
Blessing Obiyomi

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About me
Digital Strategist | Building Africa’s largest Regulatory Ecosystem @Regtechafrica | Host @Bytes & Insights
Education

Ladoke Akintola University of Technology
2010 - 2015Bachelor of Technology (B.Tech.) ELECTRONIC ELECTRICAL ENGINEERING
RMIT University
2017 - 2017Diploma Digital marketing
Experience

BusinessPlus Services
Jul 2017 - Feb 2019• Assist in the formulation of strategies to build a lasting digital connection with consumers• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness• Be actively involved in SEO efforts (keyword, image optimization etc.)• Prepare online newsletters and promotional emails and organize their distribution through various channels• Provide creative ideas for content marketing and update website• Collaborate with designers to improve user experience• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)• Acquire insight in online marketing trends and keep strategies up-to-date Show less • meeting clients or account managers to discuss the business objectives and requirements of the job• estimating the time required to complete the work and providing quotes for clients• developing design briefs that suit the client's purpose• thinking creatively to produce new ideas and concepts and developing interactive design• using innovation to redefine a design brief within the constraints of cost and time• presenting finalised ideas and concepts to clients or account managers• proofreading to produce accurate and high-quality work• demonstrating illustrative skills with rough sketches and working on layouts ready for print• Maintain brand consistency throughout all our marketing projects• Liaise with marketing and design teams to ensure deadlines are met• Stay up-to-date with industry developments and tools Show less
Digital Marketing Manager
Jul 2017 - Feb 2019Creative Designer
Jul 2017 - Feb 2018

MOUNTAIN TOP UNIVERSITY
Nov 2018 - Aug 2019Adjunct Faculty InstructorOn this role, I taught final year students of the University about Digital marketing and its application across various industries & sectors. We do this by creating a strong linkage between classroom knowledge with industry and society requirements. Students have the opportunity to interact and exchange ideas with renowned professionals and also work on projects.

The Setup Digital
Mar 2019 - nowCo-FounderProposal, pitching and sales related project activities Design projects: research, visual design, user experience design and web designInternal product projects

Emailit.com.ng
Oct 2019 - Jan 2020Developer/Technical SupportTaking ownership of customer issues reported and seeing problems through to resolution

Regtech Africa
Apr 2020 - nowFounding Partner // CTO
Lonadek Inc.
Feb 2021 - Mar 2023Snr. Marketing Executive
Licenses & Certifications
- View certificate

How to Become a Thought Leader and Advance Your Career
LinkedInJan 2022 - View certificate

Marketing Foundations: Integrated Marketing Strategies
LinkedInJan 2022 .webp)
The Role Of Leadership In Strategic Management
Metropolitan School of Business & Management (UK)Feb 2022
Innovation: The key to business success.
University of LeedsJul 2017
Understanding modern business and organization
University of StrathclydeAug 2017
The power of social media.
University of SouthamptonJul 2017
Entrepreneurship
YALI Regional Leadership Center East AfricaOct 2016- View certificate

B2B Marketing on LinkedIn
LinkedInJan 2022
Volunteer Experience
Vice president
Issued by Skills Aquisition Program on Feb 2015
Associated with Blessing Obiyomi
Languages
- enEnglish
- yoYoruba
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