Manager | Data Analytics | Driving Operational Efficiency and Delivering Exceptional Client Experiences with Data-Driven Insights
Education

Tyler Junior College
-Applied ScienceActivities and Societies: (Language Proficiency and Cultural Involvement) Japanese Club Member: Participated in cultural events and language practice sessions Completed College-Level Japanese Course Spanish Club Member: Engaged in language practice and cultural events Completed Two College-Level Spanish Courses Art-Related Activities: Participated in building sets and stage production Completed Two College-Level Theater Courses Completed College-Level Ballet Course

University of Texas at Tyler
-Bachelor of Applied Science - BASc Applied Science
Experience

Yamato
Aug 2010 - Sept 2012General Manager● Led a strategic initiative to optimize food and beverage operations, resulting in a 20% increase in revenue through menu planning and cost controls. This ensured sustained profitability and contributed to overall business growth.● Spearheaded the development and execution of a multi-channel marketing campaign that increased brand awareness by 25%. This strategy directly drove a 10% increase in event bookings, solidifying the establishment's position in the market.● Leveraged excellent communication and relationship management skills to personalize events and menus for key clients. This resulted in a remarkable 98% client retention rate, fostering long-term brand loyalty and repeat business.https://www.yamatotylertexas.com/ Show less

Cork Food & Drink
Sept 2012 - Jun 2017Co-Owner | Manager● Curated a unique and seasonal menu by carefully selecting diverse and high-quality ingredients, resulting in a 20% increase in customer satisfaction and a loyal customer base. Regularly introduced new dishes to keep the menu fresh and aligned with emerging food trends.● Managed a team of 15 staff members, overseeing recruitment, training, and daily operations. Fostered a collaborative work environment, leading to a 25% improvement in staff retention and a consistent increase in service quality.● Developed and executed innovative marketing strategies, including social media campaigns and community events, which increased brand visibility by 30% and drove a significant rise in event bookings and overall restaurant revenue. Show less

Sway Events
Jan 2015 - Jun 2017Founder & Principal | Event Planner & Design Strategist● Conceptualized and spearheaded the execution of high-impact corporate galas, charity auctions, and luxury wedding events with budgets ranging from $5,000 to $50,000, exceeding industry benchmarks by 40%, and significantly enhancing brand awareness and community relations.● Established and nurtured a high-caliber network of elite vendors, strategically negotiating exclusive deals that achieved a 15% cost reduction for clients while delivering unparalleled event experiences that exceeded their expectations.● Pioneered innovative logistics strategies, enhancing event planning efficiency by 20% and ensuring impeccable execution. Consistently surpassed client expectations under stringent deadlines by optimizing resource allocation and elevating coordination effectiveness. Show less

Capitol Armory
Jun 2017 - Dec 2017Senior Regulatory Compliance Manager & Executive Assistant● Supported executive leadership in managing a diverse client portfolio, providing strategic oversight and expert guidance through complex federal paperwork submissions. Demonstrated advanced project management acumen in navigating intricate regulatory processes, ensuring executive satisfaction, client compliance, and seamless operations.● Facilitated and maintained high-level relationships on behalf of executives, fostering trust and collaboration to achieve superior organizational outcomes. Negotiated and managed client contacts, aligning them with executive business goals, optimizing client value, and enhancing strategic partnerships.● Led the establishment and tracking of project milestones and timelines for executive initiatives, utilizing advanced database inventory practices. Significantly enhanced project management efficiency, ensuring on-time service delivery and supporting executive decision-making. Show less

Optum
Dec 2017 - Nov 2024● Led a cross-functional team to optimize project delivery, achieving a 75% reduction in delays, substantial cost savings, and 20% more projects per quarter.● Orchestrated strategic initiatives resulting in a 40% increase in project completion rates by optimizing processes and implementing comprehensive roadmaps, significantly enhancing operational efficiency.● Managed high-impact collaboration initiatives between engineering, product, and operations teams, accelerating product development cycles by 20% and increasing project throughput by 30%. Show less ● Spearheaded integration efforts, provided strategic governance recommendations that streamlined approval processes, achieving a 75% reduction in project delays within 6 months.● Developed and implemented comprehensive training programs, driving a 95% proficiency rate for new personnel, resulting in reduced onboarding time by 3 weeks and ensuring data integrity across Epic systems.● Managed a large-scale Epic access and training initiative for 120 personnel, achieving a measurable 100% improvement in operational efficiency within 3 months. Show less ● Championed the optimization of reporting processes for population health, leveraging strategic business analysis to achieve a 25% improvement in data quality and cost savings within 1 year.● Architected the development of innovative dashboards that empowered the public health team with data-driven insights, resulting in a 60% reduction in manual effort.● Leveraged qualitative analysis to strategically align product features with provider needs, driving a 20% reduction in operational costs and securing $4M in incentive payments for project stakeholders. Show less
Project Manager
Feb 2023 - Nov 2024Healthcare Access Integration Manager
Nov 2022 - Mar 2024Senior Data Analyst
Dec 2017 - Feb 2023

Vytalize Health
Dec 2024 - nowTechnical Project ManagerVytalize Health is a leading provider enablement platform helping primary care doctors strengthen relationships with their patients through data-driven, holistic, and personalized care. Vytalize provides an all-in-one solution including value-based incentives, smart technology, and a virtual clinic that enables small and large independent practices to succeed in value-based care arrangements. Learn more at www.vytalizehealth.com or email info@vytalizehealth.com.
Licenses & Certifications
- View certificate

Digital Marketing Foundations
LinkedInJul 2024 - View certificate

Project Initiation: Starting a Successful Project
CourseraAug 2022 - View certificate

SAS Programming for R Users, Part 1
LinkedInNov 2021 - View certificate

Advanced SQL for Query Tuning and Performance Optimization
LinkedInNov 2021 - View certificate

Foundations of Project Management
CourseraAug 2022 - View certificate

Diversity, Inclusion, and Belonging
LinkedInNov 2021 - View certificate

Power BI Essential Training
LinkedInNov 2021 - View certificate

Project Planning: Putting It All Together
CourseraAug 2022 - View certificate

Business Development: Strategic Planning
LinkedInNov 2021 - View certificate

Cert Prep: Scrum Master
LinkedInMar 2024
Volunteer Experience
Fundraising Coordinator
Issued by MurphsLife Foundation on Oct 2021
Associated with Holly DurhamVolunteer
Issued by New York Cares on Feb 2024
Associated with Holly DurhamFundraising Coordinator
Issued by The Leukemia & Lymphoma Society on Sept 2021
Associated with Holly DurhamSocial Media Marketing Specialist | Volunteer Lead
Issued by PHamily Circle on May 2018
Associated with Holly DurhamImpactful Restaurant Restaurateur | Providing Meals & Hope
Issued by East Texas Crisis Center on Dec 2015
Associated with Holly DurhamSponsor
Issued by Night of Superstars on Dec 2016
Associated with Holly DurhamVolunteer & Walk Sponsor
Issued by Cystic Fibrosis Foundation on Sept 2016
Associated with Holly DurhamVolunteer & Walk Sponsor
Issued by Susan G. Komen on Aug 2016
Associated with Holly DurhamFundraiser & Dinner Auction
Issued by Cystic Fibrosis Foundation on May 2015
Associated with Holly Durham
Languages
- spSpanish
- jaJapanese
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