Nikil Kapoor

Experience

• 

  Onip Lifestyle Pvt Ltd

  Mar 2015 - Jun 2015

  Customer Service Agent

  Handling in bound customers and their queries.Registering and handling customer complaints.Addressing customer/product disputes.

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  Coldwell Banker Real Estate

  Jun 2017 - Oct 2017

  Business development executive

  Transition existing raw leads into a functioning sales funnel through remote prospecting, relationship building, and digital marketing, achieving specific targets for outbound lead activityWork with potential clients to provide insight, educate, and learn through questioning and qualification and book appoints for the Benefits ConsultantEnsure department and service standards are met and all deliverables are complete and customer-focused.

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  Ipsos New Zealand

  Apr 2018 - Jul 2018

  Market Researcher

  Engaging with potential clients in the exact format requested by scripting verbatim in a consistent and neutral mannerCollecting and entering accurate information and feedback from respondentsMeeting qualitative and quantitative goals for each project worked onRepresenting our company and clients in a polite and professional mannerAdhering to the code of conduct and confidentiality agreement

• 

  CCA

  May 2019 - Dec 2019

  Account Manager

  Contacting consumers using outbound dialers, regarding collection recovery on delinquent accountsNegotiate payment of debts in accordance with client and company guidelinesInvestigate and advise on different forms of payment and/or settlement optionsClearly document/update files on the system to support file activity

• 

  TRAINFO Corp.

  Jun 2020 - Sept 2022

  Responsible for maintaining and coordinating TRAINFO’s marketing efforts, and focusing on raising awareness of TRAINFO by Planning, coordinating, and executing targeted marketing campaignsMaintaining online advertising Social media updates Coordinating conference attendanceUpdating TRAINFO website contentBalance budget and performance to consistently improve reach and spending efficiencyKPI reporting

  • Marketing Coordinator

    May 2021 - Sept 2022

  • Business Devlopment Representative

    Jun 2020 - May 2021
• 

  Smile Digital Health

  Feb 2022 - Dec 2022

  Digital Marketing Specialist

  Coordinated with Product department and organized email campaigns for quarterly product releases (3) to engage community and grow brand awareness.Produced a monthly newsletter and optimized it to increase subscriptions and readership(7% increase) over 4 months.Identified bottle-necks and redundancies within the department, adjusted documentation and processes to ensure 85% of goals were achieved in a timely manner. Evaluated tech stack and considered potential additions to improve processes, including ABM tools.Lead the Digital marketing team (4) in organizing and updating of new branding (Smile CDR to Smile Digital Health) to help encompass companies newfound growth and development into new ventures. Provided market research, forecasts, campaign results, and consumer trends.Collaborated with Content Team to promote blog posts(12), landing pages (8) and gated content(4) and PR publications(7).Prepared written text proposals and writing drafts for social media posts and email marketing campaigns.Assisted the Events team with organizing and attending in-person(4), virtual(3) and hybrid events.Assisted in creating corporate sales assets for future meetings and events, while also assisting engaging with and warming leads received from said meetings and events. Organize and prioritize projects with cross-functional teams for social media, SEO, email, and content creation and lead generation. Show less

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  Lotlinx, Inc.

  Jan 2023 - now

  Ad Operations Specialist

  Maintaining sync with the various products' performance and financial health with respect to forecasts and quality expectations of our clients, directly responsible for recurring revenue of over $.5 million dollars a month.Facilitation of multi-level funding opportunities for various clients across the automotive industry in conjunction with other advertising organizations through information gathering (from said funding sponsors) and pre-application vetting/building of supporting campaign reports for securing funds. Improved product utilization across users to increase our budget fulfilment rate and claim unspent, dedicated budgets through implementation of a robust monitoring and alerting system and detailed near immediate resolution oriented feedback. Coordinated in the soft launch of 3 products, spearheaded of 1 whose adoption since launch has seen a growth of over 250% and success can be attributed to generation of first hand first hand/early adopters data collection and understanding of their requirements and how said product fits into their exisitng ecosphere/infrastructure of business. Other day to day activities include:Diagnostic and investigation of any inconsistencies and opportunities for improvement through cost/comparative analysis of current vs ideal states and historical states of business. Keeping all internal stakeholders from Business development representatives to VPs of products and board members abreast of current developments and redundancies requiring their attention by implementation of a structured onboarding and regular 'wellness' checks to ensure all stakeholders' interests are aligned. Show less