Miriam Adjei - Otchwemah

Experience

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  Faith Montessori School

  Sept 2010 - Jun 2011

  Nursery Teaching and library Assistant

  - Instructed young children ages 4-6 in reading skills using phonics-based methods.- Utilized the Montessori teaching style to effectively deliver the curriculum for each age group.- Co-managed the school library, including cataloging books and publications according to the Dewey decimal system.- Contributed to the design and editing of the 2011 graduation pamphlets and video, as well as wrote an article.

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  Energy Bank Ghana Limited

  Jun 2014 - Aug 2014

  Internship

  - Conducted scanning of cheques and facilitated funds transfer processes, including ACH Forms.- Assisted in the account opening process and effectively managed customer relationships.- Efficiently managed internal and external telephone correspondence and supported other functions as needed.

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  University of Ghana Business School

  Aug 2015 - Jan 2016

  Communications Assistant - National Service

  - Collaborated with a team to co-design and lead the creation of course brochures for the University of Ghana Business School.- Successfully engaged with the UGBS community by providing live tweeting, photography, and written coverage of events, seminars, lectures, and academic programs. Also, effectively co-managed UGBS social media pages.- Conducted a thorough review of the student journey at UGBS, identified areas for improvement, and proposed and implemented solutions to enhance the overall student experience. Show less

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  Guinness Ghana Breweries Limited (Diageo)

  Feb 2016 - Apr 2019

  • Strategy, management and implementation of Lagers ATL campaigns: Traditional Media and Social Media• Strategy, management and execution of BTL activations (promotions and experiential activities) and Visibility plan.• End to end management of the brands in the lagers portfolio: Monthly compliance review, Activity Recommendations, Measurement and Evaluation, A&P management and Sales and Operations management.• Track shares on a monthly basis to plan interventions where necessary.• Strategy, Planning, Management and Implementation of Star Win Gold National Consumer Promotion• Strategy, management and implementation of Lagers Draught – Heineken and Star Beer. Show less - Successfully balanced multiple innovation projects in different stages of the pipeline and portfolio, including Orijin Zero, Orijin Sachet, and Tappers, while ensuring timely delivery of each project.- Co-Led the strategy, management, and implementation of Orijin's above-the-line campaigns, including traditional media and social media, resulting in increased brand awareness and market penetration.- Led the strategy, management, and execution of below-the-line activations, including promotions and experiential activities, as well as developed and implemented visibility plans for Orijin Bitters and Beer.- Managed end-to-end projects in the pipeline and delivered all innovation reports, including compliance monthly reports, monthly media monitoring reports, and the Innovation Business Performance Tracker, with high accuracy and efficiency. Show less

  • Assistant Brand Manager - Orijin TM

    Mar 2018 - Apr 2019

  • Assistant Brand Manager – Lagers (Star, Heineken & Gulder)

    Oct 2016 - Feb 2018

  • Assistant Brand Manager - Innovations

    Feb 2016 - Oct 2016
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  Nestlé

  May 2019 - now

  • Responsible for the Dairy portfolio (6 brands), ensuring that key brand values, attributes and experiences are consistent across the region.• Manage all innovation and renovation of products coordination packaging, manufacturing, product pricing, volume forecasts and finance (NIDO FortiGrow Semi-Skimmed Milk, IDEAL Creamy, Nestum 30g etc)• Responsible for managing the regional marketing budget and ensuring visibility on planned budget against spend and optimizing for efficiency.• Responsible for brand communication across traditional and digital platforms, website development and innovations in mobile experience (WhatsApp and SMS activations). (IDEAL Golden Jubilee, Gloria Ramadan 2021, IDEAL Ramadan 2019-2021 etc...)• Support all Dairy markets in all 25 countries under Nestle Central & West African Region. Show less

  • Regional Senior Brand Manager - Dairy

    Jan 2024 - now

  • Category Development Manager - Dairy

    Jan 2023 - Dec 2023

  • Regional Brand Manager - Dairy

    May 2019 - Dec 2022