Experience

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  Volo sports

  Aug 2011 - Dec 2011

  Intern

  Managed a team of 12 volunteers to execute the final part of Del Mar Mud Run, a 10,000 person event.Implemented branding sponsors such as Miller Lite, 5 Hour Energy Vitamin Water, Jack in the Box, Zico Water and Clif Bar.

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  Aegis financial

  Feb 2012 - Feb 2013

  Marketing intern

  Developed public relations campaign for Safe Money Radio program.Responsible for maintaining website and social media (Facebook, Twitter, LinkedIn, Blog).Create new banners and visual content via Photoshop for website, PDFs, and postcards.

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  We blog the world

  Jan 2013 - Dec 2014

  Blogger/ editor

  Required to write, create and edit content for target audiences. Worked remotely to create and publish new content as well as reworked existing content to meet specific reach needs.

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  Elephant journal

  May 2015 - May 2016

  Social media, writing & editing apprentice

  Collaborated remotely via Skype, Facebook and WordPress. Trusted with managing elephant adventure Facebook page; 26% growth and hit over 1 million in reach over three months.Authored and optimized weekly content driving growth in website visits and organic search traffic.

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  Northern nevada business weekly

  Feb 2016 - Mar 2017

  Digital content manager

  Managed Northern Nevada Business Weekly’s web content and projects related to the website and social media. Organically grew website traffic by 50% and social media presence by 25%.Wrote, edited, and proofread new content. Ensured that all documents met established content standards and worked to make online content production operate smoothly. Optimized content for SEO when appropriate.Developed newsletters that maintained a 30% open rate, implemented structure and growth metrics for all social media, analyzed website and social media traffic creating measurable engagement.Founded content partnership with KUNR and contributed content to reach additional 50,000 weekly listeners. Show less

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  Sierra nevada media group

  Mar 2017 - May 2019

  Social media and content manager

  Develop and maintain content marketing as a senior account manager for both local and national clients which entails execution of data-driven social campaigns, promotions, and strategies to increase word-of-mouth referrals and brand advocacy.Adapt strategies to various client needs. Average year-over-year client growth of 300%.Generate a diverse pipeline of social media content, blog posts, and visual content and effectively craft them in the look and feel as well as voice and tone of the brand.Leverage analytics and data related to content to identify strengths, weaknesses, opportunities, and threats of performance and make recommendations to the client to help optimize overall performance.Establish ongoing rapport with clients as their marketing solution and resource. Show less

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  Everything nevada

  Jan 2018 - Jan 2019

  Product manager

  Improved and marketed a multi-touch directory website that maintained a 30% bounce rate.Conceptualized and executed social and email marketing campaign that consistently reached 20,000 people.Coached a small team to ensure the quality of account management, content, events, and sales.Implemented an SEO strategy for calendar content and established partnerships with community newspapers, colleges and local brands that resulted in the Everything Nevada event’s calendar being featured across eight websites.Second place winner of Local Media Associations’ Best New Digital Initiative award. Show less

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  Kps3

  Jun 2019 - now

  Lead and develop strategy for local and national clients which entails understanding client needs, business objectives, and trends in order to create an effective strategy.Connect marketing goals across various channels to manage and maintain traditional and digital marketing programs and communication.Build and maintain strong relationships with clients and the internal team including designers, developers, PR specialists, search specialists and more.Effectively manage project timelines and budgets while ensuring quality. Show less

  • Account Director

    Aug 2023 - now

  • Account Manager

    Jan 2020 - Sept 2023

  • Account Coordinator

    Jun 2019 - Jan 2020