Giulia Lina

Experience

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  Fendi

  Oct 2017 - Jul 2018

  Dissertation project for Fendi

  Marketing & Communication Strategy - Digital Strategy - Branding - Events

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  N°21

  Feb 2018 - Feb 2018

  Dresser F/W 2018/19
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  DAAD Dantone luxury boutique

  Sept 2018 - Nov 2018

  Sales assistant & Visual merchandiser
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  & Other Stories

  Dec 2018 - Jul 2019

  Sales Assistant
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  Lone Design Club

  Apr 2019 - May 2020

  • Analysis and reporting using Google Analytics, Google search console, and other tools: encoding insightful outputs to improve conversion and traffic• Assist in web design and UX- improved the user experience and navigations by adding new tools (i.g filters and categories), designing the website through HTML coding• Support the SEO strategy, paid social activities, email campaigns, and content marketing• Manage day to day operations within the Shopify platform• Manage product uploading and merchandising. Show less

  • Digital Marketing & E-commerce Coordinator

    Feb 2020 - May 2020

  • Digital Marketing & E-commerce Assistant

    Jun 2019 - Feb 2020

  • Digital Marketing & E-commerce intern

    Apr 2019 - Jun 2019
• 

  Beko Italia

  Feb 2021 - now

  - Websites management- CMS operations- Social media calendars planning- Data and analytics reporting - Assisting in digital campaign strategies e executing them- Beko Amazon Store management- Assisting in Amazon campaign strategies- Agencies coordinating and briefing

  • Digital Marketing Specialist

    Jan 2023 - now

  • Junior Digital Marketing Specialist

    Feb 2021 - Dec 2022