Katrin Rossi

Katrin Rossi

Marketing & Research Specialist

Followers of Katrin Rossi4000 followers
location of Katrin RossiZurich, Zurich, Switzerland

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  • Timeline

  • About me

    HR Communications | People & Culture | Employee Advocacy | Talent Scouting

  • Education

    • Tourismusschulen Bad Gleichenberg, Austria

      1994 - 1996
      Bachelor’s Degree International Tourism Management
    • Steinbeis-Hochschule School of Management and Innovation

      2016 - 2019
      Certified Digital Marketing Manager Fokus: Design Thinking, Digital Storytelling, Social Media

      Thesis: Development of a Personal Branding Strategy by using Visual Storytelling & Design Thinking - a human-centered approach to successfully change careers

    • WU (Vienna University of Economics and Business)

      1996 - 2002
      Master in International Business Administration (equivalent to MBA) Majors: International Marketing & Finance in International Trade
  • Experience

    • ADVANTAGE AUSTRIA AUS NZ

      Oct 2000 - Jun 2003
      Marketing & Research Specialist

      • Australian Market Analysis for Austrian companies • Management of trade fairs & growth of profitable businesses partnerships

    • Katrin Rossi | Retail & Luxury Fashion Marketing

      Jan 2004 - Mar 2011
      Marketing Manager QVB | MLC Centre, Jones Lang LaSalle | The Nuance Group | Cushman & Wakefield

      • Successful Marketing Manager of Australia’s pre-eminent retail brands with a track record in driving sales performance across luxury brands & high end products• Strategic & creative planning leadershipPositions held:• Retail Locations Analysis | AP Retail Consultant, Milan, 05/2009-03/2011• Marketing Manager Queen Victoria Building QVB | Ipoh Mgt, Sydney, 11/2007-08/2008• Business Development Sydney Airport Duty Free | Nuance Group, Sydney, 03/2007– 07/2007• Marketing Manager MLC Centre | Jones Lang LaSalle, Sydney, 07/2004 – 03/2007• Retail Negotiator Assitant, Shopping Centres & Factory Outlets | Cushman & Wakefield, Milan, 01/2004 – 05/2004 Show less

    • Dyson Schweiz

      Sept 2012 - Oct 2013
      Commercial Marketing Executive

      • Successful Launch of B2B Marketing & Sustainability Conference for Dyson Switzerland • Strategic Marketing planing & execution to promote the Dyson Airblade on the Swiss market

    • Österreich Werbung / Austrian National Tourist Office

      Jan 2014 - May 2015
      Media Cooperations & Partner Management

      • Expansion of Media Cooperations on the Swiss market• Management of Marketing campaigns & Organisation of innovative PR events for selected Austrian Tourism Partners

    • Simpolino - Emotional Intelligence Training Boards for Kids

      May 2015 - May 2019
      Brand & Product Development

      For the next generation of changemakers, future leaders & team players. - Product Development of a Series of Magnet Boards to teach Emotional Intelligence to children - Content Design of Workshops & Programm- Corporate Identity Design- Online Communication (Website, Social Media) for Agile Family Boards. Because I believe that all kids should learn a creative & resilient outlook that they can use for a lifetime.

    • Katrin Rossi Consulting GmbH

      May 2017 - now
      Strategieberaterin für Employee Advocacy

      Aktivierung von Corporate Influencern in Organisationen, als Teil einer nachhaltigen Employer Branding Strategie 🔻 Personal Branding Trainings für Führungskräfte, HR Teams und Mitarbeitende🔻 Mitarbeiter Stories: Produktion von Videointerviews mit Mitarbeitenden🔻 Ghostwriting und LinkedIn Content Kreation für C-Level, CEOs und Recruiting Teams

    • Swiss HR Academy

      Sept 2020 - now
      Trainerin Social Recruiting mit LinkedIn
    • DEBA GmbH

      Mar 2021 - Apr 2023
      Consultant Employer Branding

      Ich brenne für Marken, Menschen & Veränderung! Gemeinsam mit dem Team der DEBA Employer Branding Akademie, bringen wir Unternehmen als Arbeitgeber zum Strahlen und stellen Menschen ins Rampenlicht: authentisch und einzigartig.

    • Migros Bank / Banque Migros / Banca Migros

      Nov 2021 - now
      • Head of HR Communications & Talent Scouting

        Jan 2024 - now
      • HR Marketing & Communications Specialist

        Nov 2021 - Jan 2024
  • Licenses & Certifications

    • Desktop Publisher Basic

      PublishingNETWORK
      Feb 2017
    • Zertifikatskurs Employer Brand ManagerIn

      DEBA GmbH
      May 2021
    • Writing to Be Heard on LinkedIn

      LinkedIn
      Jan 2020
      View certificate certificate
    • Jodi Glickman on Pitching Yourself

      LinkedIn
      Jun 2019
      View certificate certificate
    • In der Videokonferenz souverän auftreten

      LinkedIn
      Dec 2020
      View certificate certificate
  • Volunteer Experience

    • Volunteer Eventmanagement

      Issued by Corporate Startup Summit on Nov 2018
      Corporate Startup SummitAssociated with Katrin Rossi