Desiré van den Beld

Desiré van den beld

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location of Desiré van den BeldLosser, Overijssel, Netherlands
Phone number of Desiré van den Beld+91 xxxx xxxxx
Followers of Desiré van den Beld1000 followers
  • Timeline

    Sept 2008 - Jun 2009

    Intern & on-call worker

    Zodiac Zoos
    Feb 2010 - Jun 2010

    Graduate

    LSCC. Home of Happy Brands
    Jul 2010 - Jan 2011

    Project manager for website and webshop development

    a&m impact internetdiensten
    Feb 2011 - Dec 2013

    Communications advisor / Project manager

    Home of Happy Brands
    Jan 2014 - Aug 2015

    Marketing Manager Europe

    UE Systems Europe
    Current Company
    Sept 2015 - now

    Digital Marketing Advisor & Social Media Content Creator

    University of Twente
    Enschede, Overijssel, Nederland
    Mar 2018 - now

    (Digital) marketing consultant

    Fyon - Fysiotherapie Oost Nederland
    Mar 2021 - Apr 2023

    Marketing & Communication Advisor

    PLD Centre | Universiteit Twente
    Current Company
    Feb 2023 - now

    Airbnb Superhost

    Casa Desiré Valencia
  • About me

    👩‍💻 Digital Marketing Advisor & Social Media Content Creator at University of Twente | 💁‍♀️ Airbnb Superhost at Casa Desiré Valencia

  • Education

    • Staring college

      2000 - 2006
      Havo profiel economie & maatschappij
    • Hogeschool van arnhem en nijmegen

      2006 - 2010
      Bachelor of communications (graduated with merit) communicatie

      Activities and Societies: - Board member of the former study association Comma - Editorial staff for the programme newsletter COpywrite - Student assistant during open days

  • Experience

    • Zodiac zoos

      Sept 2008 - Jun 2009
      Intern & on-call worker

      I was responsible for creating a script for various teambuilding activities at Zodiac Zoos (Zodiac & Nature). I also designed posters and advertisements, wrote press and news artivles and performed other day-to-day tasks.

    • Lscc. home of happy brands

      Feb 2010 - Jun 2010
      Graduate

      As part of my study programme in Communication, I researched LSCC's brand awareness. Based on the research results, I wrote an advisory report to improve the brand awareness.

    • A&m impact internetdiensten

      Jul 2010 - Jan 2011
      Project manager for website and webshop development

      As project manager I was responsible for supervising various internet projects, like website and webshop development. I was also involved in social media and other communication tasks, including maintaining the company's website, sending newsletters and setting up campaigns. I also regularly gave training in CMS management, Twitter and LinkedIn to small groups of customers/relations.

    • Home of happy brands

      Feb 2011 - Dec 2013
      Communications advisor / project manager

      As a communications advisor / project manager, I made sure that projects ran smoothly. My tasks contained consulting customers, briefing colleagues, creating and maintaining budgets and plannings, presenting the work to the customer, etc. Other things I have been working on are more practical: maintaining websites and social media accounts of the agency and customers. My specialization lies in online communications, so my projects where all in that field: websites, webshops, web applications, online marketing, Google Analytics, social media and so on. In addition, I regularly attended network meetings to build and maintain new and existing relationships for the agency. Show less

    • Ue systems europe

      Jan 2014 - Aug 2015
      Marketing manager europe

      UE Systems is the world leader in providing ultrasonic instruments & training solutions for predictive maintenance, reliability, condition monitoring, and energy-saving programs. As Marketing Manager Europe I was responsible for:* Setup and execute email marketing campaigns* Update and maintenance of European website* Develop and maintain marketing campaigns with AdWords* Coordinate further expansion of website language versions* Coordinate exhibitions agenda and equipment planning* Roadshow planning* Advertising development and execution* Coordinate and plan webinars* Manage orders and invoicing in Exact Online* Generate regional activity reports* General maintenance of Microsoft Dynamics CRM Show less

    • University of twente

      Sept 2015 - now

      As Digital Marketing Advisor and Content Creator I’m currently working on several tasks and projects to contribute to the overall MC goals of the University of Twente. These include:- Student recruitment for the study programmes of the Faculty of Engineering Technology. - Content creation for Instagram and other UT social media accounts.- Participating in Agile Scrum sprint projects in relation to employee advocacy and awareness (certified Scrum Master).- Hosting LinkedIn workshops for UT employees in relation to ambassadorship. Show less As Marketing & Communication Advisor for UT's Professional Learning & Development Center, I’m primarily focussing on recruitment for the 2 part-time masters of PLD. In addition, I’m involved in the development of the long-term strategy for lifelong learning at the university level.Tasks in relation to recruitment:- Creation of a MarCom plan for the 2 masters including the definition of specific actions needed to achieve the goals- Recruitment of leads- Following up leads with a data-driven customer journey approach- Use of Microsoft Dynamics CRM and ClickDimensions- Content creation for social media, newsletters, website, etc.- Use of social media- Website maintenance - Organisation (online) events- Etc.Tasks in relation to the long-term lifelong learning strategy:- Think along with the project team for the UT-wide lifelong learning strategy- Provide faculties with relevant input- Connect, inspire, and support where needed- Etc. Show less At the Marketing department of University of Twente, our focus lies on the recruitment of new students for the university's Bachelor's and Master's programmes. In the position of (online) marketer, I contribute to this goal specifically for my account: the faculty of Engineering Technology. Main responsibilities:- Developing and executing (online) marketing activities- Market research and analysis of marketing funnel- Strategic marketing planning- Branding- Relationship management- Project coordinationNext to working on student recruitment for the study programmes in our faculties, I'm involved in other projects, like profiling the research themes of the faculty and the 4TU Centre for Resilience Engineering. Show less

      • Digital Marketing Advisor & Social Media Content Creator

        Apr 2023 - now
      • Marketing & Communications Advisor Lifelong Learning @ Professional Learning & Development (PLD)

        Mar 2021 - Apr 2023
      • (Online) marketeer for the Engineering Technology faculty

        Sept 2018 - Mar 2021
      • Online Marketeer & Social Media Specialist

        Sept 2015 - Sept 2018
    • Fyon - fysiotherapie oost nederland

      Mar 2018 - now
      (digital) marketing consultant

      As (Digital) Marketing Consultant, I'm supporting FYON Fysiotherapie Oost Nederland with digital marketing activities, like the overall marketing strategy, website maintenance, social media etc.

    • Pld centre | universiteit twente

      Mar 2021 - Apr 2023
      Marketing & communication advisor
    • Casa desiré valencia

      Feb 2023 - now
      Airbnb superhost

      Since February 2023, I'm the owner and property manager of Casa Desiré Valencia, a short-term rental/Airbnb in the heart of Valencia. I'm the first point of contact for our guests, coordinate cleaning and maintenance with our team, and create content for Instagram. Almost all our communication with the guests is automated through Lodgify and everything is optimized based on the guest journey.

  • Licenses & Certifications

    • Collegereeks: customer psychology: understand & influence customer behaviour

      Institute for service leadership
      Jan 2020
    • Cambridge english level 3 certificate in esol international (proficiency, c2)

      Cambridge assessment english
      Aug 2016
    • Masterclass strategisch marketingplan

      Srm opleidingen en trainingen
      Apr 2022
    • Frankwatching trainingen - social media analytics

      Frankwatching
      Sept 2016
    • Airborne ultrasound level i

      Ue systems
      Dec 2014
      View certificate certificate
    • Google digitale werkplaats basisprincipes van online marketing

      Google
      Oct 2019
    • Masterclass branding & positioning

      Srm opleidingen en trainingen
      May 2017
    • Google analytics academy 2 - platform principles

      Google
      Mar 2014
    • Google analytics academy 1 - digital analytics fundamentals

      Google
      Oct 2013
    • Crossfit level 1 trainer

      Crossfit
      Jul 2018