
Abby Singh

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About me
Director of Patient Content & NESC at The Leukemia & Lymphoma Society
Education

Belmont University
2008 - 2012Bachelor of Arts (BA) English Literature and HistoryActivities and Societies: Alpha Gamma Delta, Honor's Program, Towering Traditions Orientation Counselor , Alpha Chi, Sigma Tau Delta, Phi Alpha Theta, Phi Sigma Iota, Order of Omega Alpha Gamma Delta- President and Vice President of Finance Attended International Convention Attended TLC Leadership ConferenceBelmont History Society- SecretaryTowering Traditions Orientation Counselor for Belmont University Attended Belmont’s “Week One” Leadership ConferenceStudied Abroad in Florence, Italy Summer 2010Winner of Excellence in Italian Award 2012
Experience

PearlPoint Cancer Support
Oct 2012 - Oct 2016Works in team environment to accomplish ongoing innovation and improvement, quality control and evaluation of all resources provided through My PearlPoint and other content channels. Ensures that all resources offered are medically-sound, current and appropriate for patients, caregivers and healthcare professionals seeking to complement treatment and manage the disease. Provides virtual guidance, information and resources to adults impacted by cancer on conditions, treatments, side effects, clinical trials and other elements of cancer care.Leads the creation and implementation of a marketing plan, including social media, email blasts, and the blog Pearls of Wisdom.Manages updates and ongoing maintenance to website and mobile app by working with outside developers. Works with cancer patients, caregiver, and healthcare professionals to schedule telephonic nutrition consultations with PearlPoint registered dietitian. Manages Salesforce database and supplies reports on the organization's progress and reach. Show less Works in team environment to accomplish ongoing innovation and improvement, quality control and evaluation of all resources provided through My PearlPoint and other content channels. Ensures that all resources offered are medically-sound, current and appropriate for patients, caregivers and healthcare professionals seeking to complement treatment and manage the disease. Provides virtual guidance, information and resources to adults impacted by cancer on conditions, treatments, side effects, clinical trials and other elements of cancer care.Assists Director of Digital Product and Marketing with the creation and implementation of a marketing plan, including social media, email blasts, and the blog Pearls of Wisdom. Show less
Oncology Content Manager
Oct 2014 - Oct 2016Oncology Content Coordinator
Jul 2013 - Oct 2014Client Support Representative
Oct 2012 - Jun 2013

Alpha Gamma Delta
Apr 2014 - Aug 2015Finance AdvisorAssist the collegiate Vice President of Finance with duties and responsibilities. Serve as an Executive Council Advisor. Serve as custodian of the Reserve Fund and prepare the annual report for the Reserve Fund.Coordinate and prepare the annual Chapter Budget.Review the Chapter books monthly.Review the Chapter Financial Report on a monthly basis. Prepare and file Form 990 with the IRS. Provide complete and accurate financial records for the annual review when requested by the Chapter Advisor.

Lupus Foundation of America, Mid-South Chapter
Aug 2015 - Oct 2016Program and Outreach ManagerThe Program and Outreach Manager is responsible for creating, developing, executing and evaluating initiatives that further the Chapter’s mission and strategic goals. Specific responsibilities include but are not limited to:Create new and build existing programs to meet Chapter and LFA goalsEnsure appropriate data gathering and analysis to support program goals and satisfy reporting requirementsAssist President & CEO with identification and solicitation of funders for the Chapter’s programsIdentify, form and maintain relationships with organizations and individuals whose collaboration amplifies program potential and successIdentify content needs and opportunities and lead development of new, evidence-based patient-facing materialsDevelop and execute marketing and outreach efforts to support program success, including the chapter web site, social media, press releases and other outreach toolsAssist with engagement of lupus patients throughout service area through curriculum and program development and regular communication through Chapter e-newsletter and other meansAssist in development of promotional initiatives for health fairs and awareness eventsManage all chapter website updatesAssist President & CEO, when needed as a chapter liaison for meetings and events, including periodic travelMaintain general knowledge of lupus treatment, research, management and servicesRecruitment and management of internal office volunteers/interns Show less

The Leukemia & Lymphoma Society
Oct 2016 - nowWorks primarily with PearlPoint Nutrition Services, the nutrition arm of The Leukemia & Lymphoma Society. Provide leadership, management and support for patient access content, patient education, SalesForce and the patient access team. Works in collaboration with the Director, Analytics and Quality Improvement to create a better user experience for the patient access team in SalesForce. To keep content up to date on the Pearl Point website and work to develop relationships with healthcare facilities.Duties and Responsibilities: Assist Patient Access department with presentations for internal and external stakeholders as needed.Coordinate and review content for enewsletters Maintain a working knowledge of the (LLS/PearlPoint) mission and programs to promote the campaign fundraising initiatives.Update content, encompassing medical review, editing and revising of PP web pages.Represent LLS at professional meetings to foster collaborations and raise awareness of LLS mission programs and activities Evaluates current PearlPoint cancer library for accuracy, efficacy and opportunities for improvement and identifies gaps by types of client, cancer, treatment, and other factors that necessitate customized contentEnsures adherence to and continuous improvement of process for peer and medical review of content Show less
Director, Patient Content & Nutrition Education Services Center (NESC)
Apr 2024 - nowSr. Manager, Patient Programs & Content
Apr 2019 - Jun 2024Manager Content, Outreach, Outcomes
Oct 2016 - Jun 2024
Licenses & Certifications
- View certificate
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Essential Skills Certificate Program
American Medical Writers Association (AMWA)Oct 2024
Languages
- enEnglish
- itItalian
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