Alanka Craffert

Experience

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  ATKV

  Jan 2010 - Jan 2011

  ATKV Tienertoneel/ National Youth Drama Competition: North West District Coordinator

  Coordinating communication between client (ATKV) and roleplayers (schools, adjudicators, venues).Overseeing that operations remain within budget.Managing set-up and roll-out of events along with managing staff on site.Master of ceremonies at competition evenings.

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  PUK Arts - North West University Potchefstroom Campus

  Jan 2011 - Sept 2015

  Arts Administrator

  • Organizing and coordinating a range of projects on Campus, from Open Day exhibtions to inhouse productions for visitors on campus.• Assisting in the grading and sorting of first year students culture bursaries.• Managing all Box Office aspects and ticketing on Campus along with managing the Foyer and Front of House of all shows / projects hosted on campus (internal & external).• Managing social media networking via Facebook, Twitter, etc.• Handling reception/helpdesk and general enquiries of complaints.• Office Administration • Organizer and Producer of the Annual North West University’s Pukki Talent Festival. This included: Marketing of audition process, Social Media (Facebook and Twitter), crowd activations, promo’s, posters, internal communication channels of the NWU Potchefstroom Campus. Arranging audition process for all 15 Categories Artist Liaison  Marketing of show - Social Media, Local Radio Stations etc. Uploading shows on Tixsa Working together with Graphic designers for all design elements – printed media through to slideshow presentations for big screens. Box Office Management Coordinating technical crew.• Co-producer of Student Varieté Concert & PUK Arts Prestige Dine• Financial Administration• Production setup• Venue Management• Customer Centricity Show less

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  Warner Bros. Entertainment Group of Companies

  Jan 2012 - Jan 2012

  Actress - The House Party: Tonight's the Night
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  Tixsa

  Mar 2015 - Jan 2018

  All standard marketing manager roles and duties, including setting marketing and sales objectives, competitor analysis, managing budgets, talent management, product development and brand positioning.The overall management and performance of Tixsa as a white-label brand (first of its kind in South Africa at that stage). Upholding high levels of customer service and satisfaction through offering strategic input and deduces from data generated on the ticketing software platform.Project management of all external stakeholders involved in the white-label brand. Liaising with US software partners (Showclix), troubleshooting technical issues, and customising software for client-specific requests. Updating industry news on website, blogging & managing social media accounts.Sustained rapport with key accounts by making periodic visits, exploring specific needs, and anticipating new opportunities. Show less

  • Chief Marketing Officer

    Jan 2016 - Jan 2018

  • Support Desk

    Mar 2015 - Dec 2015
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  Kyknet

  Feb 2017 - Sept 2017

  Content Coordinator and Scriptwriter

  Building structure & writing 2-hour live TV script.Sourcing visuals & content.Timing show with Production Secretary.Script read through & briefing of TV presenters.Stand-in Content Director for live shows as needed.Stand-in Social Media Coordinator during live shows as needed.

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  Greater Kruger Hotel School & Training Centre

  Jan 2018 - now

  Voted into an executive director's role with a stronger focus on new business development, staff development, marketing and PR. Launching specialized pilot programs for adult training in remote high-end lodges in the Greater Kruger area. Managing set-up of hotel school in a remote area - from accreditation with QCTO, equipping the facility, talent recruitment, deployment of marketing channels, and overseeing all operational aspects of the new business.

  • Managing Director

    Sept 2023 - now

  • Executive Director - Greater Kruger Hotel School & Training Centre

    Feb 2020 - Sept 2023

  • General Manager

    Jan 2018 - Feb 2020
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  Dibbly | The Urban Writers

  May 2020 - Mar 2021

  Ghostwriter

  Writing non-fiction self-help books as a ghostwriter (30 000-40 000 words).As a premium writer, I received a book outline from clients and liaised with them via the company software platform to set a tone of voice for their book and work through reviews between clients and editors.Managing strict timelines through Slack and TUW software whilst working remotely.

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  Alanka COLab

  Jan 2023 - now

  Self Employed

  As en ENFP personality type, I thrive in open-ended, flexible working environments that value creativity and collaboration. I started Alanka CO-Lab, as a means to take on freelance creative projects within the field of communication. From COpywriting, to COordinating projects and communication - I'm your girl.Under this entity I have serviced international film crews with production fixing and scouting, procured props and resources for reality shows in the Greater Kruger area, assisted with Afrikaans copy for the Pendoring Awards in 2023, provided services as a master of ceremonies across the country. If you have a message, I can help you craft it via voiceover, on the stage, on paper or help you streamline communications to let your projects flow seemlesly. Show less

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  FGX Studios

  Oct 2023 - Mar 2024

  Communications Consultant